Hey there! 👋 I'm Laura, a creative problem solver passionate about building bold, memorable brands. With a keen eye for vibrant, modern design, I craft visuals that tell compelling stories—whether through branding, marketing, or top notch merch and swag. As a creative leader, I'm all about smart strategy, smooth communication, and workflow efficiency. My empathetic approach allows me to understand the needs of both clients and creative teams, leading to thoughtful, impactful design. While I work with companies of all sizes, I love supporting businesses within my local Raleigh community, helping them bring their vision to life. When I'm not immersed in creative projects, you can find me enjoying a cold beer at a local brewery, hiking through the mountains with my dogs, or harvesting ground cherries from my garden. Cheers to creativity and community! 🎨

Laura Hudec

Hey there! 👋 I'm Laura, a creative problem solver passionate about building bold, memorable brands. With a keen eye for vibrant, modern design, I craft visuals that tell compelling stories—whether through branding, marketing, or top notch merch and swag. As a creative leader, I'm all about smart strategy, smooth communication, and workflow efficiency. My empathetic approach allows me to understand the needs of both clients and creative teams, leading to thoughtful, impactful design. While I work with companies of all sizes, I love supporting businesses within my local Raleigh community, helping them bring their vision to life. When I'm not immersed in creative projects, you can find me enjoying a cold beer at a local brewery, hiking through the mountains with my dogs, or harvesting ground cherries from my garden. Cheers to creativity and community! 🎨

Available to hire

Hey there! 👋 I’m Laura, a creative problem solver passionate about building bold, memorable brands. With a keen eye for vibrant, modern design, I craft visuals that tell compelling stories—whether through branding, marketing, or top notch merch and swag.

As a creative leader, I’m all about smart strategy, smooth communication, and workflow efficiency. My empathetic approach allows me to understand the needs of both clients and creative teams, leading to thoughtful, impactful design. While I work with companies of all sizes, I love supporting businesses within my local Raleigh community, helping them bring their vision to life.

When I’m not immersed in creative projects, you can find me enjoying a cold beer at a local brewery, hiking through the mountains with my dogs, or harvesting ground cherries from my garden. Cheers to creativity and community! 🎨

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Language

Spanish; Castilian
Intermediate

Work Experience

Sr. Graphic Designer at New Park Creative
January 1, 2022 - April 26, 2024
Evaluated businesses for branding and marketing opportunities and implemented changes to improve their reach. Designed social media graphics, paid ads, and websites for B2B and B2C clients including cybersecurity, healthcare, and education. Collaborated with marketing, strategy, and web teams to execute large scale marketing campaigns and web projects. Created storyboards and executed animations using After Effects. Designed a large-scale tradeshow booth for Jacobs Vehicle Systems for a major transportation expo in Germany.
Art Director at Overture Promotions
January 1, 2022 - December 31, 2022
Led the artistic development, scheduling, execution, and production of all internal and client design projects. Designed and presented high fidelity webstore prototypes and other large design projects to clients including TikTok, Keurig Dr Pepper, American Airlines, and DoorDash. Fostered design creativity within the art team by holding lightning talks, group critique, and opportunities for advancement of individuals’ skills. Delegated projects to a design team in a fast-paced environment. Created comprehensive branding for clients including logos, business cards, print collateral, and merchandise. Performed visual and functional QA on web stores. Designed custom artwork for promotional products including apparel, tradeshow displays, marketing giveaways, and novelty items.
Graphic Design Manager at Overture Promotions
January 1, 2018 - December 31, 2021
Led artistic development, scheduling, execution, and production of design projects. Managed a design team and ensured creative quality in a fast-paced environment.
Senior Graphic Designer at Overture Promotions
January 1, 2017 - December 31, 2017
Created branding and design assets for clients and supported larger creative projects across different media.
Graphic Designer at Overture Promotions
January 1, 2015 - December 31, 2016
Produced graphic designs for promotional materials and contributed to client projects.

Education

Bachelor of Arts at Purdue University
August 1, 2012 - June 1, 2015
Bachelor of Arts at Purdue University
January 1, 2010 - December 31, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Healthcare, Education, Transportation & Logistics, Consumer Goods