Hi, I’m Irfan Hasnani, an eCommerce Operations Manager based in Toronto with over 10 years of experience in marketplace account management, growth strategy, and high-volume web operations. I optimize full-funnel performance from technical web work to large product catalogs and cross-channel growth for global brands. I also leverage AI automation to streamline listing management, SEO, and content analysis to boost visibility and efficiency. I enjoy collaborating with cross-functional teams to drive revenue, margins, and operational efficiency, while maintaining a friendly, proactive approach to problem solving and process improvement.

IRFAN HASNANI

Hi, I’m Irfan Hasnani, an eCommerce Operations Manager based in Toronto with over 10 years of experience in marketplace account management, growth strategy, and high-volume web operations. I optimize full-funnel performance from technical web work to large product catalogs and cross-channel growth for global brands. I also leverage AI automation to streamline listing management, SEO, and content analysis to boost visibility and efficiency. I enjoy collaborating with cross-functional teams to drive revenue, margins, and operational efficiency, while maintaining a friendly, proactive approach to problem solving and process improvement.

Available to hire

Hi, I’m Irfan Hasnani, an eCommerce Operations Manager based in Toronto with over 10 years of experience in marketplace account management, growth strategy, and high-volume web operations. I optimize full-funnel performance from technical web work to large product catalogs and cross-channel growth for global brands. I also leverage AI automation to streamline listing management, SEO, and content analysis to boost visibility and efficiency.

I enjoy collaborating with cross-functional teams to drive revenue, margins, and operational efficiency, while maintaining a friendly, proactive approach to problem solving and process improvement.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent

Work Experience

Ecommerce Operations Manager (Partner-Led Business) at Cosmetics Brand
November 1, 2024 - Present
Manage end-to-end eCommerce operations, including website admin panels, inventory systems, and order workflows. Administer Amazon Seller Central and Flipkart Seller Panel, handling product listings, stock control, pricing, and fulfillment. Optimize product listings, keywords, and catalog structure to improve search visibility and conversion rates. Oversee Shopify store administration, backend updates, catalog management, and performance improvements. Support SEO, Google Ads, and Meta Ads from an operational and tracking perspective to support traffic and sales. Monitor sales performance, inventory levels, and campaign results using analytics and reporting tools. Coordinate with suppliers and logistics partners to ensure timely order fulfillment and stock availability.
Freelance Digital Marketing & eCommerce Specialist at Independent / Freelance
April 1, 2015 - Present
Managed Shopify stores, website admin panels, and web CRMs for multiple businesses across industries. Designed, updated, and maintained PHP/HTML-based websites, including hosting setup, domain configuration, and site migrations. Managed seller accounts on Amazon Seller Central and Flipkart Seller Panel, improving operational efficiency. Created, optimized, and maintained product catalogs, inventory data, and pricing structures. Supported paid ads (Google, Meta, Amazon CPC) with landing pages, tracking setup, and performance monitoring. Performed on-page SEO, basic website audits, and performance checks. Streamlined backend workflows, reducing manual effort and improving turnaround times.
Ecommerce Manager at Alliance Impex
September 1, 2020 - April 1, 2023
Managed daily Amazon and Flipkart operations, including listings, pricing, promotions, and inventory tracking. Handled FBA setup, order flow management, and stock forecasting. Trained staff on platform usage, packaging processes, and inventory accuracy. Resolved customer support and operational issues to maintain service standards. Monitored marketplace reports and KPIs to improve listings and sales performance.
Sales Manager at DHEnterprises
October 1, 2019 - September 1, 2020
Supported sales and operations workflows, including inventory tracking and order processing. Assisted with digital marketing and SEO activities to support lead generation. Tracked sales data and prepared reports for business decisions.
Business Owner at I&IInfotech
June 1, 2018 - December 1, 2018
Designed and developed business websites and basic web applications. Managed hosting, content updates, and website maintenance. Implemented SEO basics and digital setup to support client lead generation. Handled client requirements, timelines, delivery, and post-launch support.
Ecommerce Operations Manager (Partner-Led Business) at Glemish Enterprise
November 1, 2024 - January 1, 2026
Scaled Amazon sales from ₹2,093 to ₹97,415/month (4,554% growth) through SEO, listing optimization, and targeted advertising campaigns. Executed Amazon Advertising campaigns with ₹10,000+ monthly spend, achieving 3.47x-8x ROAS and 28.82% ACOS through strategic keyword targeting and bid optimization. Managed 50-60 product catalog across Amazon and Flipkart with complete inventory control, pricing strategy, product content creation, photo editing, and quality control. Coordinated Amazon FBA operations and logistics partnerships maintaining 95%+ on-time delivery rates.
Freelance Digital Marketing & eCommerce Specialist at Remote (Fiverr, Upwork, Direct Referrals)
April 1, 2015 - November 1, 2024
Designed, developed, and deployed custom websites and eCommerce platforms using PHP, HTML, CSS, JavaScript, and WordPress including custom payment systems, inventory management tools, and complete website administration (domain, SSL, hosting, security). Executed SEO strategies, Google Ads, Facebook/Instagram advertising campaigns, and social media management for multiple clients driving measurable traffic and sales growth using Google Analytics, SEMrush, and Ahrefs. Set up and managed Shopify stores, Amazon Seller Central, and Flipkart accounts with backend configuration, optimized product listings, and integrated payment gateways (Razorpay, PayPal, Stripe) and shipping solutions (Shiprocket). Provided technical IT support including OS installation, software debugging, hardware diagnostics, system optimization, network configuration, and trained clients on platform administration and digital marketing strategies.
Ecommerce Operations Manager at Glemish Enterprise
November 1, 2024 - January 1, 2026
Led multi-channel eCommerce operations for a cosmetics brand, optimizing Amazon and Shopify storefronts, aligning 20–50 SKUs for pricing and content, and driving efficient order flow. Implemented paid campaigns with ₹20–30K monthly budgets, achieving 3.5x–8x ROAS and improving on-time delivery to 95%+ across 1,391+ units. Trained 3–5 staff on order flow, QA, and returns, while boosting conversion through SEO-friendly content and promotional campaigns. Collaborated with creators to produce marketing assets and improved ROI from 2.8x to 4.2x within 6 months.
Freelance Digital Marketing & eCommerce Specialist at Self-Employed
April 1, 2015 - November 1, 2024
Delivered end-to-end website and Shopify storefront operations for 30+ clients, creating 20+ eCommerce sites and coordinating 100+ product launches. Achieved an average 18% conversion rate uplift and maintained pricing/inventory accuracy for 500+ SKUs. Generated 50K+ monthly visitors and $200K+ in client revenue via SEO and paid campaigns; integrated payment gateways and shipping solutions; provided 24/7 issue resolution and 1-on-1 coaching to 15+ business owners.
Digital Marketing & Web Operations Specialist at Freelance / Consultant
April 1, 2015 - November 1, 2024
Acted as a technical partner for 20+ clients, launching complete stores and marketplace accounts from scratch, including brand registry and initial inventory setup. Built bespoke eCommerce platforms using PHP/MySQL with custom logistics, automated email triggers, and payment API integrations (Stripe, PayPal, Razorpay). Executed SEO and paid media campaigns for 30+ brands, driving a 25% monthly traffic increase through technical site audits and backlink strategies. Connected Shopify stores with third-party marketplaces and CRM tools (HubSpot/Zoho) to automate lead tracking and order sync. Conducted A/B testing on landing pages and checkout flows to reduce cart abandonment and improve the user journey. Managed server infrastructure, SSL configurations, migrations, and performance optimization for global clients.
Sales & Operations Manager at D H Enterprises
October 1, 2019 - September 1, 2020
Managed day-to-day sales workflows, including order processing, inventory monitoring, and returns handling for high-volume consumer goods. Prepared detailed sales reports and provided data-backed recommendations to improve monthly lead generation. Supported initial SEO and social media marketing efforts to enhance online lead generation and local brand awareness.
Founder & Business Owner at I& IInfotech
June 1, 2018 - December 1, 2018
Founded a digital services agency offering web development, eCommerce setup, and social media marketing for local SMBs. Launched and managed a profitable Amazon storefront, focusing on optimized listings, competitive pricing, and high-quality customer service.

Education

Bachelor of Computer Applications (BCA) at Shree H.N. Shukla Group of Colleges
January 1, 2012 - January 1, 2015
Bachelor of Computer Applications (BCA) at Shree H.N. Shukla Group of Colleges, India
January 1, 2012 - January 1, 2015
Bachelor of Computer Applications (BCA) at Shree H.N. Shukla Group of Colleges
January 1, 2012 - January 1, 2015
Bachelor of Computer Applications (BCA) at Shree H.N. Shukla Group of Colleges, India
January 1, 2012 - January 1, 2015

Qualifications

Digital Marketing Basics
January 1, 2023 - January 30, 2026
Certified Mobile Developer
January 1, 2017 - January 30, 2026
Certified PHP Developer
January 1, 2016 - January 30, 2026
Digital Marketing Basics
January 1, 2023 - February 15, 2026
Certified Mobile Developer
January 1, 2017 - February 15, 2026
Certified PHP Developer
January 1, 2016 - February 15, 2026
Digital Marketing Basics
January 1, 2023 - February 24, 2026
Certified Mobile Developer
January 1, 2017 - February 24, 2026
Certified PHP Developer
January 1, 2016 - February 24, 2026
Certified PHP Developer
January 11, 2030 - April 7, 2026
Certified Mobile Developer
January 11, 2030 - April 7, 2026
Digital Marketing Basics
January 11, 2030 - April 7, 2026
Learning HubSpot CRM
January 1, 2026 - April 7, 2026
eCommerce Site Building (Shopify, Wix, etc.)
January 1, 2026 - April 7, 2026
Advanced eCommerce Strategy &Paid Ads
January 1, 2026 - April 7, 2026

Industry Experience

Software & Internet, Retail, Professional Services, Media & Entertainment, Wholesale & Distribution