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I’m a freelance digital marketing, communication, and e-commerce specialist with experience working with a variety of clients across fashion, beauty, lifestyle, and healthcare. I help brands develop digital strategies, create engaging content, manage social media and e-commerce platforms, run campaigns, and build strong online presence. With a background as Head of Marketing & E-Commerce at Arizona Love, I bring hands-on experience in brand storytelling, influencer partnerships, newsletters, and website optimization. I’m passionate about delivering strategies and content that connect with audiences, drive engagement, and support business growth.…I’m a freelance digital marketing, communication, and e-commerce specialist with experience working with a variety of clients across fashion, beauty, lifestyle, and healthcare. I help brands develop digital strategies, create engaging content, manage social media and e-commerce platforms, run campaigns, and build strong online presence. With a background as Head of Marketing & E-Commerce at Arizona Love, I bring hands-on experience in brand storytelling, influencer partnerships, newsletters, and website optimization. I’m passionate about delivering strategies and content that connect with audiences, drive engagement, and support business growth.

Mary Serre

Community Manager, Social Media Manager, Content Creator, +6

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I’m a freelance digital marketing, communication, and e-commerce specialist with experience working with a variety of clients across fashion, beauty, lifestyle, and healthcare. I help brands develop digital strategies, create engaging content, manage social media and e-commerce platforms, run campaigns, and build strong online presence. With a background as Head of Marketing & E-Commerce at Arizona Love, I bring hands-on experience in brand storytelling, influencer partnerships, newsletters, and website optimization. I’m passionate about delivering strategies and content that connect with audiences, drive engagement, and support business growth.…I’m a freelance digital marketing, communication, and e-commerce specialist with experience working with a variety of clients across fashion, beauty, lifestyle, and healthcare. I help brands develop digital strategies, create engaging content, manage social media and e-commerce platforms, run campaigns, and build strong online presence. With a background as Head of Marketing & E-Commerce at Arizona Love, I bring hands-on experience in brand storytelling, influencer partnerships, newsletters, and website optimization. I’m passionate about delivering strategies and content that connect with audiences, drive engagement, and support business growth.

Available to hire

I’m a freelance digital marketing, communication, and e-commerce specialist with experience working with a variety of clients across fashion, beauty, lifestyle, and healthcare.

I help brands develop digital strategies, create engaging content, manage social media and e-commerce platforms, run campaigns, and build strong online presence.

With a background as Head of Marketing & E-Commerce at Arizona Love, I bring hands-on experience in brand storytelling, influencer partnerships, newsletters, and website optimization.

I’m passionate about delivering strategies and content that connect with audiences, drive engagement, and support business growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

French

Fluent

English

Advanced

Russian

Beginner

Chinese

Beginner

Work Experience

Communication & E-commerce Manager – Freelance / Client Projects at Arizona Love

June 1, 2025 - September 18, 2025

Full project management for multiple clients: digital strategy, communication, e-commerce, and content creation. Develops digital strategies, creates visuals and videos (Reels, TikTok, GIFs) for social media and websites. Manages e-commerce merchandising (Shopify), newsletters (Mailchimp) and partnerships; coordinates photo shoots and events; handles community management and content creation with Canva, Photoshop, and Lightroom; provides training/mentoring.

Marketing & Events Assistant

July 1, 2024 - September 18, 2025

Creation of communication materials: posters. Event & partnership management: enhancing brand and venue visibility. Social media management: content creation, scheduling, moderation, and community engagement.

Freelance Digital Marketing & Social Media Manager at Freelance / Self-employed

February 20, 2025 - September 18, 2025

Creation of immersive content: Reels, stories, and posts during photo and video shoots. Co-management of Instagram account: scheduling posts, writing captions, moderating, and engaging with the community. Showcasing collections and showroom events: monitoring performance to identify the most engaging formats.

Social Media & Content Creator

February 1, 2025 - September 18, 2025

Create immersive content: Reels, stories and posts during photo and video shoots; co-management of Instagram account; showroom events; monitor performance and optimize engagement and conversions; partnerships management.

Social Media & Content Creator at Maison Sentielle

February 1, 2025 - October 17, 2025

Immersive content creation: Reels, stories, and posts during photo and video shoots. Co-management of the Instagram account: scheduling posts, writing captions, moderating, and engaging with the community. Showcasing collections and showroom events; monitoring performance to identify the most engaging formats.

Marketing & Events Assistant at YHAS Sydney

July 1, 2024 - October 17, 2025

Creation of communication materials: posters; Event & partnership management to enhance the hotel's visibility. Social media management: content creation, scheduling, moderation, and community engagement.

Communications & E-commerce Manager at Arizona Love

June 1, 2025 - October 17, 2025

Full project management for multiple clients: digital strategy, communication, e-commerce, and content creation. Digital strategy development: content creation & management (visuals, videos for social media and websites). E-commerce & merchandising management: updating product listings, integrating visuals, and optimizing UX/UI on Shopify. Newsletter creation & distribution: design, segmentation, and performance analysis using Mailchimp. In prospecting and negotiating collaborations (e.g., Oh My Cream, Bash, Kujten), coordinating partnerships and communications, and sending products to boost brand visibility. Photo shoots & event support: coordinating photo and video production for social media and websites, organizing logistics, and coordinating marketing actions. Community management & content creation: GIFs, print and digital visuals using Canva, Photoshop, and Lightroom. Training & mentoring: supervision and guidance of an intern.