Arsis Jewellery - UGC Content Creation

UGC content creation project for Arsis Jewellery, focused on showcasing jewellery in a natural, romantic setting.

The concept was centred around filming by a river, using natural light and movement to highlight the elegance, shine, and timeless feel of the jewellery. The content aimed to connect the pieces with nature, creating a soft, emotional visual narrative suited for bridal and wedding-focused marketing.

My work included concept development, location selection, filming, styling, lighting, and editing. Particular attention was given to capturing how the jewellery reflects in sunlight and how it complements the surrounding natural environment. Final assets were delivered optimised for short-form platforms and paid advertising use.

Examples available upon request due to paid advertising usage and client confidentiality.