I’m Priya Jaiswal, a Visual Designer with 5+ years of experience crafting user-centered digital experiences across AI interfaces, SaaS platforms, and mobile apps. I specialize in design thinking, user research, and end-to-end product design, from visual identity to high-fidelity prototyping and design systems in Figma. I accelerate design-to-development handoff by embracing AI-powered vibe coding and no-code tools like Figma Make and Claude Design. I thrive in collaborative environments, translating insights into intuitive interfaces while maintaining brand voice and accessibility standards.

Priya Jaiswal

I’m Priya Jaiswal, a Visual Designer with 5+ years of experience crafting user-centered digital experiences across AI interfaces, SaaS platforms, and mobile apps. I specialize in design thinking, user research, and end-to-end product design, from visual identity to high-fidelity prototyping and design systems in Figma. I accelerate design-to-development handoff by embracing AI-powered vibe coding and no-code tools like Figma Make and Claude Design. I thrive in collaborative environments, translating insights into intuitive interfaces while maintaining brand voice and accessibility standards.

Available to hire

I’m Priya Jaiswal, a Visual Designer with 5+ years of experience crafting user-centered digital experiences across AI interfaces, SaaS platforms, and mobile apps. I specialize in design thinking, user research, and end-to-end product design, from visual identity to high-fidelity prototyping and design systems in Figma.

I accelerate design-to-development handoff by embracing AI-powered vibe coding and no-code tools like Figma Make and Claude Design. I thrive in collaborative environments, translating insights into intuitive interfaces while maintaining brand voice and accessibility standards.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Visual & Interaction Designer at Vosyn
July 1, 2025 - Present
Remote Visual & Interaction Designer. Designed Vosyn.ai crowdfunding platform using visual and interaction design, applying behavioral science through gamification and social proof. Prototyped Vosyn Insight’s AI chat with glass effect, fluid animations, and role-based permissions for secure knowledge automation.
UX/UI Design Intern at 99 Keys
May 1, 2025 - June 1, 2025
Toronto UX / UI Design Intern. Conducted qualitative user research and usability testing to optimize property search workflows and increase CTR through design improvements. Ran heuristic evaluation, leading to an intuitive SaaS project upload workflow.
UX/UI & Visual Designer at Freelancer
November 1, 2022 - August 1, 2023
Toronto UX / UI & Visual Designer. Redesigned homepages with visual storytelling, driving higher engagement. Designed carousel ads and video campaigns, boosting startup conversions.
Creative Designer at Sumeru Software Solutions
August 1, 2019 - October 1, 2022
Bangalore Creative Designer. Drove engagement through social media campaigns, ad banners, rebranding and video content on YouTube & LinkedIn.
UX/UI Design Intern at 99 Keys (Toronto)
May 1, 2022 - June 30, 2025
Conducted qualitative user research and usability testing to optimize property search workflows and increase CTR through design improvements. Led heuristic evaluation, resulting in an intuitive SaaS project upload workflow.
UX/UI & Visual Designer (Freelancer) at Freelancer, Toronto
November 1, 2020 - August 31, 2023
Redesigned homepages with visual storytelling, driving higher engagement. Designed carousel ads and video campaigns, boosting startup conversions.
UX/UI Design Intern at 99 Keys
May 1, 2022 - Present
Conducted qualitative user research and usability testing to optimize property search workflows and increase CTR through design improvements. Ran heuristic evaluation, led to an intuitive SaaS project upload workflow.
Visual & Interaction Designer at Vosyn
July 1, 2020 - Present
Remote design lead responsible for the Vosyn.ai crowdfunding platform. Implemented visual and interaction design, applied behavioral science through gamification and social proof, and prototyped AI-driven chat experiences with secure, role-based permissions.
UX/UI & Visual Designer at Freelancer (Toronto)
November 1, 2020 - August 31, 2023
Redesigned homepages with visual storytelling to drive engagement; designed carousel ads and video campaigns, boosting startup conversions.
UX / UI Design Intern at 99 Keys
May 1, 2025 - June 1, 2025
Conducted qualitative user research and usability testing to optimize property search workflows and landing page layouts, resulting in higher CTR. Ran heuristic evaluation, led to an intuitive SaaS project upload workflow.
UX/UI & Visual Designer at Freelance
November 1, 2022 - August 1, 2023
Directed brand storytelling for homepages, producing visually engaging layouts that increased conversions. Designed high-converting carousel ads and video campaigns, maintaining strict visual consistency across social media and digital channels.
Visual & UX/UI Designer (Freelance) at Freelance
August 1, 2019 - Present
Web Design: Directed brand storytelling for homepages, producing visually engaging layouts that increased conversions for eEndorsements. Social Media Design: Designed high-converting carousel ads and video campaigns, maintaining visual consistency across social media and digital channels. Video Editing: Created motion graphics and typography using Adobe After Effects and color graded/transitions in Adobe Premiere Pro for The Rug Imports and IMX. Print Design: Designed adult coloring book cover and digitized hand-drawn illustrations using Adobe Illustrator, published on Amazon. Social Service Projects: Designed flyers, posters and email campaigns for health and wellness workshops. Interior Design: Drafted modular kitchen blueprints in AutoCAD producing 3D visualizations in 3ds Max.
Ayurplex App at Ayurplex
May 1, 2025 - August 1, 2025
Conducted design research on medication adherence gaps; prototyped an end-to-end interactive AI-powered app solving static reminder failures through design thinking. Built a context-aware mobile design system including wireframes, component libraries and developer-ready interaction design.
UX Designer at Japanese Cultural Canadian Centre
January 1, 2025 - April 1, 2025
Applied UX strategy and design thinking to revamp JCCC's wayfinding with digital-first journeys following accessibility standards (WCAG). Designed an accessible kiosk, refined it through usability testing, prototyping and interaction design to create intuitive touchpoints across user journeys.
UX Designer at Mirvish.com
January 1, 2025 - April 1, 2025
Optimized ticket booking into a 4-click flow, increasing conversion by 25% and reducing seat selection abandonment by 40% through targeted usability testing. Restructured information architecture through card sorting and user interview data, applying data-driven decisions to reduce cognitive load and streamline the checkout experience. Prioritized user pain points via heuristic method, while writing and validating UX content to ensure clarity, consistency, and alignment across the end-to-end journey.
Visual & UX/UI Designer at Freelance
August 1, 2019 - Present
Web Design: Directed brand storytelling for homepages, producing visually engaging layouts that increased conversions for eEndorsements. Social Media Design: Designed high-converting carousel ads and video campaigns with consistent visuals. Video Editing: Created motion graphics and typography using After Effects; color grading and transitions in Premiere Pro. Print Design: Designed mindful adult coloring book cover and digital illustrations using Illustrator; published on Amazon. Social Service Projects: Designed flyers, posters and email campaigns for health and wellness workshops. Interior Design: Drafted modular kitchen blueprints in AutoCAD producing 3D visualizations in 3ds Max.
Product Designer at Ayurplex App
May 1, 2025 - August 31, 2025
Conducted design research on medication adherence gaps; prototyped an end-to-end interactive AI-powered app solving static reminder failures through design thinking. Built a context-aware mobile design system including wireframes, component libraries and developer-ready interaction design.
Visual & UX/UI Designer at Freelance
August 1, 2019 - Present
(Ongoing freelance work continuing since 2019) Visual design and UX/UI work for various clients including branding, web design, social media, video, print, and interior design deliverables.

Education

P.G. Certificate - UX Design at Humber Polytechnic
September 1, 2024 - August 1, 2025
B Com. in Accounting at University of Calcutta
July 1, 2013 - May 1, 2016
Google UX Certificate at Google
January 1, 2024 - January 2, 2026
PG Certificate in UX Design at Humber Polytechnic
September 1, 2024 - August 31, 2025
Google UX Certificate at Google
January 1, 2024 - December 31, 2024
Diploma in Interior Design at Unknown
January 1, 2017 - December 31, 2017
B.Com. in Accounting at University of Calcutta
July 20, 2013 - May 20, 2016
P.G. Certificate - UX Design at Humber Polytechnic
September 1, 2024 - August 1, 2025
B Com. in Accounting at University of Calcutta
July 1, 2013 - May 1, 2016
Google UX Certificate at Google
January 1, 2024 - January 9, 2026
PG Certificate - UX Design at Humber Polytechnic
September 1, 2024 - August 31, 2025
B Com in Accounting at University of Calcutta
July 20, 2013 - May 20, 2016
TCPS 2: CORE (Course on Research Ethics) at TCPS 2 CORE
January 1, 2022 - December 31, 2025
Google UX Certificate at Google
January 1, 2024 - December 31, 2024
P.G. Certificate - UX Design at Humber Polytechnic
September 1, 2024 - August 31, 2025
B Com. in Accounting at University of Calcutta
July 1, 2013 - May 1, 2016
Postgraduate Certificate of UX Design at Humber College
September 1, 2024 - August 1, 2025
Bachelor of Commerce in Accounting at University of Calcutta
July 1, 2013 - May 1, 2016
Postgraduate Certificate of UX Design at Humber College
September 1, 2024 - August 31, 2025
Diploma in Interior Design at Exterior Interior Design
July 1, 2016 - August 31, 2017
Bachelor of Commerce in Accounting at University of Calcutta
July 1, 2013 - May 31, 2016

Qualifications

TCPS 2: CORE 2022-2025 (Course on Research Ethics)
January 1, 2022 - December 31, 2025
Google UX Certificate
January 1, 2024 - January 2, 2026
TCPS 2: CORE (Course on Research Ethics)
January 1, 2022 - January 1, 2025
Google UX Certificate
January 1, 2024 - December 31, 2024
Dip. Interior Design
January 1, 2017 - January 1, 2017
TCPS 2: CORE
January 1, 2022 - January 1, 2025
Google UX Certificate
January 1, 2024 - January 9, 2026
Dip. Interior Design
January 11, 2030 - January 1, 2017
Diploma in Interior Design
January 11, 2030 - January 1, 2017
TCPS 2 CORE (Course on Research Ethics)
January 1, 2022 - December 31, 2025
Google UX Certificate
January 1, 2024 - December 31, 2024
Diploma in Interior Design
January 11, 2030 - January 1, 2017
TCPS 2: CORE
January 1, 2022 - December 31, 2025
Google UX Certificate
January 1, 2024 - March 5, 2026
Diploma in Interior Design, Exterior Interior Design
July 1, 2016 - August 1, 2017
TCPS 2: CORE 2022
February 1, 2025 - May 25, 2026
Google UX Certificate
April 1, 2024 - November 1, 2024
TCPS 2: CORE
February 1, 2022 - May 25, 2026
Google UX Certificate
April 1, 2024 - November 30, 2024

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Retail, Healthcare, Other