Ma-an Macatangay

Available to hire

Hi, I'm Ma-an Macatangay, an SEO Manager and Digital Marketing professional with experience since 2017. I help optimize websites to boost organic traffic, rankings, and lead generation.

About

Hi, I’m Ma-an Macatangay, an SEO Manager and Digital Marketing professional with experience since 2017. I help optimize websites to boost organic traffic, rankings, and lead generation. I am certified in Google Analytics and Google Tag Manager and enjoy turning data into actionable business insights.

I excel at preparing business reports that inform strategy and operational improvements. I’m passionate about collaborating with teams to drive conversions and sustained growth.

  • 9 years' experience
  • Joined March 2026

Industry experience

  • Software & Internet
  • Retail
  • Professional Services
  • Education

Work experience· 4 roles

SEO Manager · Jeffers Inc.Apr 2023 – Present · 3 yrs 8 mos

Provide data-driven recommendations for the improvement of ecommerce website's conversion and traffic performance; Plan and implement site tags via Google Tag Manager; Optimize home, category, brand and product pages for improved CTR; Audit and maintain websites and webpages to execute SEO best practices across On-Page, Technical and Off-Page strategies.

SEO Team Leader · Training Resources GroupApr 2021 – Apr 2023 · 2 yrs 1 mo

Develop strategies to improve organic rankings and traffic for 7 websites; Conduct keyword research and analysis to ensure great ranking for targeted keywords and identify new target keyword opportunities; Audit and maintain websites and webpages to execute SEO best practices; Maintain and monitor site health metrics; Optimize website content/blogs/landing pages; Lead monthly reporting to senior management; Maintain strong core web vitals and site health metrics.

Trade and Industry Development Specialist · Department of Trade and IndustryOct 2020 – Apr 2021 · 7 mos

Launched an e-commerce website and application for local products; Handled 80 accounts as an Account Officer for non-food businesses; Continued existing activities and coordination for the Great Women Project where women owned businesses are empowered; Conducted Digital Marketing webinars to existing clients.

Digital Customer Experience Specialist · Schneider Electric PhilippinesJun 2017 – Jun 2020 · 3 yrs 1 mo

Certifications and awards· 6

Advanced Google Analytics2030 – 2026
Google Analytics for Beginners2030 – 2026
Google Analytics for Power Users2030 – 2026
Google Tag Manager Fundamentals2030 – 2026

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