ECP Group
Pierre Foucault-Perron
Published
0
#Relooking of the existing #logo for ECP Group, the biggest grinder manufacturer in France.
Conserving the main elements of old logo, a blue sphere onto a red sheet, we designed a more evocative one.
The blue demolition sphere now crush a red metal plate, adding a lot of motion and dynamism to the logo.
#Typographies changed too, from a dated serif one to a more #modern, but still classic in the #industry, Eurostile.