Available to hire
I am a passionate web developer with a focus on creating functional and visually appealing websites. My background in information technology and marketing helps me blend technical expertise with user-centered design to deliver exceptional web experiences. I’m always eager to learn and take on new challenges in the ever-evolving digital landscape. I am also a musician playing Bass for church!
Skills
Language
English
Fluent
Tagalog
Fluent
Work Experience
Web Developer / SEO Specialist at Freelance
September 1, 2024 - PresentDesigned and developed responsive WordPress and Shopify websites, customizing features with builders like Elementor, Beaver, and Gutenberg. Improved site performance through SEO keyword implementation and speed optimization. Integrated analytics and tracking tools (Google Analytics, Search Console, Tag Manager, Klaviyo) for performance monitoring. Provided client training and ongoing support for effective website management.
Web Developer at Wise Up Marketing
March 1, 2025 - PresentBuilt, customised, and maintained client websites across WordPress, Shopify, and Squarespace, delivering responsive and user-friendly solutions aligned with business goals. Worked extensively with Elementor Pro and supported website updates, troubleshooting, and ongoing performance improvements. Implemented SEO strategies, including keyword integration, on-page content optimization, and technical website enhancements. Developed and applied custom website functions to meet specific client requirements and improve usability. Provided technical support to clients and monitored website performance.
Data Analyst at Ainsworth Property
March 1, 2025 - August 31, 2025Optimized data workflows in Microsoft Dynamics 365 CRM, improving sales operations and cross-functional reporting. Tested automation tasks with Power Automate, Excel macros, and BI dashboards, boosting efficiency. Conducted market research and stakeholder presentations to support international retail expansion. Built CRM/PowerApps data pipelines and tested AI models to enhance reporting, proposals, and team productivity.
Search Engine Optimization Specialist at Calay Holdings, Inc.
April 1, 2019 - March 1, 2021Managed website content using keyword research and SEO tools (Ahrefs, Moz) to optimize blog performance. Executed on-page and off-page SEO strategies, including blog outreach, content planning, and link building. Delivered SEO performance reports on domain authority, organic traffic, CTR, and keyword effectiveness. Performed malware detection and removal, ensuring website security and reliability.
Digital Marketing Specialist / Web Developer at TrueLogic Online Solutions Inc. (Axadra)
October 1, 2017 - March 1, 2019Implemented on-page and off-page SEO strategies for multiple clients using tools such as Ahrefs, SEMrush, Moz, Google Analytics, and Search Console. Managed and optimized website content to grow backlink portfolios and improve keyword performance. Designed and optimized websites and templates across WordPress, Shopify, and Magento, customizing with Elementor, Beaver, and Gutenberg. Produced and presented analytics reports on traffic, impressions, and site health, recommending strategies to enhance visibility. Improved UX/UI design to meet Google standards, ensuring mobile and desktop compatibility.
Web Developer/Search Engine Optimization (SEO) at Freelance
September 1, 2024 - PresentDesigned and developed responsive WordPress and Shopify websites, customizing features with builders like Elementor, Beaver, and Gutenberg. Improved site performance through SEO strategies and integrated analytics tools for performance monitoring.
Digital Marketing Specialist/Web Developer at TrueLogic Online Solutions Inc. (Axadra)
October 1, 2017 - March 1, 2019Implemented on-page and off-page SEO strategies for clients. Designed and optimized websites and presented analytics reports on site performance.
Education
Bachelor of Science in Information Technology, major in Artificial Intelligence at La Trobe University
March 1, 2021 - October 1, 2023Bachelor of Science in Business Administration, major in Marketing Management at De Montfort University
September 1, 2013 - September 1, 2015Bachelor of Science in Information Technology at La Trobe University
March 1, 2021 - October 1, 2023Bachelor of Science in Business Administration at De Montfort University
September 1, 2013 - September 1, 2015Qualifications
Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Computers & Electronics
Skills
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