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I am a marketing professional specializing in strategic marketing, digital storytelling, and social media management across APAC markets. I thrive on turning complex data and regulatory trends into actionable, high-value campaigns, building GTM strategies, and elevating brand presence through SEO, content, and AI-powered insights. My experience spans leading end-to-end marketing initiatives, driving visibility, and delivering measurable growth for both startups and scale-ups. With a Master in Marketing Management & Digital from ESSEC Singapore and a BSc in Life Sciences with a Marketing minor from Ahmedabad University, I bring a hybrid background that blends analytics, creative branding, and cross-functional collaboration. I am fluent in English and Hindi with working knowledge of French, and I enjoy collaborating with diverse teams to craft compelling narratives and impactful outcomes.…I am a marketing professional specializing in strategic marketing, digital storytelling, and social media management across APAC markets. I thrive on turning complex data and regulatory trends into actionable, high-value campaigns, building GTM strategies, and elevating brand presence through SEO, content, and AI-powered insights. My experience spans leading end-to-end marketing initiatives, driving visibility, and delivering measurable growth for both startups and scale-ups. With a Master in Marketing Management & Digital from ESSEC Singapore and a BSc in Life Sciences with a Marketing minor from Ahmedabad University, I bring a hybrid background that blends analytics, creative branding, and cross-functional collaboration. I am fluent in English and Hindi with working knowledge of French, and I enjoy collaborating with diverse teams to craft compelling narratives and impactful outcomes.

Khushi Gupta

Marketing Strategist, Brand Strategist, Growth Marketer, +5

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I am a marketing professional specializing in strategic marketing, digital storytelling, and social media management across APAC markets. I thrive on turning complex data and regulatory trends into actionable, high-value campaigns, building GTM strategies, and elevating brand presence through SEO, content, and AI-powered insights. My experience spans leading end-to-end marketing initiatives, driving visibility, and delivering measurable growth for both startups and scale-ups. With a Master in Marketing Management & Digital from ESSEC Singapore and a BSc in Life Sciences with a Marketing minor from Ahmedabad University, I bring a hybrid background that blends analytics, creative branding, and cross-functional collaboration. I am fluent in English and Hindi with working knowledge of French, and I enjoy collaborating with diverse teams to craft compelling narratives and impactful outcomes.…I am a marketing professional specializing in strategic marketing, digital storytelling, and social media management across APAC markets. I thrive on turning complex data and regulatory trends into actionable, high-value campaigns, building GTM strategies, and elevating brand presence through SEO, content, and AI-powered insights. My experience spans leading end-to-end marketing initiatives, driving visibility, and delivering measurable growth for both startups and scale-ups. With a Master in Marketing Management & Digital from ESSEC Singapore and a BSc in Life Sciences with a Marketing minor from Ahmedabad University, I bring a hybrid background that blends analytics, creative branding, and cross-functional collaboration. I am fluent in English and Hindi with working knowledge of French, and I enjoy collaborating with diverse teams to craft compelling narratives and impactful outcomes.

Available to hire

I am a marketing professional specializing in strategic marketing, digital storytelling, and social media management across APAC markets. I thrive on turning complex data and regulatory trends into actionable, high-value campaigns, building GTM strategies, and elevating brand presence through SEO, content, and AI-powered insights. My experience spans leading end-to-end marketing initiatives, driving visibility, and delivering measurable growth for both startups and scale-ups.

With a Master in Marketing Management & Digital from ESSEC Singapore and a BSc in Life Sciences with a Marketing minor from Ahmedabad University, I bring a hybrid background that blends analytics, creative branding, and cross-functional collaboration. I am fluent in English and Hindi with working knowledge of French, and I enjoy collaborating with diverse teams to craft compelling narratives and impactful outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Fluent

French

Beginner

Work Experience

Marketing Strategist at RegASK

September 1, 2025 - January 31, 2026

Led the end-to-end development of the flagship industry survey report, translating complex regulatory trends into a high-value lead-generation asset. Boosted AI and search visibility by 14% through optimizing FAQ content and strengthening RegASK’s presence across Wikipedia and Reddit. Optimized high-intent website pages using targeted keyword research, improving demo-request conversions and inbound lead quality.

Marketing Intern at RegASK

May 1, 2025 - September 30, 2025

Developed full-funnel content clusters to guide audiences from discovery to conversion, improving engagement across digital channels. Authored 15+ SEO, GEO & AEO-optimized blogs and launched an FAQ webpage, boosting visibility on Google and AI search platforms by 35%. Represented RegASK at DIA Singapore, supporting BD and securing 15+ qualified leads. Wrote and optimized a blog that ranked on AI platforms and became the top 3 traffic source within 2 months.

Remote Marketing Lead (Advisory role) at SmalBlu

February 1, 2025 - Present

Leading the development of GTM strategy including ICP segmentation, positioning, and brand messaging for early B2B SaaS markets. Conducted primary research and crafted outreach content to support founder-led conversations with 25+ prospective ICPs. Collaborated on investor and grant pitch decks, contributing to 5+ incubations and creating 3 active VC dialogues. Shaping the visual brand identity in collaboration with designers to ensure alignment with strategic positioning.

Social Media Manager at Digital Friend

September 1, 2023 - August 31, 2024

Formulated and executed data-driven social media strategies, growing a 10,000+ follower base across Instagram, Facebook, and LinkedIn. Managed a team of 10 (designers, copywriters, and performance marketers), overseeing campaigns for 25+ clients. Expanded brand reach to 1M+ users through content marketing, link building, and paid advertising. Published posts and led quarterly performance reporting using Meta Insights; presented analytics to clients to drive revenue-impacting campaign decisions.

Remote Marketing Lead (Advisory) at SmalBlu

February 1, 2025 - Present