Senior Graphic Designer who builds brands from the ground up and creates design systems that simplify processes in Figma. I work across print, digital, motion, and UX, always looking for ways to streamline workflows and help teams deliver clear, on-brand content that connects. I’m experienced in video production and enjoy taking projects from the initial idea and storyboard onboarding right through to final delivery.

Josephine De Maria

Senior Graphic Designer who builds brands from the ground up and creates design systems that simplify processes in Figma. I work across print, digital, motion, and UX, always looking for ways to streamline workflows and help teams deliver clear, on-brand content that connects. I’m experienced in video production and enjoy taking projects from the initial idea and storyboard onboarding right through to final delivery.

Available to hire

Senior Graphic Designer who builds brands from the ground up and creates design systems that simplify processes in Figma. I work across print, digital, motion, and UX, always looking for ways to streamline workflows and help teams deliver clear, on-brand content that connects.

I’m experienced in video production and enjoy taking projects from the initial idea and storyboard onboarding right through to final delivery.

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Language

English
Fluent
Italian
Beginner

Work Experience

Senior Graphic Designer at Y Careers
November 1, 2023 - November 24, 2025
Led the development of the Y Careers brand from the ground up, creating a scalable design system in Figma with reusable templates and component libraries; ran collaborative workshops to shape brand direction with stakeholders; produced on-brand content across print, digital, social, and UX, including prototyping, user testing support, and visual language.
Graphic Designer at The Y Australia
June 1, 2025 - November 24, 2025
Part-time graphic designer delivering on-brand creative across campaigns and programs; planning and coordinating youth-focused video shoots; editing video assets and maintaining brand consistency across digital content.
Graphic Designer at Self Wealth
September 1, 2023 - September 1, 2023
Delivered campaign materials across digital, print, OOH, EDMs, and social; led a website migration and content creation for WordPress, PowerPoint, and Mailchimp; contributed to UX/UI through prototyping in Figma; developed brand-aligned content for multiple platforms.
Strategy Officer at Commonwealth Ombudsman
October 1, 2021 - October 1, 2021
Designed infographics and internal documents, presentations, and new slide decks; wrote and edited copy in collaboration with the communications team; built EDMs via Mailchimp; conducted data gathering and research to support strategic initiatives; co-led stakeholder engagement and directed project initiatives.
Client Information and Engagement Officer at Department of Education and Training
March 1, 2020 - March 1, 2020
Handled high-volume inquiries about Free TAFE using Salesforce and live chat tools; interpreted and communicated complex policy information clearly to the public; supported the digital team on UCD projects; contributed web concepts in Figma; updated content on the Victorian Skills Gateway website.

Education

Short course in User Experience Design at RM IT University
January 1, 2020 - January 1, 2020
Bachelor of Communication Design at Swinburne University of Technology
January 1, 2014 - January 1, 2015
Diploma of Graphic Design at Swinburne University of Technology
January 1, 2013 - January 1, 2013

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education, Government, Software & Internet
    paper Hands on Heart Australia

    Hands on Heart Australia, a non-profit organisation dedicated to teaching CPR, was established by an individual whose life was saved thanks to CPR. Collaboratively, we transformed his vision into reality.

    Deliverables were a logo, type, colours and application.

    https://www.twine.net/signin

    paper Melbourne Ponds & Gardens

    This company’s main focus is to offer customers high-end pond cleaning and gardening services. I designed a new logo and branding for this company. This includes a logo, type, colours and application examples.

    https://www.twine.net/signin

    paper Y Austalia

    Producing and editing digital content for Y Australia. This includes video shoots, managing talent, direction, shot lists, storyboards, filming, editing, etc.

    paper Y Careers

    Y Careers is a not-for-profit social enterprise dedicated to bridging the gap in the care industry’s workforce. This brand has three main audiences, young people, parents/guardians and employers. This brand has three different tones of voice to target each audience appropriately.

    I developed the brand strategy and brand identity using workshops with stakeholders to guide my work. Ensuring social media, website, flyers, EDMs, banners, business cards, video assets, etc, are all on brand.

    https://www.twine.net/signin