I’m a graphic and digital designer with a strong focus on brand design. My work balances bold, concept-driven visuals with strategic thinking, helping brands connect with their audiences across both print and digital platforms. I thrive on creating cohesive identities — from editorial design and social media content to full-scale branding systems — that are not only visually striking but also meaningful and consistent. I have sector experience in publishing, lifestyle, and creative industries, including producing a full magazine series, branding projects, and digital campaigns. With both freelance and agency experience, I bring flexibility, creativity, and clarity to every project. EXPERIENCE Junior Designer Design Juice October 2024 – July 2025 - Worked on client projects across branding, digital, and print. - Assisted in developing brand guidelines, social content, and campaign assets. - Collaborated closely with the creative director and wider team to deliver high-quality outcomes on tight deadlines. Graphic Designer Highmark Homes NZ 2024 – Present - Designing branded content for print and digital, including promotional material and social campaigns. - Strengthened brand identity consistency across all platforms. - Introduced design systems that improve brand recognition and communication. Freelance Graphic & Digital Designer Self-employed 2023 – Present - Designed and produced “I’mmature”, a three-issue magazine covering topics from relationships and politics to mental health, with a distinctive grunge aesthetic. - Developed brand identities, social media content, and print collateral for a range of freelance clients. - Delivered creative solutions that balance storytelling with practical application. Creative Projects & Side Hustles - Produced independent zines and photo essays exploring storytelling and identity. - Built and managed @islasthings on Instagram as a professional design showcase. - Experimented with AI-driven imagery and typographic exploration as part of personal design research.…I’m a graphic and digital designer with a strong focus on brand design. My work balances bold, concept-driven visuals with strategic thinking, helping brands connect with their audiences across both print and digital platforms. I thrive on creating cohesive identities — from editorial design and social media content to full-scale branding systems — that are not only visually striking but also meaningful and consistent. I have sector experience in publishing, lifestyle, and creative industries, including producing a full magazine series, branding projects, and digital campaigns. With both freelance and agency experience, I bring flexibility, creativity, and clarity to every project. EXPERIENCE Junior Designer Design Juice October 2024 – July 2025 - Worked on client projects across branding, digital, and print. - Assisted in developing brand guidelines, social content, and campaign assets. - Collaborated closely with the creative director and wider team to deliver high-quality outcomes on tight deadlines. Graphic Designer Highmark Homes NZ 2024 – Present - Designing branded content for print and digital, including promotional material and social campaigns. - Strengthened brand identity consistency across all platforms. - Introduced design systems that improve brand recognition and communication. Freelance Graphic & Digital Designer Self-employed 2023 – Present - Designed and produced “I’mmature”, a three-issue magazine covering topics from relationships and politics to mental health, with a distinctive grunge aesthetic. - Developed brand identities, social media content, and print collateral for a range of freelance clients. - Delivered creative solutions that balance storytelling with practical application. Creative Projects & Side Hustles - Produced independent zines and photo essays exploring storytelling and identity. - Built and managed @islasthings on Instagram as a professional design showcase. - Experimented with AI-driven imagery and typographic exploration as part of personal design research.WWWW…