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Hi, I’m James Allen - a creative and strategic video editor and content producer with 6+ years’ experience delivering social-first campaigns for global brands like Amazon, Netflix, BBC and Diageo. I specialize in short-form video, influencer collaborations, and culturally relevant storytelling, crafting content that grows audiences, boosts engagement, and strengthens brand affinity. I work across end-to-end production from concept and filming to editing, distribution and performance optimization, with a keen eye for what performs on TikTok, Instagram and YouTube. I thrive in fast-paced environments and enjoy turning ideas into scalable content that resonates across platforms.…Hi, I’m James Allen - a creative and strategic video editor and content producer with 6+ years’ experience delivering social-first campaigns for global brands like Amazon, Netflix, BBC and Diageo. I specialize in short-form video, influencer collaborations, and culturally relevant storytelling, crafting content that grows audiences, boosts engagement, and strengthens brand affinity. I work across end-to-end production from concept and filming to editing, distribution and performance optimization, with a keen eye for what performs on TikTok, Instagram and YouTube. I thrive in fast-paced environments and enjoy turning ideas into scalable content that resonates across platforms.

James Allen

Brand Strategist, Marketing Strategist, Content Producer, +6

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Hi, I’m James Allen - a creative and strategic video editor and content producer with 6+ years’ experience delivering social-first campaigns for global brands like Amazon, Netflix, BBC and Diageo. I specialize in short-form video, influencer collaborations, and culturally relevant storytelling, crafting content that grows audiences, boosts engagement, and strengthens brand affinity. I work across end-to-end production from concept and filming to editing, distribution and performance optimization, with a keen eye for what performs on TikTok, Instagram and YouTube. I thrive in fast-paced environments and enjoy turning ideas into scalable content that resonates across platforms.…Hi, I’m James Allen - a creative and strategic video editor and content producer with 6+ years’ experience delivering social-first campaigns for global brands like Amazon, Netflix, BBC and Diageo. I specialize in short-form video, influencer collaborations, and culturally relevant storytelling, crafting content that grows audiences, boosts engagement, and strengthens brand affinity. I work across end-to-end production from concept and filming to editing, distribution and performance optimization, with a keen eye for what performs on TikTok, Instagram and YouTube. I thrive in fast-paced environments and enjoy turning ideas into scalable content that resonates across platforms.

Available to hire

Hi, I’m James Allen - a creative and strategic video editor and content producer with 6+ years’ experience delivering social-first campaigns for global brands like Amazon, Netflix, BBC and Diageo. I specialize in short-form video, influencer collaborations, and culturally relevant storytelling, crafting content that grows audiences, boosts engagement, and strengthens brand affinity.

I work across end-to-end production from concept and filming to editing, distribution and performance optimization, with a keen eye for what performs on TikTok, Instagram and YouTube. I thrive in fast-paced environments and enjoy turning ideas into scalable content that resonates across platforms.

Skills

Adobe After Effects

Adobe Photoshop

Adobe Premiere Pro

DaVinci Resolve Studio

Branding

Experience Level

Adobe After Effects

Expert

Adobe Photoshop

Expert

Adobe Premiere Pro

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Brand & Marketing Manager at Octopus

January 1, 2023 - January 1, 2026

Lead brand and content strategy, working directly with senior leadership to shape company-wide storytelling. Develop and deliver campaigns, digital content and internal communications that drive engagement and cultural alignment. Own creative direction and execution for large-scale events (700+ attendees), including content, messaging and experience design. Key achievements include delivering multiple large-scale offsites with high engagement and strong feedback; elevating internal brand engagement through more dynamic, social-led content.

Account Manager at Navigate Video

January 1, 2022 - January 1, 2023

Managed end-to-end delivery of content strategies for brands including Diageo, AXA, London Business School and Breville. Collaborated with creators and influencers to produce high-quality, platform-native content. Led multiple projects simultaneously, ensuring on-time and high-standard delivery.

Content Editor at Li Jle Dot Studios

January 1, 2020 - January 1, 2022

Produced high-performing social content for Amazon, Netflix, BBC and Channel 4 across YouTube, TikTok, Instagram and Facebook. Created reactive, trend-led edits designed to maximise reach and engagement. Contributed to content strategy, analytics and performance optimisation.

Freelance Video Editor & Content Producer at Self-Employed

May 1, 2026 - Present

Produced and edited high-performing short-form video content for clients including Passionfruit Digital, Henry Hayes Comedy and Octopus Legacy. Led end-to-end content production workflows from concept development and storyboarding through filming, editing, post-production and platform optimisation. Specialised in social-first content for Instagram Reels, TikTok, YouTube Shorts and LinkedIn, focusing on audience retention and shareability. Edited high-volume video content with Adobe Premiere Pro, delivering platform-ready assets with fast turnarounds. Repurposed long-form video, podcast and event content into engaging short-form assets to maximise reach and extend campaign longevity.

Content Editor at Li Rle Dot Studios

March 1, 2020 - August 1, 2022