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Integrated Marketing Specialist with over five years' experience delivering strategic, insight-led campaigns across agency and brand environments. Passionate about combining creativity with data-driven thinking to help brands build meaningful connections, drive engagement, and create lasting impact. Experienced across marketing strategy, integrated campaigns, influencer partnerships, social media, experiential activations, and client services, with a proven track record of bringing ideas to life from concept through to execution. Having worked with global brands including Uber, Superdry, Heinz, Charles & Keith and Tony's Chocolonely, I thrive on creating marketing that not only looks great, but delivers measurable results.…Integrated Marketing Specialist with over five years' experience delivering strategic, insight-led campaigns across agency and brand environments. Passionate about combining creativity with data-driven thinking to help brands build meaningful connections, drive engagement, and create lasting impact. Experienced across marketing strategy, integrated campaigns, influencer partnerships, social media, experiential activations, and client services, with a proven track record of bringing ideas to life from concept through to execution. Having worked with global brands including Uber, Superdry, Heinz, Charles & Keith and Tony's Chocolonely, I thrive on creating marketing that not only looks great, but delivers measurable results.

Menakshi Teji

Marketing Strategist, Marketing Consultant, Influencer Marketing Manager, +3

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Integrated Marketing Specialist with over five years' experience delivering strategic, insight-led campaigns across agency and brand environments. Passionate about combining creativity with data-driven thinking to help brands build meaningful connections, drive engagement, and create lasting impact. Experienced across marketing strategy, integrated campaigns, influencer partnerships, social media, experiential activations, and client services, with a proven track record of bringing ideas to life from concept through to execution. Having worked with global brands including Uber, Superdry, Heinz, Charles & Keith and Tony's Chocolonely, I thrive on creating marketing that not only looks great, but delivers measurable results.…Integrated Marketing Specialist with over five years' experience delivering strategic, insight-led campaigns across agency and brand environments. Passionate about combining creativity with data-driven thinking to help brands build meaningful connections, drive engagement, and create lasting impact. Experienced across marketing strategy, integrated campaigns, influencer partnerships, social media, experiential activations, and client services, with a proven track record of bringing ideas to life from concept through to execution. Having worked with global brands including Uber, Superdry, Heinz, Charles & Keith and Tony's Chocolonely, I thrive on creating marketing that not only looks great, but delivers measurable results.

Available to hire

Integrated Marketing Specialist with over five years’ experience delivering strategic, insight-led campaigns across agency and brand environments. Passionate about combining creativity with data-driven thinking to help brands build meaningful connections, drive engagement, and create lasting impact.

Experienced across marketing strategy, integrated campaigns, influencer partnerships, social media, experiential activations, and client services, with a proven track record of bringing ideas to life from concept through to execution. Having worked with global brands including Uber, Superdry, Heinz, Charles & Keith and Tony’s Chocolonely, I thrive on creating marketing that not only looks great, but delivers measurable results.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Freelance Integrated Marketing Specialist

November 1, 2025 - Present

Partner with brands and agencies to develop integrated marketing strategies aligned with business objectives and audience needs. Plan and deliver multi-channel campaigns spanning digital, social, influencer and experiential marketing. Build and manage authentic influencer partnerships from outreach and briefing through to reporting and optimization. Provide strategic marketing consultancy across campaign planning, content strategy, brand positioning, and performance analysis. Collaborate cross-functionally to deliver measurable business impact and bring ideas from concept to execution.

Account Manager at Campus Group

June 1, 2024 - June 1, 2026

Develop campaign strategies rooted in Gen-Z insight and cultural relevance. Contributed to a 15% increase in client retention through trusted client relationships and high-performing campaign delivery. Lead end-to-end integrated marketing campaigns across the UK, USA, Europe, Japan, and South Korea, managing strategy, influencer partnerships, experiential activations, and digital marketing for globally recognized brands. Lead influencer partnerships including sourcing, contract negotiations, briefing, management, content performance optimization, and reporting. Use social listening tools (Klear, Brandwatch) to discover, manage, and analyze influencer campaigns for improved targeting and performance. Own content planning, creative briefing, and scheduling; oversee paid social ad strategy and optimize targeting, budget allocation, and performance. Monitor analytics and present insights to stakeholders; manage campaign budgets to ensure strong ROI. Pitch and win new business through propo

Senior Account Executive at Campus Group

July 1, 2023 - June 1, 2024

Account Executive at Campus Group

July 1, 2022 - July 1, 2023

Account Executive at HAVAS Lynx Group

August 1, 2021 - July 1, 2022

Delivered integrated marketing campaigns for the pharmaceutical industry, supporting Janssen Oncology (Johnson & Johnson) across Europe and AMEA. Collaborated with multidisciplinary teams to translate complex and compliant briefs into impactful campaigns across digital, print, and experiential channels. Coordinated multi-market internal campaigns to maintain consistent messaging, brand alignment, and on-time delivery across regions. Supported planning and execution of global medical congresses (ASCO, ESMO, EHA), coordinating multi-channel marketing for international audiences. Maintained client relationships through proactive communication and stakeholder management. Developed creative briefs and collaborated with strategy, creative, and production teams to produce high-quality, audience-focused marketing assets. Monitored campaign progress, resolved delivery challenges, and maintained high standards throughout execution.

Freelance Marketing Manager at AV Specialist Cars

January 1, 2021 - September 1, 2023

Lead brand development across logo, website, and digital assets to establish a cohesive visual identity. Develop and execute social media strategies to grow brand awareness and engagement. Increased social media engagement by 30% through creative, audience-driven campaigns. Manage social content and deliver digital campaigns promoting events, brand initiatives, and community experiences. Use performance insights to optimize content and campaign effectiveness.

Social Media Executive at Code Student Accommodation

October 1, 2017 - July 1, 2018

Develop engaging social media content to grow brand awareness and audience engagement. Deliver digital campaigns promoting events, brand initiatives, and community experiences. Use performance insights to optimize content and campaign effectiveness. Manage online communities and handle customer enquiries across social media and live chat.