Geek Reunion Westside – Event Branding
Kelvin Garcia
Published
Geek Reunion Westside was the third live event I helped develop, where I was responsible for branding, visual identity, promotional design, motion visuals, and event organization. The goal was to create an energetic convention experience that united gaming, pop culture, cosplay, and community entertainment under one bold identity.
The visual style for this project was heavily inspired by Shibuya punk aesthetics and the rebellious, high-energy design language of Jet Set Radio. The branding combines aggressive angular typography, graffiti-influenced forms, vibrant contrast, and street-culture attitude to create a logo system that feels loud, youthful, and instantly recognizable.
I designed the official logo and visual campaign for use across posters, social media promotions, environmental mockups, and event advertising. In addition to static graphics, I also created custom video backdrops for the live stage experience, helping transform the venue with dynamic visuals that reinforced th
#graphicdesigner #branding #event