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I am a recent high school science teacher & cheer coach transitioning careers. Since 2018 I have been managing various social media accounts across Facebook, Instagram, & TikTok. These accounts have been used for Public Relations positions as well as more Influencer roles as a cheer coach promoting my team(s) & events. I have created most of these accounts from scratch, or inherited them with very little previous content & engagement. I know how to make all kinds of content from posts to videos to lives to stories & I know how to do it well in a manner that remains current with trends. I know what it takes to capture an audience & what it looks like to maintain a brand image & voice that is consistent across posts & platforms. I know how to read insights & adjust campaigns accordingly. And, I enjoy managing social media accounts & making a positive impact & building a digital community between the brand & audience.…I am a recent high school science teacher & cheer coach transitioning careers. Since 2018 I have been managing various social media accounts across Facebook, Instagram, & TikTok. These accounts have been used for Public Relations positions as well as more Influencer roles as a cheer coach promoting my team(s) & events. I have created most of these accounts from scratch, or inherited them with very little previous content & engagement. I know how to make all kinds of content from posts to videos to lives to stories & I know how to do it well in a manner that remains current with trends. I know what it takes to capture an audience & what it looks like to maintain a brand image & voice that is consistent across posts & platforms. I know how to read insights & adjust campaigns accordingly. And, I enjoy managing social media accounts & making a positive impact & building a digital community between the brand & audience.

Madelyn G. Allen

Content Creator, Brand Strategist, Social Media Manager, +7

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I am a recent high school science teacher & cheer coach transitioning careers. Since 2018 I have been managing various social media accounts across Facebook, Instagram, & TikTok. These accounts have been used for Public Relations positions as well as more Influencer roles as a cheer coach promoting my team(s) & events. I have created most of these accounts from scratch, or inherited them with very little previous content & engagement. I know how to make all kinds of content from posts to videos to lives to stories & I know how to do it well in a manner that remains current with trends. I know what it takes to capture an audience & what it looks like to maintain a brand image & voice that is consistent across posts & platforms. I know how to read insights & adjust campaigns accordingly. And, I enjoy managing social media accounts & making a positive impact & building a digital community between the brand & audience.…I am a recent high school science teacher & cheer coach transitioning careers. Since 2018 I have been managing various social media accounts across Facebook, Instagram, & TikTok. These accounts have been used for Public Relations positions as well as more Influencer roles as a cheer coach promoting my team(s) & events. I have created most of these accounts from scratch, or inherited them with very little previous content & engagement. I know how to make all kinds of content from posts to videos to lives to stories & I know how to do it well in a manner that remains current with trends. I know what it takes to capture an audience & what it looks like to maintain a brand image & voice that is consistent across posts & platforms. I know how to read insights & adjust campaigns accordingly. And, I enjoy managing social media accounts & making a positive impact & building a digital community between the brand & audience.

Available to hire

I am a recent high school science teacher & cheer coach transitioning careers. Since 2018 I have been managing various social media accounts across Facebook, Instagram, & TikTok. These accounts have been used for Public Relations positions as well as more Influencer roles as a cheer coach promoting my team(s) & events. I have created most of these accounts from scratch, or inherited them with very little previous content & engagement. I know how to make all kinds of content from posts to videos to lives to stories & I know how to do it well in a manner that remains current with trends. I know what it takes to capture an audience & what it looks like to maintain a brand image & voice that is consistent across posts & platforms. I know how to read insights & adjust campaigns accordingly. And, I enjoy managing social media accounts & making a positive impact & building a digital community between the brand & audience.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

English

Advanced

Work Experience

Independent Brand Partner / Sales Representative at MONAT

January 1, 2021 - January 1, 2022

Consulted with customers to identify needs and recommend personalized product solutions; built long-term client relationships resulting in repeat business and referrals; consistently met or exceeded monthly sales goals; utilized CRM tools to manage leads and follow-ups; presented products through in-person events, social media, and virtual demonstrations.

Social Media & Content Management at Self-Employed / Personal Brand

January 1, 2018 - Present

Planned monthly content calendars aligned with marketing campaigns; designed graphics using Canva, Unfold, and CapCut; produced short-form video content for Instagram Reels, Facebook, and TikTok; wrote captions for engagement; increased audience engagement through interactive stories and posts; monitored insights and adjusted content strategies; built email subscriber lists through lead magnets; managed promotional events and follower interactions.

Social Media Marketing at UIUC Stratford Christian Cooperative House / Stratford House Alumni / Freeport High School Cheerleading / Metea Valley High School Cheer

January 1, 2018 - January 1, 2020

Developed and executed social media marketing strategies to increase brand awareness and engagement across multiple digital platforms. Created engaging visual and written content aligned with brand messaging; managed content calendars; leveraged analytics to optimize campaigns; built online communities through storytelling and interaction; generated new business through relationship building and referrals; collaborated on product launches, promotional campaigns, and virtual events.