I'm a digital marketer with over 4 years of experience helping small and mid-sized businesses grow through paid ads, content, and conversion-focused strategies. I thrive working alongside lean teams to launch, optimize, and scale smart campaigns. I specialize in tracking and funnel optimization to boost conversions and ROI, crafting high-converting ad copy, and designing marketing collateral tailored for various platforms. I enjoy collaborating with founders and teams to grow audiences effectively.

Matthew Kutcher

I'm a digital marketer with over 4 years of experience helping small and mid-sized businesses grow through paid ads, content, and conversion-focused strategies. I thrive working alongside lean teams to launch, optimize, and scale smart campaigns. I specialize in tracking and funnel optimization to boost conversions and ROI, crafting high-converting ad copy, and designing marketing collateral tailored for various platforms. I enjoy collaborating with founders and teams to grow audiences effectively.

Available to hire

I’m a digital marketer with over 4 years of experience helping small and mid-sized businesses grow through paid ads, content, and conversion-focused strategies. I thrive working alongside lean teams to launch, optimize, and scale smart campaigns.

I specialize in tracking and funnel optimization to boost conversions and ROI, crafting high-converting ad copy, and designing marketing collateral tailored for various platforms. I enjoy collaborating with founders and teams to grow audiences effectively.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Digital Marketing Specialist at Kutcher Digital
December 1, 2022 - Present
Helping lean teams and founders grow audiences through omnichannel marketing; optimizing tracking and funnels to boost conversions and ROI; writing high-converting ad copy and creating social content tailored for each platform; designing marketing collateral like one-pagers, case studies, and email campaigns.
Senior Associate, Digital Investment at Wavemaker (WPP plc)
November 30, 2022 - July 22, 2025
Managed Church & Dwight account (Orajel Kids/Adults, Spinbrush and Arm & Hammer Dental Care); created biweekly reporting documents to present to clients and made optimizations in coordination with the activation team; effectively communicated daily with internal teams, vendors, and clients in both verbal and written form.
Assistant Analyst, Digital at Resolution (Omnicom Group)
May 1, 2022 - July 22, 2025
Managed Astellas Pharma and Acadia Pharma accounts (Myrbetriq, Nuplazid); optimized digital campaigns, including quality assurance of campaign performance, monitoring media quality and constructing monthly dashboards; pulled data and wrote insights for both internal and client-facing reporting.

Education

Bachelor of Science at Boston University
January 1, 2016 - December 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Healthcare, Media & Entertainment, Professional Services, Retail