KianaLong.WordPress.com is my personal portfolio platform that presents my digital identity as a full-stack software engineer with strengths in digital marketing and branding. The site includes simple navigation, along with links to my professional profiles (LinkedIn, GitHub, DEV), creating a cohesive personal brand hub.

In managing this site, I am responsible for continuously refining its structure, content, and technical setup to accurately reflect my evolving skills and projects.

Technical & Content Strategy Highlights

WordPress.com CMS Management: Structured and maintained the site using WordPress.com’s block editor, optimizing page layouts for clarity and ease of navigation.

Responsive Design: Ensured that the portfolio and blog content render cleanly across desktops and mobile devices through thoughtful content arrangement and theme configuration.

Content Optimization: Strategically updated the About, Portfolio, and Resume sections to align with career goals, improve readability, and showcase key achievements and experience.

Professional Integration: Linked external professional platforms (LinkedIn, GitHub, DEV) to strengthen digital presence and support ongoing networking and career development.

Ongoing Upgrades: Regularly review and iterate on content based on industry trends, personal skill growth, and audience engagement goals.

This project serves as a dynamic representation of my professional brand online , combining portfolio elements with a blog framework.

CeibaOrlando.com is a multipage microsite where I manage ongoing performance, content evolution, and user experience strategy. While the brand identity and original site design were established prior to my involvement, I oversee routine site updates within the CMS, ensuring content accuracy across menus, events, private dining, and reservations.
I implement structural and layout refinements to improve content hierarchy, page flow, and mobile responsiveness, with a focus on reducing friction for key actions such as booking reservations and submitting event inquiries.
My role also includes content optimization for search visibility and discoverability, refining on-page copy, metadata, and internal linking to better align with guest intent and seasonal offerings.

Through continuous upgrades and data-informed content strategy, the website functions as a flexible, high-impact marketing tool that supports guest engagement and operational needs.

HeartlandFoodBank.com is a nonprofit website I designed to communicate mission, facilitate community support, and connect users with critical food assistance resources. Built with clear, mission-centric UX, the site welcomes visitors with a bold statement of purpose and guides to key user actions such as finding food resources, donating, and learning more about volunteer opportunities.

The homepage features intuitive navigation and high-impact imagery to reinforce the organization’s values and community impact. Visitors can easily explore sections on Finding Food via an interactive pantry locator, learn how to Volunteer or Partner, and access educational Resources on combating food insecurity. Contact information and organizational details are presented cleanly to build trust and encourage engagement.

Overall, the site balances storytelling and functionality to support Heartland Food Bank’s mission, offering clear calls-to-action, accessible community resources, and streamlined paths for donation and involvement — all anchored in a responsive and user-focused design.