Diego Cartelle

Available to hire

I'm a results-driven Senior Graphic and Marketing Designer with 15+ years of experience creating brand identity, integrated marketing campaigns, and experiential activations for globally recognised organisations.

About

I’m a results-driven Senior Graphic and Marketing Designer with 15+ years of experience creating brand identity, integrated marketing campaigns, and experiential activations for globally recognised organisations. I deliver high-impact visual communication assets across digital, print, and large-format production environments.

I excel at translating strategy into cohesive visual systems, leading cross-functional collaborations, and managing end-to-end design-to-execution workflows under tight timelines. I hold dual Australian and Argentine citizenship and have extensive remote and international work experience.

  • Joined July 2025

Languages

  • Spanish; CastilianFluent
  • EnglishFluent

Industry experience

  • Retail
  • Professional Services
  • Consumer Goods
  • Media & Entertainment
  • Other

More experts in Sydney, Australia

Projects · 7

Reels for instagram

I’m a designer specialized in creating engaging Instagram Reels that transform services and ideas into clear, visually compelling content. I focus on fast-paced storytelling, dynamic editing, and strategic design to capture attention within seconds and drive engagement. My work includes crafting before-and-after narratives, educational snippets, and promotional content, always aligned with brand identity. The goal is not just to make content look good, but to build trust, increase interaction, and turn views into real results.

  • Graphic Designer
Instagram reels

I’m a designer specialized in creating engaging Instagram Reels that transform services and ideas into clear, visually compelling content. I focus on fast-paced storytelling, dynamic editing, and strategic design to capture attention within seconds and drive engagement. My work includes crafting before-and-after narratives, educational snippets, and promotional content, always aligned with brand identity. The goal is not just to make content look good, but to build trust, increase interaction, and turn views into real results.

  • Graphic Designer
Display Stand - Retail Display / Point of Sale

Retail display stand designed for in-store environments, aimed at communicating Medela’s core values of care, innovation, and maternal support in both medical and retail contexts.

  • Artworker
  • Designer
  • Graphic Designer
Brand Activation

As part of the national retail activation for the Coles Magical Builders campaign, I was responsible for the artwork, working from concept visuals like this render. I developed all final artwork across structural elements, including the Hogwarts Express wall, directional signage, floor graphics, character standees, and promotional signage.

  • Graphic Designer
Digital Commerce UI | Concept Project

This is a conceptual digital commerce project developed to explore visual design systems applied to e-commerce and their real-world implementation through front-end development.

  • Graphic Designer
  • UI Designer
Digital Commerce UI - Concept Project

This is a conceptual digital commerce project developed to explore visual design systems applied to e-commerce and their real-world implementation through front-end development.

  • Artworker
  • Designer
  • Graphic Designer

Work experience· 11 roles

Graphic Department Manager · Alchemy SydneyJun 2018 – Oct 2025 · 7 yrs 5 mos

Led in-house design and production for retail and event campaigns, managing projects from brief to press-ready artwork. Designed signage, packaging, and branded visuals with a focus on layout consistency and technical accuracy. Acted as lead Finished Artist, performing preflight checks and file prep for offset, digital, and large-format output. Oversaw print workflows, proof approvals, vendor coordination, and supply logistics under tight deadlines.

Graphic Department Manager · AlchemyJun 2018 – Jun 2024 · 6 yrs 1 mo

Led in-house design and production for retail and event campaigns, managing projects from brief to press-ready artwork. Designed signage, packaging, and branded visuals with a focus on layout consistency and technical accuracy. Acted as lead Finished Artist, performing preflight checks and file prep for offset, digital, and large-format output. Oversaw print workflows, proof approvals, vendor coordination, and supply logistics under tight deadlines.

Graphic Department Manager · AlchemyJun 2018 – Present · 8 yrs 6 mos

Led in-house design and production for retail and event campaigns in Sydney, managing projects from brief to press-ready artwork. Designed signage, packaging, and branded visuals focusing on layout consistency and technical accuracy. Served as lead Finished Artist, performing preflight checks and file preparation for offset, digital, and large-format printing. Oversaw print workflows, proof approvals, vendor coordination, and supply logistics to meet tight deadlines.

Graphic Department Manager / Senior Designer · Alchemy SydneyMay 2018 – Jan 2025 · 6 yrs 9 mos
Designer, Prepress & Production Manager · Posh PrintingMay 2017 – May 2018 · 1 yr 1 mo
Print Production Manager · Kwik Kopy SydneyApr 2017 – Apr 2017 · 1 mo
Print Production Manager · Kwik KopyMar 2014 – Apr 2017 · 3 yrs 2 mos
Prepress & Production Manager · Kwik Kopy Darling HarbourMar 2014 – Apr 2017 · 3 yrs 2 mos

Education· 5

Bachellor's degree in Marketing & Advertising · Universidad del Salvador1995 – 2004
Diploma in Full-Stack Web Programming (React.js) · UTN – Argentina2021 – 2022
BA in Marketing & Advertising · Universidad del Salvador – Argentina2030 – 2026
Offset Printing Process Operator · Gutenberg Institute – Argentina2030 – 2026

Certifications and awards

JavaScript (Udemy)2030 – 2026
Print Speak CRM2030 – 2026
TAFE NSW ESOL2030 – 2026

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