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Hi, I'm Emmanouil Koukoulakis, a passionate digital marketing professional with extensive experience in managing multi-channel marketing campaigns across the UK, US, Canada, and Australia. I specialize in paid media management, PPC audits, and driving growth through innovative digital strategies. I love working with both teams and clients to optimize campaign performance and maximize ROI. With a background in Business Administration and Marketing, alongside hands-on expertise in tools like Google Ads, Meta Ads, and Mailchimp, I continuously strive to innovate and elevate marketing efforts. I am dedicated to fostering strong client relationships and delivering measurable results.…Hi, I'm Emmanouil Koukoulakis, a passionate digital marketing professional with extensive experience in managing multi-channel marketing campaigns across the UK, US, Canada, and Australia. I specialize in paid media management, PPC audits, and driving growth through innovative digital strategies. I love working with both teams and clients to optimize campaign performance and maximize ROI. With a background in Business Administration and Marketing, alongside hands-on expertise in tools like Google Ads, Meta Ads, and Mailchimp, I continuously strive to innovate and elevate marketing efforts. I am dedicated to fostering strong client relationships and delivering measurable results.

Emmanouil Koukoulakis

Digital Marketer, Marketing Strategist, Performance Marketer, +2

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Hi, I'm Emmanouil Koukoulakis, a passionate digital marketing professional with extensive experience in managing multi-channel marketing campaigns across the UK, US, Canada, and Australia. I specialize in paid media management, PPC audits, and driving growth through innovative digital strategies. I love working with both teams and clients to optimize campaign performance and maximize ROI. With a background in Business Administration and Marketing, alongside hands-on expertise in tools like Google Ads, Meta Ads, and Mailchimp, I continuously strive to innovate and elevate marketing efforts. I am dedicated to fostering strong client relationships and delivering measurable results.…Hi, I'm Emmanouil Koukoulakis, a passionate digital marketing professional with extensive experience in managing multi-channel marketing campaigns across the UK, US, Canada, and Australia. I specialize in paid media management, PPC audits, and driving growth through innovative digital strategies. I love working with both teams and clients to optimize campaign performance and maximize ROI. With a background in Business Administration and Marketing, alongside hands-on expertise in tools like Google Ads, Meta Ads, and Mailchimp, I continuously strive to innovate and elevate marketing efforts. I am dedicated to fostering strong client relationships and delivering measurable results.

Available to hire

Hi, I’m Emmanouil Koukoulakis, a passionate digital marketing professional with extensive experience in managing multi-channel marketing campaigns across the UK, US, Canada, and Australia. I specialize in paid media management, PPC audits, and driving growth through innovative digital strategies. I love working with both teams and clients to optimize campaign performance and maximize ROI.

With a background in Business Administration and Marketing, alongside hands-on expertise in tools like Google Ads, Meta Ads, and Mailchimp, I continuously strive to innovate and elevate marketing efforts. I am dedicated to fostering strong client relationships and delivering measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

Greek, Modern

Fluent

English

Fluent

French

Beginner

Work Experience

Senior Paid Media Manager at Capella Solutions Group

August 1, 2024 - Present

Lead the development and execution of multi-channel digital marketing strategies across the UK, US, Canada, and Australia to drive brand awareness and sales growth. Managed and optimized marketing efforts for distributors and end-users, overseeing Google Ads and Meta Ads accounts to provide strategic direction. Conducted in-depth PPC and Meta advertising audits, created tailored ad copy and audience-specific creatives, and executed targeted email marketing campaigns to maximize engagement and ROI.

Senior Digital Marketing Executive at Reflect Digital

August 1, 2024 - July 19, 2025

Developed and executed comprehensive online marketing strategies, managing 6 different client accounts across Meta and Google ads. Conducted comprehensive PPC and Meta account audits to identify improvement opportunities and presented them to potential clients to generate new business. Generated reports and presented them weekly/monthly to clients while responding to customer emails and providing ongoing support.

Digital Marketing Director at Imperium Group (Imperium Engineering, Imperium Construction)

January 1, 2024 - July 19, 2025

Led the creation and execution of online and offline marketing strategies with a £350,000 annual budget. Monitored competitors to maintain a competitive edge and enhance Google search visibility. Directed digital marketing ads, focusing on conversion rates and cost per acquisition improvements. Conducted PPC audits, crafted email marketing campaigns, created and maintained landing pages, refreshed website content, and optimized SEO strategies. Achieved 155% revenue growth within six months.

Senior Digital Marketing Acquisitions Executive at P&O Ferries

June 30, 2020 - July 19, 2025

Managed online acquisition across PPC, Display, and Affiliate channels ensuring revenue growth and optimal ROI/CPA. Reviewed digital performance and implemented improvements, communicating regularly with media agency to assess campaign performance. Led brand development and rollout across UK and EU display channels, conducted A/B performance tests, reduced affiliate touchpoints by 35%, increased traffic by 78%, and contributed to large PPC projects including DDA, MTA, and Admarketplace.

Education

MSc Marketing at University of Kent

September 1, 2016 - June 30, 2017

BA (Hons.) Business Administration at University of Kent

April 25, 2012 - April 30, 2015

MSc Marketing at University of Kent

January 1, 2016 - December 31, 2017

BA (Hons.) Business Administration at University of Kent

January 1, 2012 - December 31, 2015

High School Diploma at Third General High School, Heraklion, Crete, Greece

January 1, 2007 - December 31, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Agriculture & Mining, Consumer Goods, Manufacturing, Media & Entertainment, Non-Profit Organization, Professional Services, Real Estate & Construction, Retail, Travel & Hospitality