Available to hire
Hi, I’m Lisa A. Gratsch, an online marketing enthusiast based in Vienna. I specialize in social media marketing, content marketing, email campaigns and SEO/SEM, with a passion for turning data into action.
I design and implement cross-channel campaigns, manage communities, and lead paid media initiatives for diverse clients. I thrive in fast-paced teams and enjoy turning complex briefs into clear, measurable results.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
Language
German
Fluent
English
Advanced
Work Experience
Senior Performance Manager at Demner, Merliçek & Bergmann
January 1, 2015 - December 31, 2017Marketing & Content / Social Media; Senior Performance Manager; Production & Award Coordination; Strategy & Campaign Management; Paid Media; Leadership of a multi-member team; Focus on Marketing / Werbung / PR.
Brand Consultant & Senior Performance Specialist at Rosenberg Group / IPG Mediabrands
January 1, 2019 - December 31, 2020Team Lead; Head of Paid Social; Development of performance strategies; Social Media & Performance Management; Influencer Marketing; Crisis Management; Project Management; Client leadership across multiple industries.
Marketing Manager at HOCHZEIT.CLICK
November 1, 2024 - December 31, 2024Social Media & Performance Management; Newsletter Marketing; Content Marketing; Project Management; Graphic Design; Transitional role.
Head of Marketing at TalentShark
January 1, 2025 - August 30, 2025Team Lead; Social Media & Performance Management; Newsletter Marketing; Content Marketing; CI Revision; Web Design; External Partner communications.
Marketing & Content / Social Media at Demner, Merlicek & Bergmann
January 1, 2015 - December 31, 2017Marketing content creation, social media management, and production coordination for awards.
Senior Performance Manager at Demner, Merlicek & Bergmann
January 1, 2017 - December 31, 2019Strategic planning and implementation of content for all social channels, including community management, and coordination of national/international awards.
Brand Consultant & Senior Performance Specialist at IPG Mediabrands
January 1, 2019 - December 31, 2020Development of performance strategies for clients across industries; team leadership for Paid Social.
Head of Paid Social at IPG Mediabrands
January 1, 2020 - December 31, 2024Lead paid social and SEA campaigns; develop performance strategies; influencer marketing; crisis management and project management.
Education
Master’s in Communication Science at University of Vienna
January 11, 2030 - January 29, 2026B.A. in Marketing & Sales at New Design University Vienna
January 1, 2011 - December 31, 2014Foundation Course Electronic & Mobile Marketing at St. Pölten
January 1, 2010 - December 31, 2011Master’s in Communication Science at University of Vienna
January 1, 2014 - December 31, 2017B.A. in Marketing & Sales at Vienna, Austria
January 1, 2011 - December 31, 2014Foundation Course Electronic & Mobile Marketing at St. Pölten
January 1, 2010 - December 31, 2011Qualifications
Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
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