I'm a results-driven digital marketing consultant specializing in SEO, CRM, and web project management. I help brands improve online visibility, optimize conversions, and automate marketing workflows. I'm passionate about blending data, UX, and technology to deliver measurable outcomes for clients and teams, collaborating across cross-functional groups in Paris and beyond.

Johnson Tatapudi

I'm a results-driven digital marketing consultant specializing in SEO, CRM, and web project management. I help brands improve online visibility, optimize conversions, and automate marketing workflows. I'm passionate about blending data, UX, and technology to deliver measurable outcomes for clients and teams, collaborating across cross-functional groups in Paris and beyond.

Available to hire

I’m a results-driven digital marketing consultant specializing in SEO, CRM, and web project management. I help brands improve online visibility, optimize conversions, and automate marketing workflows.
I’m passionate about blending data, UX, and technology to deliver measurable outcomes for clients and teams, collaborating across cross-functional groups in Paris and beyond.

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Language

English
Fluent
French
Fluent
German
Beginner
Telugu
Fluent
Hindi
Advanced

Work Experience

Web Project Manager at Theseus Conseil
November 1, 2024 - January 1, 2025
Management of web projects (specifications, UX/marketing coordination, Scrum ban methodology). Operational and strategic SEO optimization via Screaming Frog and Yoast SEO. Creation of UX mockups and performance monitoring.
Assistant Marketing Manager at Viva Technology
February 1, 2024 - July 1, 2024
Definition and implementation of the CRM strategy: emails, SMS, push notifications. Automation of workflows and AB testing (+15% engagement). Advanced segmentation and coordination with marketing & sales for an omnichannel, customer-centric approach.
Brand and Marketing Manager – B2B at Amazon
August 1, 2022 - September 1, 2023
SEO optimization of product listings (+10% conversions). Performance analysis and strategic recommendations to increase brand visibility. Support for advertising campaigns (+12% ROI) and product compliance management.
Marketing and Administrative Manager at Alliance Française
September 1, 2019 - August 1, 2022
Operational and strategic management of digital marketing (+20% engagement). Automation of workflows and A/B testing to improve conversions (+15%). Regular updating of web content and administrative management to ensure consistency and site performance.
Consultant SEO, CRM & Digital Manager at Verdon Voyages
March 17, 2025 - Present
Strategic and operational management of the digital ecosystem: websites, CRM, PMS and marketing automation. SEO optimization and continuous improvement of the user experience. Implementation and monitoring of booking systems and coordination with activity providers. Management of digital customer support via CRISP (chatbot and live chat) and improvement of AI responses. Resolution of technical issues related to digital tools and marketing campaigns.
Assistant Marketing CRM at Viva Technology
February 1, 2024 - July 1, 2024
Conception de maquettes d’emails (HTML) sur Salesforce Marketing Cloud et visuels sur Figma; personnalisation des envois selon les segments d’audience et création de workflows automatisés; analyse des KPIs et tests AB pour rédiger du contenu accrocheur; responsabilité des ventes de passes Viva Tech et des newsletters B2B/B2C; coordination des campagnes via e-mails, Intercom et SMS.
Marketing Associate (B2B) at Amazon
August 1, 2022 - September 1, 2023
Stratégies de mots-clés SEO et campagnes en ligne; promotion de produits et de la marque; résolution des problèmes et conformité aux politiques; augmentation de 15% des taux de conversion et suivi KPI.
Assistant Marketing & Administrative at Alliance Française
April 1, 2019 - August 1, 2022
Campagnes sur les réseaux sociaux et par e-mail (Canva, Figma, Mailchimp); création de newsletters, brochures et posts pour B2B et B2C; gestion des contacts et programmation des cours sur CRM interne; planification des cours et tâches administratives.
Chargé de Relation Client at Amazon
November 1, 2014 - January 1, 2016
Support à l'acquisition de clients par e-mail, appels téléphoniques et chats; coordination avec les managers et les associés.
Chef de projet web at Viva Technology
February 1, 2024 - July 1, 2024
Led end-to-end web project delivery (requirements, UX/marketing coordination, and ScrumBan practices). Implemented operational and strategic SEO optimization via Screaming Frog and Yoast SEO. Created UX wireframes and tracked performance to drive UX improvements and KPIs.
Gestion opérationnelle et stratégique du marketing digital at Alliance Française
September 1, 2019 - August 1, 2022
Managed the digital marketing program operationally and strategically; increased engagement by 20%. Automated workflows and conducted A/B tests to boost conversions. Supported advertising campaigns (12% ROI) and ensured product compliance.
Chargé de marque et marketing - B2B at Amazon
August 1, 2022 - September 1, 2023
Brand and marketing management for B2B on Amazon; optimized product listings SEO with +10% conversions; analyzed performance and recommended strategic improvements; supported ad campaigns with +12% ROI and ensured product compliance.

Education

MBA: Business Engineering and Digital Marketing & Communication at Swayam MOOC
November 1, 2020 - August 1, 2021
MBA: Business Engineering and Digital Marketing & Communication at ISTEC Business School, Paris - France
October 2, 2023 - August 30, 2024
MBA - Marketing Digital et E-commerce at ISTEC Business School, Paris
October 1, 2023 - September 1, 2024
Certification en Marketing Digital at Swayam (online)
November 1, 2020 - August 1, 2021
MBA at SWAYAM MOOC
November 1, 2020 - August 1, 2021

Qualifications

Google Ads Search
October 1, 2024 - November 1, 2024
Content Marketing, Email Marketing and Social Media
September 1, 2024 - October 1, 2024
HubSpot A/B Testing
March 1, 2024 - April 1, 2024
Certification in Digital Marketing
November 1, 2020 - August 1, 2021
Google Ads Search Certification
October 1, 2024 - November 30, 2024
Google Marketing Certification: Content Marketing, Email Marketing & Social Media
September 1, 2024 - October 31, 2024
HubSpot AB Testing
March 1, 2024 - April 30, 2024

Industry Experience

Retail, Professional Services, Media & Entertainment, Travel & Hospitality, Education, Software & Internet