PlayStation® Brand Work
JezPotter
Published
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Brand explorations and executions for various PlayStation® launches, activations and events. Being able to help visually and conceptually steer such a beloved, exciting and renowned global brand was an incredible experience, and a huge privilege. I worked as a senior creative at Sony Interactive Entertainment for 12 fantastic years.
The top-down rebrand of PlayStation’s whole visual language ahead of the launch of PS5 in particular was amazing to be a part of, and an experience that taught me a huge amount.
For many more examples of my work with PlayStation, feel free to visit my site;