Available to hire
I’m a senior level Graphic Designer and Creative Artworker with over 20 years’ experience delivering high-quality design across print and digital platforms. I excel at typography, layout and brand consistency, with extensive experience spanning branding, logo development, B2B tenders, advertising campaigns, editorial design and book covers for published authors.
I’m comfortable working in fast-paced environments and collaborating with cross-functional teams to deliver high-impact design under tight deadlines. I’ve led branding and artwork for campaigns across travel, publishing and retail, including WHSmith Travel and The Evening Standard/ESI Media, and enjoy turning complex briefs into clear, compelling visuals.
Language
English
Fluent
Work Experience
Creative Artworker at WHSmith Travel
July 1, 2022 - February 1, 2026Solely responsible for designing B2B tenders for airports, hospitals, and railway stations, collaborating with the Business Development team to deliver high-quality, competitive submissions. Led the store launch branding for Smith’s Family Kitchen and developed brand colour schemes for stores. Introduced a fresh design approach for tender applications and contributed to tenders including Heathrow, Frankfurt, Dublin, Budapest, and Jeddah. Also designed branding for store and supplier conferences, producing roller banners, stage backdrops and a range of printed materials. Managed projects with tight turnaround times in collaboration with Content Manager, consistently meeting deadlines without compromising on quality.
Founder / Lead Designer at Creative75
September 1, 2020 - July 1, 2022Launched and ran Creative75, handling rebrands (e.g., Elite Injuries), interactive map design for Giff Gaff, and marketing materials for Mawney Partners. Collaborated with BCW and contributed to Time Out London and Time Out Market campaigns in New York, creating promotional materials for North American locations, social posts, website graphics, and large-screen displays. Final freelance project included artworking Quaker Oats advertisements promoting healthy breakfasts for schoolchildren.
Designer - Story Studio at ESI Media (London Evening Standard)
November 1, 2011 - September 1, 2020Designed pages and advertorials; produced The Agenda, a bi-monthly showcase for Westfield, covering fashion, food, beauty, luxury lifestyle, and entertainment. Also contributed to travel guides and supplements; created advertorials for clients such as Hiscox, Southeastern Railway, The Irish Tourist Board, Specsavers, and Oxford Street. Supported the sales team with mock-ups for pitches to clients including Weflip, The Royal Mail, and Airbnb.
Designer / Artwork at Independent Print & Media
September 1, 2008 - November 1, 2011Part of Activation team focused on designing newspaper supplements, promotional emails, booklets, advertising promotions, and other in-house design projects. Collaborated with Marketing, Circulation, Advertising, Sales, and Online departments to ensure branding consistency. Contributed to the launch of The i newspaper.
Mac Operator / Designer at The Independent
December 1, 2003 - September 1, 2008Sole designer for the Marketing and Circulation departments, creating in-house pre-promotions and promotional ads, posters, web banners, CD/DVD artwork, language book covers, newspaper skylines for TV ads, roll-up panels for exhibitions, and booklets including covers and layouts. Also worked on POS materials and Independent ads for trade magazines.
Mac Operator at Freeway Press / D.J.Y Printers
December 1, 1999 - May 1, 2002Planning, setting up and running jobs for platemaking. Corporate ID artwork, liaising with clients, and overall running of a small repro room.
Freelance Designer / Artworker at Various
December 1, 1999 - May 1, 2002Freelance designer/artworker for Big Cheese magazine and Atlantic Publishing, delivering print-ready artwork and layouts.
Mac Operator at Formara Printers
September 1, 1999 - December 1, 1999Temporary Mac operator and planner/platemaker in Essex.
Mac Operator at Falcon Press
June 1, 1998 - August 1, 1999Full-time Mac Operator at a local printing company in Southend-on-Sea.
Founder / Creative Director at creative75
September 1, 2020 - July 1, 2022Founded and ran own design company; led rebrand for Elite Injuries; created interactive map for Giff Gaff; produced marketing materials for Mawney Partners and BCW; collaborated with Time Out London and Time Out Market NY on campaigns for Bombay Sapphire, TFL and Samsung; designed promotional materials for Time Out Market North America; completed Quaker Oats ads promoting healthy breakfasts for schoolchildren.
Designer, Story Studio at ESI Media (London Evening Standard)
November 1, 2011 - September 1, 2020Designed pages, advertorials, and The Agenda, a bi-monthly Westfield showcase; worked on supplements for Virgin Holidays, Visit Wales, and travel guides; designed advertorials for Hiscox, Southeastern Railway, The Irish Tourist Board, Specsavers and Oxford Street; supported sales with mock-ups for pitches to clients like Weflip, The Royal Mail and Airbnb.
Artworker / Designer at Independent Print & Media Activation
December 1, 2008 - November 1, 2011Activation team member focused on designing newspaper supplements, promotional emails, booklets, advertising promotions and other in-house design projects; collaborated with Marketing, Circulation, Advertising, Sales and Online to ensure branding consistency; contributed to the launch of The i newspaper.
Designer at The Independent
December 1, 2003 - September 1, 2008Sole designer for Marketing and Circulation; designed in-house pre-promotion and promotional ads, posters, web banners, CD/DVD artwork, language book covers, newspaper skylines for TV ads, roll-up panels for exhibitions, and designing booklets, including covers and layouts; worked on POS materials and Independent ads for trade magazines.
Mac Operator at Freeway Press / D.J.Y Printers, Leyton, London
May 1, 2002 - August 1, 2003Planning, setting up and running jobs to film for platemaking; corporate ID artwork; liaising with clients; overall running of small repro room.
Freelance Designer / Artworker at Various (Big Cheese magazine; Atlantic Publishing)
December 1, 1999 - May 1, 2002Freelance design/artworking for a range of clients including Big Cheese magazine and Atlantic Publishing.
Temporary Mac Operator and Planner/Platemaker at Formara Printers
September 1, 1999 - December 1, 1999Temporary Mac operator and planner/platemaker for Essex-based printer.
Education
GNVQ Level 2 Graphic Design at Central Graphics Academy
January 1, 1998 - January 1, 1998BTEC First Diploma Art and Design at SEECAT
January 1, 1996 - January 1, 1996BTEC National Diploma Graphic Design at SEECAT
January 1, 1994 - January 1, 1994BTEC Foundation Graphic Design at SEECAT
January 1, 1992 - January 1, 1992GCSEs (9 subjects) at Shoeburyness Comprehensive School
January 1, 1991 - January 1, 1991GNVQ Level 2 Graphic Design at Central Graphics Academy
January 1, 1998 - January 1, 1998BTEC First Diploma Art and Design at SEECAT
January 1, 1996 - January 1, 1996BTEC National Diploma Graphic Design at SEECAT
January 1, 1994 - January 1, 1994BTEC Foundation Graphic Design at SEECAT
January 1, 1992 - January 1, 19929 GCSEs at Shoeburyness Comprehensive School
January 1, 1991 - January 1, 1991Qualifications
Industry Experience
Media & Entertainment, Retail, Travel & Hospitality, Professional Services, Telecommunications, Education, Other
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