Hi, I’m Leyla Alexander, a brand and graphic designer with 15 years’ experience helping businesses tell their stories through bold, concept-driven design. I specialise in branding, websites, and campaign creative, with a focus on work that makes a meaningful impact. I lead end-to-end design from concept to completion, delivering bold identities, websites, social assets, brochures and reports. I've directed creative output for LateRooms.com, led the rebrand of Simply the Guest Awards, and steered brand strategy for clients including LateRooms.com, Super Break, Malvern Travel Technology, and partnerships such as The Grinch with Universal Pictures. Recognised for entrepreneurship and business impact, I was invited to Downing Street to celebrate a win.

Leyla Alexander

Hi, I’m Leyla Alexander, a brand and graphic designer with 15 years’ experience helping businesses tell their stories through bold, concept-driven design. I specialise in branding, websites, and campaign creative, with a focus on work that makes a meaningful impact. I lead end-to-end design from concept to completion, delivering bold identities, websites, social assets, brochures and reports. I've directed creative output for LateRooms.com, led the rebrand of Simply the Guest Awards, and steered brand strategy for clients including LateRooms.com, Super Break, Malvern Travel Technology, and partnerships such as The Grinch with Universal Pictures. Recognised for entrepreneurship and business impact, I was invited to Downing Street to celebrate a win.

Available to hire

Hi, I’m Leyla Alexander, a brand and graphic designer with 15 years’ experience helping businesses tell their stories through bold, concept-driven design. I specialise in branding, websites, and campaign creative, with a focus on work that makes a meaningful impact.

I lead end-to-end design from concept to completion, delivering bold identities, websites, social assets, brochures and reports. I’ve directed creative output for LateRooms.com, led the rebrand of Simply the Guest Awards, and steered brand strategy for clients including LateRooms.com, Super Break, Malvern Travel Technology, and partnerships such as The Grinch with Universal Pictures. Recognised for entrepreneurship and business impact, I was invited to Downing Street to celebrate a win.

See more

Language

English
Fluent

Work Experience

Freelance Graphic Designer
January 1, 2020 - Present
Freelance graphic designer delivering branding, website, social media assets, brochures, and reports for various clients; responsible for end-to-end design and project management.
Lead Graphic Designer at LateRooms.com
January 1, 2018 - September 15, 2025
Led creative output with a new visual direction that strengthened the brand; designed print, digital, and video assets; led rebrand of Simply the Guest Awards, including new website and collateral.
Graphic Designer at LateRooms.com
March 1, 2017 - September 15, 2025
Designed print, digital, and video assets; created digital assets, managed campaigns, and maintained the Membership website.
Digital Marketing Officer at The Co-operative
January 1, 2012 - September 15, 2025
Gained foundational design experience while supporting marketing initiatives.
Creative Lead at Malvern Group
August 1, 2019 - September 15, 2025
Led brand strategy for masterbrand; managed team, freelancers, and campaigns including The Grinch partnership with Universal Pictures.

Education

BA (Hons) American Studies at The University of Nottingham
January 11, 2030 - September 15, 2025
Study abroad / coursework at University of California, Santa Cruz
January 11, 2030 - September 15, 2025
Diploma / Certificate in Graphic Design at Shillington College
January 11, 2030 - September 15, 2025

Qualifications

UK’s Best Sole Trader of the Year, 2025
January 1, 2025 - September 15, 2025
Certificate IV in Design with Distinction (98%)
January 11, 2030 - September 15, 2025

Industry Experience

Media & Entertainment, Software & Internet, Travel & Hospitality, Professional Services, Other