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Ovara: Supplement Brand, Packaging & E-commerce Website

Matthew
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The brief: Ovara started between training sessions. A formulator, a physiotherapist and a designer, tired of a cupboard of half-used tubs bought on promises, wanted a short supplement range that was honestly dosed and pleasant enough to finish. They needed a brand that could hold its own on a global shelf.

What I made: Brand identity and wordmark, a 15-slide brand book, packaging art direction for a three-product ritual (Prime on waking, Sustain after training, Rebuild overnight), a launch campaign, and an e-commerce website that leads with the label rather than the promise: the three-product ritual, the dosing in full, then reviews and the subscription above the fold on mobile.

The result: A complete range, campaign and online store, from first brief to launch in five weeks.

“We came in asking for a label and left with a brand. Spaark built the range, the campaign and the site in five weeks.” - Kim de Villiers, Ovara Founder

![Ovara typography](https://www.twine.net/signin

![Ovara colour palette](https://www.twine.net/signin

![Ovara imagery](https://www.twine.net/signin

![Ovara brand book contents](https://www.twine.net/signin

![Ovara mission](https://www.twine.net/signin

![Ovara subscribe and save post](https://www.twine.net/signin

![Ovara launch week post](https://www.twine.net/signin

![Ovara Prime packaging](https://www.twine.net/signin

![Ovara Sustain packaging](https://www.twine.net/signin

![Ovara Rebuild packaging](https://www.twine.net/signin

Full case study: https://www.twine.net/signin