Available to hire
I am seasoned marketing professional with over 6 years of experience across digital marketing, brand management, content strategy, and campaign execution. My expertise spans across digital advertising, social media marketing, SEO, content creation, email marketing, analytics, and event management. I am passionate about developing impactful campaigns, building strategic partnerships, and leveraging data-driven insights to strengthen brand presence and business growth.
Experience Level
Language
English
Fluent
Work Experience
Digital Marketing Executive (SEA) at Robert Walters Singapore PTE LTD
September 1, 2022 - May 1, 2024Plan and execute digital marketing strategies; develop and execute digital marketing campaigns for paid and organic social, SEO, and content articles; lead brand refresh efforts; manage and update SEA web pages; monitor website traffic, search, and paid campaigns; collaborate with internal stakeholders to drive lead generation and ROI; design targeted email campaigns for internal and external audiences.
Senior Marketing Executive at Adecco Singapore Pte Ltd
April 1, 2025 - April 1, 2026Produced end-to-end digital and print marketing collateral to support service promotions and strategic initiatives; directed social media strategy (paid and organic) to strengthen brand visibility and drive lead generation; led the Salary Guide 2026 development and launch events; executed email marketing campaigns for internal communications and external audiences; designed booth concepts for large-scale events; partnered with cross-functional teams to maintain brand consistency and leverage opportunities.
Marketing Executive at American Express Singapore
May 1, 2019 - August 1, 2022Managed marketing of insurance products including EDMs, Google Ads, paid and organic social, brochures, and content articles within the Insurance department; collaborated with Chubb Insurance and AIA Singapore; supported marketing of a wide suite of insurance products; contributed to end-to-end campaigns and channel optimization.
Marketing Executive at American Express Singapore
January 1, 2007 - December 1, 2010Early career positions across multiple periods focusing on marketing campaigns, events, and partnerships; responsibilities included content curation, social media engagement, and brand communications for local markets.
Marketing Executive at American Express Singapore
April 1, 2011 - April 1, 2014Additional period focusing on marketing campaigns, events, and partnerships; coordinated cross-functional activities to support brand initiatives.
Education
Diploma in Business and Social Enterprise at Ngee Ann Polytechnic
January 11, 2030 - May 26, 2026Bachelor of Business (Marketing) at SIM Global University (RMIT University), Singapore
January 11, 2030 - May 26, 2026Qualifications
Diploma in Business and Social Enterprise
January 11, 2030 - May 26, 2026Bachelor of Business (Marketing)
January 11, 2030 - May 26, 2026Industry Experience
Financial Services, Professional Services, Media & Entertainment
Experience Level
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