Joanna Diana Steele
Customer Champion - Community Builder – Content Strategist
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Joanna Diana Steele is a Digital Marketing Consultant and Trainer. She is also the Managing Director of Dimax - a boutique digital marketing agency helping businesses and events connect with their customers to drive brand visibility, engagement and conversion.
Prior to starting Dimax, Joanna clocked up almost 20 years of marketing experience helping FTSE100 multi-million pound UK retail brands like Sainsbury’s, Argos and Mothercare create award-winning creative campaigns, build content-rich digital experiences and grow engaged online communities to drive conversion, revenue and sales.
Through contract work and through Dimax’s services, she uses insight-driven planning, creativity and technology, helping clients to adapt to the ever-changing behaviour of the connected consumer.
Services include digital marketing strategy & planning, content creation, social media marketing, email marketing, paid social, PPC, influencer marketing, brand development, community management, AI optimisation and digital marketing training.
Clients come from a variety of industries; events, tech, kids media, ecommerce, FMCG, government, education and locations; Africa, UK & US and include London School of Economics, DRC Ministry of Health, Goethe-Institut Ghana, MEST Africa, Tech in Ghana Conference, Inspire Africa Conference, Complete Farmer, Limitless Studios and Plendify.
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