I'm an accomplished and dynamic Marketing professional with a strong foundation in PR, bringing a potent mix of creativity, strategic thinking, and hands-on experience to the role. Passionate about staying ahead of trends to develop and implement effective, data-driven strategies that align campaigns with business goals. Proven success in identifying channels to boost brand awareness, drive customer acquisition, and maximise ROI. Excels at building integrated campaigns and targeted outreach to create successful brands.

JANIS HO 柯薈瑧

I'm an accomplished and dynamic Marketing professional with a strong foundation in PR, bringing a potent mix of creativity, strategic thinking, and hands-on experience to the role. Passionate about staying ahead of trends to develop and implement effective, data-driven strategies that align campaigns with business goals. Proven success in identifying channels to boost brand awareness, drive customer acquisition, and maximise ROI. Excels at building integrated campaigns and targeted outreach to create successful brands.

Available to hire

I’m an accomplished and dynamic Marketing professional with a strong foundation in PR, bringing a potent mix of creativity, strategic thinking, and hands-on experience to the role. Passionate about staying ahead of trends to develop and implement effective, data-driven strategies that align campaigns with business goals. Proven success in identifying channels to boost brand awareness, drive customer acquisition, and maximise ROI. Excels at building integrated campaigns and targeted outreach to create successful brands.

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Skills

Experience Level

Expert

Work Experience

Head of Marketing at Chang Cheng
July 1, 2025 - January 1, 2026
Oversee the entire marketing and creative scope for Chang Cheng’s multi-brand portfolio. Define clear project scopes and success metrics (KPIs) for all major launches, preventing scope creep and ensuring timely delivery within budget constraint. Led the creative direction for key brand touchpoints, ensuring visual and messaging consistency across all digital screens and print collateral.
Marketing Manager at Beijing 101 Hair Consultancy
January 1, 2025 - July 1, 2025
Focus on developing and implementing a comprehensive lead-generation strategy, combining top-funnel to consideration and executing online campaigns including Google search, display, and social media ads.
Assistant Marketing Manager at Tan Chong Motors Sales (Nissan)
November 1, 2023 - January 1, 2025
Assisted with the full-spectrum launch of the Nissan Ariya Car and the Nissan Serena Family Day including social media management.
Brand & Marketing Manager ~ Assistant Manager at 59 Hutong Yakiniku
September 1, 2022 - November 1, 2023
Developed and executed a comprehensive marketing strategy based on market research, transforming the new venture into a beloved local gem.
Assistant Brand & Marketing Manager at Koufu
December 1, 2020 - August 1, 2022
Managed the strategic planning and timely execution of the Marketing Calendar and supported the Head of Marketing in delivering brand campaigns.
Assistant Marketing Manager at Five Guys Singapore
August 13, 2019 - January 31, 2020
Pioneered the 5 Guys team and supported the opening of the flagship store at Plaza Singapura.

Education

Add your educational history here.

Qualifications

Google Adwords Fundamental Certification
April 1, 2019 - March 29, 2026
Adobe Illustrator CC Basic
December 1, 2017 - March 29, 2026
Content Marketing for Web, Mobile & Social Media
September 1, 2015 - March 29, 2026
Adobe Photoshop Elementary & Advanced
June 1, 2004 - March 29, 2026
Google Adwords Fundamental Certification
April 1, 2019 - March 29, 2026
Adobe Illustrator CC Basic
December 1, 2017 - March 29, 2026
Content Marketing for Web, Mobile & Social Media
September 1, 2015 - March 29, 2026
Adobe Photoshop Elementary & Advanced
June 1, 2004 - March 29, 2026
Google Adwords Fundamental Certification
April 1, 2019 - March 29, 2026
Adobe Illustrator CC Basic
December 1, 2017 - March 29, 2026
Content Marketing for Web, Mobile & Social Media
September 1, 2015 - March 29, 2026
Adobe Photoshop Elementary & Advanced
June 1, 2004 - March 29, 2026

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services, Retail