Available to hire
I am a results driven Digital Marketing Manager with over 15 years of experience. I’ve worked across various sectors including real estate, beauty, healthcare, and e-commerce. My passion lies in driving business growth through innovative digital strategies and optimizing performance metrics. I thrive in environments where I can lead teams, launch products, and execute marketing strategies that genuinely resonate with customers.
With expertise in SEO, SEM, social media advertising, and email marketing, I’ve consistently delivered measurable results such as significant increases in organic traffic and revenue. I pride myself on my ability to analyze data and adapt strategies quickly, ensuring that my clients achieve their business objectives effectively.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
Arabic
Fluent
English
Fluent
Turkish
Intermediate
Work Experience
Performance Manager at Hasad Marketing Agency
September 1, 2025 - September 18, 2025• Plan and manage paid campaigns on Facebook, Instagram, TikTok, LinkedIn, Snapchat, X, and Google Ads.
• Handle media buying and budget optimization to maximize ROI.
• Define audience targeting & segmentation for each brand.
• Guide content direction and ensure alignment with client goals.
• Track, analyze, and report campaign performance using Google Analytics, Ads Manager platforms, and CRM tools.
• Deliver data driven insights and recommend improvements for ongoing campaigns.
• Coordinate with sales/account teams to align marketing activities with client objectives.
• Manage and optimize more than 30+ e-commerce stores across the most popular niches in KSA, ensuring high performance and consistent growth.
Digital Marketing & Ecommerce Specialist at Skinflora
July 1, 2025 - September 18, 2025• Plan and manage paid campaigns on Facebook, Instagram, TikTok, LinkedIn, Snapchat, X, and Google Ads.
• Handle media buying and budget optimization to maximize ROI.
• Define audience targeting & segmentation for each brand.
• Guide content direction and ensure alignment with client goals.
• Track, analyze, and report campaign performance using Google Analytics, Ads Manager platforms, and CRM tools.
• Deliver data driven insights and recommend improvements for ongoing campaigns.
• Coordinate with sales/account teams to align marketing activities with client objectives.
• Manage and optimize more than 30+ e-commerce stores across the most popular niches in KSA, ensuring high performance and consistent growth.
Ecommerce Manager at NEESTEC
May 1, 2025 - September 18, 2025• Built and optimized Shopify store, improving conversion rates by 20%.
• Identified 2–5 winning products monthly through market research, driving 30% revenue growth.
• Managed suppliers and ensured 95% on time order fulfillment for 1,000+ monthly orders.
• Designed high converting product and landing pages, boosting AOV by 15%.
• Ran performance marketing campaigns across Meta and TikTok, achieving 3.5+ ROAS.
• Increased organic traffic by 40% over 6 months via SEO improvements.
• Set up tracking pixels and analytics, improving retargeting efficiency by 25%.
• Launched an affiliate program with 50+ micro influencers, contributing to 10% of monthly
Digital Marketing Specialist at LUXE
April 1, 2025 - September 18, 2025• Managed B2B and B2C client relationships in the women’s fashion industry, boosting retention by 20%.
• Executed WhatsApp marketing campaigns with 300% ROI through segmentation and personalized offers.
• Launched and promoted new fashion product lines, contributing to 30% growth in sales.
• Oversaw logistics coordination, ensuring timely delivery and smooth fulfillment of online orders.
• Consistently exceeded sales targets by 15–20% through data driven promotions and seasonal campaign planning.
Marketing Manager at Porto Turkey
August 1, 2020 - September 18, 2025• Played a key role in generating $1M+ net profit in 2018 through high impact digital campaigns.
• Increased brand awareness by 50% and website traffic by 30% via paid ads, SEO, and content marketing.
• Managed and mentored a team of 5 marketers, maintaining a 95% project success rate.
• Achieved a 25% ROI improvement through real time tracking with Google Analytics and Zoho CRM.
• Boosted organic rankings by 25% and reduced CPA by 20% with refined SEO/SEM strategies.
• Delivered 5+ qualified leads per team member daily by aligning targeting with sales insights.
• Produced reports on KPIs and ROI to support executive decision making.
Marketing Coordinator at Cura Pharma Group
September 1, 2016 - September 18, 2025• Collaborated with cross functional teams to design and execute promotional campaigns.
• Created visual content (banners, brochures, social media assets) aligned with brand strategy.
• Managed multiple events and conference projects, ensuring on time and on budget execution.
• Oversaw printing and distribution of marketing materials, samples, and doctor gifts.
• Led market research to identify trends and optimize campaign targeting and messaging.
• Designed outdoor advertising campaigns to increase pharmacy foot traffic and sales.
Graphic Designer at Landscape Marketing Agency
May 1, 2013 - September 18, 2025• Designed logos, advertisements, brochures, and brand collateral using Adobe Photoshop and Illustrator, aligned with client goals and brand identity.
• Took full responsibility for all advertising materials, including indoor and outdoor signage, flyers, posters, and promotional displays.
• Operated digital printing equipment, ensuring high quality output, accurate color matching, and on time delivery.
• Collaborated directly with clients to understand their vision and deliver tailored, results driven design solutions.
Digital Marketing Specialist at Hasad Marketing Agency
September 1, 2025 - September 18, 2025Plan and manage paid campaigns on Facebook, Instagram, TikTok, LinkedIn, Snapchat, X, and Google Ads. Handle media buying and budget optimization to maximize ROI. Define audience targeting & segmentation for each brand. Guide content direction and ensure alignment with client goals. Track, analyze, and report campaign performance using Google Analytics, Ads Manager platforms, and CRM tools. Deliver data driven insights and recommend improvements for ongoing campaigns. Coordinate with sales/account teams to align marketing activities with client objectives. Manage and optimize more than 30+ e-commerce stores across the most popular niches in KSA, ensuring high performance and consistent growth.
Ecommerce Marketing Manager at Skinflora
July 1, 2025 - September 18, 2025Optimized Shopify store UX and reduced app costs by 66%, improving speed and navigation. Ran high ROAS campaigns on Meta, TikTok, and Snapchat, achieving 3.8+ ROAS across UAE and KSA. Increased email revenue by 25% using Omnisend segmentation and automation. Boosted organic traffic by 42% through SEO, keyword research, and blog content. Enhanced product pages with persuasive SEO rich copy, raising conversion rates by 30%. Built and scaled full funnel ad strategies, driving daily leads and consistent sales. Set up Google Analytics, Meta Pixel, and UTM tracking for accurate attribution. Worked closely with the founder to align branding and multi channel marketing efforts.
Ecommerce Manager at NEESTEC
May 1, 2025 - September 18, 2025Built and optimized Shopify store, improving conversion rates by 20%. Identified 2–5 winning products monthly through market research, driving 30% revenue growth. Managed suppliers and ensured 95% on time order fulfillment for 1,000+ monthly orders. Designed high converting product and landing pages, boosting AOV by 15%. Ran performance marketing campaigns across Meta and TikTok, achieving 3.5+ ROAS. Increased organic traffic by 40% over 6 months via SEO improvements. Set up tracking pixels and analytics, improving retargeting efficiency by 25%. Launched an affiliate program with 50+ micro influencers, contributing to 10% of monthly sales.
Digital Marketing Specialist at LUXE
April 1, 2025 - September 18, 2025Managed B2B and B2C client relationships in the women’s fashion industry, boosting retention by 20%. Executed WhatsApp marketing campaigns with 300% ROI through segmentation and personalized offers. Launched and promoted new fashion product lines, contributing to 30% growth in sales. Oversaw logistics coordination, ensuring timely delivery and smooth fulfillment of online orders. Consistently exceeded sales targets by 15–20% through data driven promotions and seasonal campaign planning.
Marketing Manager at Porto Turkey
August 1, 2020 - September 18, 2025Played a key role in generating $1M+ net profit in 2018 through high impact digital campaigns. Increased brand awareness by 50% and website traffic by 30% via paid ads, SEO, and content marketing. Managed and mentored a team of 5 marketers, maintaining a 95% project success rate. Achieved a 25% ROI improvement through real time tracking with Google Analytics and Zoho CRM. Boosted organic rankings by 25% and reduced CPA by 20% with refined SEO/SEM strategies. Delivered 5+ qualified leads per team member daily by aligning targeting with sales insights. Produced reports on KPIs and ROI to support executive decision making.
Marketing Coordinator at Cura Pharma Group
September 1, 2016 - September 18, 2025Collaborated with cross functional teams to design and execute promotional campaigns. Created visual content (banners, brochures, social media assets) aligned with brand strategy. Managed multiple events and conference projects, ensuring on time and on budget execution. Oversaw printing and distribution of marketing materials, samples, and doctor gifts. Led market research to identify trends and optimize campaign targeting and messaging. Designed outdoor advertising campaigns to increase pharmacy foot traffic and sales.
Graphic Designer at Landscape Marketing Agency
May 1, 2013 - September 18, 2025Designed logos, advertisements, brochures, and brand collateral using Adobe Photoshop and Illustrator, aligned with client goals and brand identity. Took full responsibility for all advertising materials, including indoor and outdoor signage, flyers, posters, and promotional displays. Operated digital printing equipment, ensuring high quality output, accurate color matching, and on time delivery. Collaborated directly with clients to understand their vision and deliver tailored, results driven design solutions.
Digital Marketing & Ecommerce Specialist at Skinflora
July 1, 2025 - October 4, 2025Optimized Shopify store UX and reduced app costs by 66%, improving speed and navigation. Ran high-ROAS campaigns on Meta, TikTok, and Snapchat, achieving 3.8+ ROAS across UAE and KSA. Increased email revenue by 25% using Omnisend segmentation and automation. Boosted organic traffic by 42% through SEO, keyword research, and blog content. Enhanced product pages with persuasive, SEO-rich copy, raising conversion rates by 30%. Built and scaled full-funnel ad strategies, driving daily leads and consistent sales. Set up Google Analytics, Meta Pixel, and UTM tracking for accurate attribution. Improved retention by 20% through CRM flows, follow-ups, and review automation. Worked closely with the founder to align branding and multi-channel marketing efforts.
Dropshipping & Marketing Specialist at NEESTEC
May 1, 2025 - October 4, 2025Built and optimized Shopify store, improving conversion rates by 20%. Identified 2–5 winning products monthly through market research, driving 30% revenue growth. Managed suppliers and ensured 95% on-time order fulfillment for 1,000+ monthly orders. Designed high converting product and landing pages, boosting AOV by 15%. Ran performance marketing campaigns across Meta and TikTok, achieving 3.5+ ROAS. Increased organic traffic by 40% over 6 months via SEO improvements. Set up tracking pixels and analytics, improving retargeting efficiency by 25%. Launched an affiliate program with 50+ micro influencers, contributing to 10% of monthly sales.
Digital Marketing Specialist at LUXE
April 1, 2025 - October 4, 2025Managed B2B and B2C client relationships in the women’s fashion industry, boosting retention by 20%. Executed WhatsApp marketing campaigns with 300% ROI through segmentation and personalized offers. Launched and promoted new fashion product lines, contributing to 30% growth in sales. Oversaw logistics coordination, ensuring timely delivery and smooth fulfillment of online orders. Used CRM tools to track customer interactions, sales leads, and conversions with regular performance reporting. Consistently exceeded sales targets by 15–20% through data-driven promotions and seasonal campaign planning.
Digital Marketing Manager at Porto Turkey
August 1, 2020 - October 4, 2025Played a key role in generating $1M+ net profit in 2018 through high-impact digital campaigns, budget optimization, and CRM-led targeting strategies. Led data-driven marketing efforts, increasing brand awareness by 50% and website traffic by 30% via paid ads, SEO, and content marketing. Managed and mentored a team of 5 marketers, maintaining a 95% project success rate across SEO, social media, and advertising initiatives. Utilized Google Analytics, Zoho CRM, and Bitrix24 for real-time campaign tracking, achieving a 25% ROI improvement. Refined SEO/SEM strategies, boosting organic rankings by 25% and reducing CPA by 20%. Delivered 5+ qualified leads per team member daily by aligning targeting with sales insights and behavioral data. Implemented lead tracking and scoring systems to improve conversion rates and optimize ad spend. Produced regular reports on KPIs, customer journey data, and ROI to support executive decision making. Collaborated with sales and business development to align
Marketing Coordinator at Cura Pharma Group
September 1, 2016 - October 4, 2025Collaborated with cross-functional teams to design and execute promotional campaigns. Created visual content (banners, brochures, social media assets) aligned with brand strategy. Managed multiple events and conference projects, ensuring on-time and on-budget execution. Oversaw printing and distribution of marketing materials, samples, and doctor gifts. Led market research to identify trends and optimize campaign targeting and messaging. Designed outdoor advertising campaigns to increase pharmacy foot traffic and sales.
Graphic Designer at Landscape
May 1, 2013 - October 4, 2025Designed logos, advertisements, brochures, and brand collateral using Adobe Photoshop and Illustrator, aligned with client goals and brand identity. Took full responsibility for all advertising materials, including indoor and outdoor signage, flyers, posters, and promotional displays. Operated digital printing equipment, ensuring high-quality output, accurate color matching, and on-time delivery. Collaborated directly with clients to understand their vision and deliver tailored, results-driven design solutions.
Digital Marketing Specialist at Hasad Marketing Agency
September 1, 2025 - October 19, 2025Managed multi-platform paid campaigns across various social media and Google Ads. Optimized budgets and targeting for over 30 e-commerce stores, collaborating closely with sales teams to align campaigns with client objectives.
E-commerce Marketing Manager at Skinflora
July 1, 2025 - October 19, 2025Optimized the Shopify user experience, significantly reducing app costs while enhancing site navigation. Launched campaigns yielding strong ROAS and improved email revenue through strategic segmentation.
E-commerce Manager at NEESTEC
May 1, 2025 - October 19, 2025Built and optimized a Shopify store driving noteworthy sales increases while maintaining high fulfillment accuracy. Launched a successful affiliate program with multiple micro-influencers.
Digital Marketing Specialist at LUXE
April 1, 2025 - October 19, 2025Executed effective WhatsApp marketing campaigns, significantly improving retention rates and driving sales growth through product launches and promotions.
Digital Marketing Manager at Porto Turkey
August 1, 2020 - October 19, 2025Delivered over $1M in net profit through strategic campaign management, leading a team and optimizing multiple marketing efforts to ensure project success.
Digital Marketing Specialist at Porto Turkey
January 1, 2018 - October 19, 2025Implemented data-driven campaigns that significantly boosted brand awareness and reduced customer acquisition costs through effective SEO and SEM strategies.
Marketing Coordinator at Cura Pharma Group
September 1, 2016 - October 19, 2025Coordinated various marketing initiatives, enhancing customer engagement through targeted campaigns and events, while managing outdoor advertising efforts.
Graphic Designer at Cura Pharma Group
July 1, 2014 - October 19, 2025Designed marketing materials that aligned with the brand identity, creating visuals for campaigns which improved customer engagement.
Graphic Designer at Landscape Marketing Agency
May 1, 2013 - October 19, 2025Managed client design needs and created brand identities and outdoor advertising materials that contributed to increased client visibility.
Education
Bachelor of Arts in Mass Communication & Public Relations at Tanta University
September 1, 2006 - January 2, 2014Bachelor of Arts in Mass Communication & Public Relations at Tanta University
January 11, 2030 - September 18, 2025Bachelor of Arts in Mass Communication & Public Relations at Tanta University
January 11, 2030 - October 4, 2025Bachelor of Arts in Mass Communication & Public Relations at Tanta University
January 11, 2030 - October 19, 2025Qualifications
Google Analytics
December 31, 2024 - December 31, 2025Google Ads
December 31, 2024 - December 31, 2025Google Analytics & Google Ads
January 11, 2030 - September 18, 2025Google Analytics Individual Qualification (IQ)
January 11, 2030 - October 4, 2025Google Ads Certification
January 11, 2030 - October 4, 2025Adobe Photoshop for Graphic Design
January 11, 2030 - October 4, 2025Marketing Strategy Fundamentals
January 11, 2030 - October 4, 2025Google Analytics Individual Qualification (IQ)
January 11, 2030 - October 19, 2025Google Ads Certification
January 11, 2030 - October 19, 2025Adobe Photoshop for Graphic Design
January 11, 2030 - October 19, 2025Marketing Strategy
January 11, 2030 - October 19, 2025Industry Experience
Media & Entertainment, Retail, Software & Internet, Healthcare, Real Estate & Construction, Consumer Goods, Transportation & Logistics, Professional Services
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