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Hi, I’m Lauren Vaughn, a dynamic Marketing Leader and Social Media Manager based in Myrtle Beach, SC. I bring 14 years of experience driving brand growth and engagement across B2B, B2C, and community-focused industries. I’ve proven success scaling high-revenue accounts, including a $5M annual revenue coaching program and wholesale/retail brands like Allied Brass and Rackett Pets. As an artistic storyteller, I balance creative content with rigorous performance analytics to deliver consistent 3-15x ROAS. I’m passionate about building vibrant communities, leading cross-functional teams, and turning data into actionable growth.…Hi, I’m Lauren Vaughn, a dynamic Marketing Leader and Social Media Manager based in Myrtle Beach, SC. I bring 14 years of experience driving brand growth and engagement across B2B, B2C, and community-focused industries. I’ve proven success scaling high-revenue accounts, including a $5M annual revenue coaching program and wholesale/retail brands like Allied Brass and Rackett Pets. As an artistic storyteller, I balance creative content with rigorous performance analytics to deliver consistent 3-15x ROAS. I’m passionate about building vibrant communities, leading cross-functional teams, and turning data into actionable growth.

Lauren Vaughn

Social Media Manager, Marketing Strategist, Growth Marketer, +2

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Hi, I’m Lauren Vaughn, a dynamic Marketing Leader and Social Media Manager based in Myrtle Beach, SC. I bring 14 years of experience driving brand growth and engagement across B2B, B2C, and community-focused industries. I’ve proven success scaling high-revenue accounts, including a $5M annual revenue coaching program and wholesale/retail brands like Allied Brass and Rackett Pets. As an artistic storyteller, I balance creative content with rigorous performance analytics to deliver consistent 3-15x ROAS. I’m passionate about building vibrant communities, leading cross-functional teams, and turning data into actionable growth.…Hi, I’m Lauren Vaughn, a dynamic Marketing Leader and Social Media Manager based in Myrtle Beach, SC. I bring 14 years of experience driving brand growth and engagement across B2B, B2C, and community-focused industries. I’ve proven success scaling high-revenue accounts, including a $5M annual revenue coaching program and wholesale/retail brands like Allied Brass and Rackett Pets. As an artistic storyteller, I balance creative content with rigorous performance analytics to deliver consistent 3-15x ROAS. I’m passionate about building vibrant communities, leading cross-functional teams, and turning data into actionable growth.

Available to hire

Hi, I’m Lauren Vaughn, a dynamic Marketing Leader and Social Media Manager based in Myrtle Beach, SC. I bring 14 years of experience driving brand growth and engagement across B2B, B2C, and community-focused industries. I’ve proven success scaling high-revenue accounts, including a $5M annual revenue coaching program and wholesale/retail brands like Allied Brass and Rackett Pets.

As an artistic storyteller, I balance creative content with rigorous performance analytics to deliver consistent 3-15x ROAS. I’m passionate about building vibrant communities, leading cross-functional teams, and turning data into actionable growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Marketing & Operations Manager at Real Estate Investing Women (REIW)

January 1, 2022 - Present

Lead all marketing initiatives for a $5 million revenue company, focusing on lead generation, social strategy, and community engagement.

Social Media Manager at Digital Dynamo Marketing Agency

January 1, 2025 - Present

Manage a diverse portfolio of B2B and B2C clients, including Medical Malpractice Insurance, HVAC, fitness, travel, and auto glass providers. Execute high-performance Meta ad campaigns and data-driven social strategies for multiple agency accounts. Lead B2B marketing and video editing for the agency itself to enhance brand visibility and drive client acquisition.

Freelance Social Media Manager & Consultant at Lauren V Marketing (LVM)

January 1, 2018 - Present

B2B/Wholesale: Manage digital presence for Allied Brass (selling to Home Depot, Houzz, and Walmart) and Rackett Pets (selling to country clubs and major tournaments like Indian Wells). B2C/Retail: Executed multichannel strategies for ATL Team Restaurant, Suncare Coach, Medical Malpractice Insurance, and various local service providers (HVAC, Wellness, Gym, Dog Services). Partnership success: Secured high-profile collaboration for Rackett Pets with major ATP Tennis figures and the Battle of the Brits. Nonprofit: Maintained long-term management for organizations like Future Smiles and Stacey Wedding Group.

Lifestyle Operations Manager at Desert Mountain Club

January 1, 2011 - January 1, 2018

Promoted through three roles to lifestyle operations, growing the tennis program size by 3x. Designed all digital campaigns and promotional materials to drive tennis event participation and retail sales for the on-site boutique. Buyer and manager for on-site boutique. Managed an in-house team of 10.