I’m Masab Farooque, a technical SEO strategist, CMS developer, and content architect. I’ve spent over six years working with search algorithms, structured data, and content scalability to build high-ranking websites. I know WordPress, Shopify, WooCommerce, and Wix inside out, from custom themes to API integrations. I also work with PHP, MySQL, and JavaScript to develop plugins and automation scripts. On the side, I design games in Unity with C#. I use entity-based SEO and content strategies to grow platforms, making sure they rank, perform well, and scale the right way.…

Masab Farooque

I’m Masab Farooque, a technical SEO strategist, CMS developer, and content architect. I’ve spent over six years working with search algorithms, structured data, and content scalability to build high-ranking websites. I know WordPress, Shopify, WooCommerce, and Wix inside out, from custom themes to API integrations. I also work with PHP, MySQL, and JavaScript to develop plugins and automation scripts. On the side, I design games in Unity with C#. I use entity-based SEO and content strategies to grow platforms, making sure they rank, perform well, and scale the right way.…

Available to hire

I’m Masab Farooque, a technical SEO strategist, CMS developer, and content architect. I’ve spent over six years working with search algorithms, structured data, and content scalability to build high-ranking websites. I know WordPress, Shopify, WooCommerce, and Wix inside out, from custom themes to API integrations. I also work with PHP, MySQL, and JavaScript to develop plugins and automation scripts. On the side, I design games in Unity with C#. I use entity-based SEO and content strategies to grow platforms, making sure they rank, perform well, and scale the right way.

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Skills

Experience Level

WordPress
Expert
Node.js
Expert
Web Studio
Expert
Web Design
Expert
JavaScript
Expert
Python
Expert
HTML5
Expert
Unity 3D
Expert
PHP
Expert
Express
Expert
CSS
Expert
Selenium
Expert
Unity
Expert
Simple Scraper
Expert
React JS
Expert
Tailwind
Expert
WiX
Expert
Data Visualization
Intermediate
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Language

English
Advanced
Urdu
Fluent

Work Experience

Add your work experience history here.

Education

Bachelor of Science at Comsats University Islamabad
September 1, 2018 - February 2, 2023
Major: Software Development

Qualifications

SEO Specialist
August 7, 2024 - February 2, 2025

Industry Experience

Media & Entertainment, Gaming, Computers & Electronics
    uniE621 Waifu Pulse – Anime News & Spoilers Magazine
    Project Type: Anime News Website Built With: WordPress, SEO, Social Media Growth My Role: Website Development, SEO, Content Strategy Waifu Pulse is an anime magazine I built that covers news, spoilers, and reviews for anime and manga fans. The goal was simple—create a trusted source for anime updates that fans can rely on. Whether it's the latest episode breakdowns, upcoming anime leaks, or in-depth reviews, Waifu Pulse delivers everything in one place. The Goal & Challenges I wanted to grow an organic traffic-driven anime news site, but the challenge was standing out in a space already filled with anime blogs. The key was SEO and consistency, making sure every article ranked well and got shared across social media. How I Built It SEO-Focused Content Strategy – Articles are fully optimized for Google, using EEAT principles to rank higher. Social Media Growth – Waifu Pulse also drives traffic from Twitter (X), Facebook, and Reddit, bringing in anime fans directly. Fast & Automated Updates – The site stays fresh with new content daily, keeping readers engaged. The Results Waifu Pulse now gets 10k+ visitors per month from Google Search and social media—and it's still growing. The site is fully optimized for search, and with ongoing updates, it keeps gaining traction. This project is proof of how SEO, content strategy, and social media can work together to build a strong anime brand…
    uniE608 Movie Vibe AI - Personalized Movie Matcher
    I built Movie Vibe AI, a personalized web app that helps users decide if a movie truly matches their current mood and preferences. Instead of filtering only by genre or rating, the app provides an AI-driven "vibe check" based on detailed movie data and the user's input. How It Works: Users select their favorite genres, current mood (like Lighthearted, Intense), and importance of IMDb ratings, then submit an IMDb link or ID. The PHP backend validates inputs, fetches full movie data via the OMDb API, and creates a prompt combining user preferences with movie details. This prompt is sent to the OpenRouter API (Llama 3.1 8B model) for analysis. The frontend (HTML, CSS, minimal JavaScript) displays the AI’s verdict, showing the movie’s poster, data, and a detailed recommendation with smooth animations and a clean UX. Challenges Solved: Handling unpredictable AI formatting required advanced PHP string parsing (preg_match, stripos). I also fine-tuned prompt engineering to get consistent, structured outputs from the AI. Result: Movie Vibe AI successfully showcases full-stack development, multi-API integration, AI prompt design, and frontend presentation skills.…
    uniE608 GPU Scraper 700+ Products with Pricing, Stock etc
    I developed a custom Python scraper using Selenium to extract detailed product data from Newegg’s GPU section. The script scraped 700+ unique graphics card listings across multiple pages, collecting key information including: ✅ Title, Brand, Model Number ✅ Current & Original Prices ✅ Stock Status (In Stock / Out of Stock) ✅ Promotions & Shipping Info ✅ Customer Ratings & Review Counts ✅ Product & Image URLs ✅ Item Features (like chipset, memory, etc.) It also included logic to: ✅ Handle dynamic content and pagination ✅ Avoid duplicates by tracking already-scraped URLs ✅ Detect stock status & "Sold Out" products ✅ Save clean data to CSV using Pandas ✅ Use stealth options to mimic real users for better reliability This project demonstrates my ability to build resilient and intelligent eCommerce scrapers tailored for large product catalogs. The scraper is modular, error-handled, and can be adapted for any similar platform.…
    uniE621 Anime Catalogue - An Anime and Manga Database Site
    Project Type: Database Website & SEO Built With: WordPress, AniList API My Role: Website Development, SEO, Automation What’s Anime Catalogue? Anime Catalogue is a site I built from the ground up—a fully automated anime and manga database where users can track what they’re watching or reading. Just like MyAnimeList or AniList, users can register and add anime/manga to their list, whether they’re watching, finished, or planning to start. The Goal & Challenges I wanted to create a fast, user-friendly database that pulls in real-time anime/manga data without needing manual updates. The biggest challenge? Automation—keeping the catalog updated without constant manual input. How I Built It AniList API Integration – Automates the process, pulling in anime/manga details, characters, episodes, and more. SEO Optimization – Implemented structured data, internal linking, and technical SEO to improve visibility. User-Friendly Interface – Designed to be simple and easy to navigate, making tracking anime/manga effortless. The Results The site is now live and slowly gaining organic traffic from Google. Since everything is automated, it keeps growing with zero manual effort. This project showcases my expertise in database-driven websites, automation, and SEO—all in one platform.…