Hi, I'm Laura Egles, a creative marketing professional with extensive experience in digital marketing, social media management, and content creation. I've worked with diverse clients and institutions to design and execute custom digital marketing campaigns that drive measurable results and boost engagement. I’m passionate about crafting compelling copy and leveraging analytics to align marketing efforts with business goals. Throughout my career, I’ve managed social media campaigns, developed content strategies, and led digital initiatives that have increased follower growth and interaction. I love collaborating with teams and mentoring others, always fostering innovation and improving productivity. If you want a marketing professional who combines creativity with strategy, I’m your go-to person!

Laura Egles

Hi, I'm Laura Egles, a creative marketing professional with extensive experience in digital marketing, social media management, and content creation. I've worked with diverse clients and institutions to design and execute custom digital marketing campaigns that drive measurable results and boost engagement. I’m passionate about crafting compelling copy and leveraging analytics to align marketing efforts with business goals. Throughout my career, I’ve managed social media campaigns, developed content strategies, and led digital initiatives that have increased follower growth and interaction. I love collaborating with teams and mentoring others, always fostering innovation and improving productivity. If you want a marketing professional who combines creativity with strategy, I’m your go-to person!

Available to hire

Hi, I’m Laura Egles, a creative marketing professional with extensive experience in digital marketing, social media management, and content creation. I’ve worked with diverse clients and institutions to design and execute custom digital marketing campaigns that drive measurable results and boost engagement. I’m passionate about crafting compelling copy and leveraging analytics to align marketing efforts with business goals.

Throughout my career, I’ve managed social media campaigns, developed content strategies, and led digital initiatives that have increased follower growth and interaction. I love collaborating with teams and mentoring others, always fostering innovation and improving productivity. If you want a marketing professional who combines creativity with strategy, I’m your go-to person!

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Language

English
Fluent

Work Experience

Freelance Digital Marketing Consultant at Laura Egles Communications LLC
January 1, 2022 - June 9, 2024
Design and execute custom digital marketing strategies for diverse clients, achieving measurable results. Develop compelling copy for various platforms, enhancing client engagement and brand visibility. Create targeted email campaigns, resulting in increased open and click-through rates. Manage social media campaigns, driving higher follower growth and interaction rates. Lead digital campaigns for diverse clients, ensuring alignment with business goals; adept at analytics and delivering measurable results.
Storyteller & Content Developer at Bryan University
January 1, 2019 - January 1, 2024
Researched and wrote optimized blog posts, enhancing website SEO and driving measurable traffic growth. Crafted engaging social media posts, boosting followers and interactions by significant margins. Interviewed alumni for web stories, increasing website traffic and alumni engagement. Collaborated with experts to write articles, enriching website content and attracting a wider audience.
Social Media Coordinator at Fósforo Mezcal
January 1, 2022 - August 31, 2023
Managed social media content strategy, boosting engagement through targeted campaigns. Developed on-brand social media posts, increasing follower count by 3,000 in 18 months. Analyzed social media metrics to refine strategies, resulting in higher user interaction. Collaborated with marketing team to align social media content with broader campaigns. Implemented content calendar to ensure consistent posting, improving audience retention.
Director of Digital Strategy at Georgian Court University
January 1, 2008 - January 1, 2022
Led digital campaigns, enhancing university's online presence, boosting engagement by 40%. Developed comprehensive social media content, increasing followers by 35%. Collaborated across departments to align content strategy, driving cohesive branding. Trained and mentored social media managers, improving team efficiency. Produced and directed video content, resulting in higher student engagement. Led cross-functional teams to implement new digital initiatives, fostering a culture of innovation and improving team productivity.
Data & Document Coordinator at Wilentz, Goldman & Spitzer
January 1, 2004 - January 1, 2008
Coordinated data and document management, ensuring accuracy and compliance, demonstrating a strong work ethic and commitment to quality.
Marketing Assistant at Twinings North America
January 1, 2001 - January 1, 2004
Assisted in developing marketing strategies, enhancing brand recognition, and increasing customer engagement through innovative campaigns.

Education

Master of Arts at Georgian Court University
August 1, 2010 - May 31, 2014
Bachelor of Arts at Stockton University
September 1, 1997 - May 31, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Professional Services, Consumer Goods, Non-Profit Organization