I’m a freelance Social Media Strategist specializing in LinkedIn, Instagram, and SEO copywriting. I help service-based brands and professionals connect with their audiences, build trust, and turn their digital presence into tangible business opportunities. My clients include Google (via Nodus Company), Xolomon Tree S.L., and independent psychologists. I develop strategic content and manage both organic and paid social campaigns, always aiming for measurable results. I’ve expanded my profile with training in Manual QA, driven by a strong interest in software quality and its impact on user experience.…

Mercedes Aucejo Gozalbo

I’m a freelance Social Media Strategist specializing in LinkedIn, Instagram, and SEO copywriting. I help service-based brands and professionals connect with their audiences, build trust, and turn their digital presence into tangible business opportunities. My clients include Google (via Nodus Company), Xolomon Tree S.L., and independent psychologists. I develop strategic content and manage both organic and paid social campaigns, always aiming for measurable results. I’ve expanded my profile with training in Manual QA, driven by a strong interest in software quality and its impact on user experience.…

Available to hire

I’m a freelance Social Media Strategist specializing in LinkedIn, Instagram, and SEO copywriting. I help service-based brands and professionals connect with their audiences, build trust, and turn their digital presence into tangible business opportunities.

My clients include Google (via Nodus Company), Xolomon Tree S.L., and independent psychologists. I develop strategic content and manage both organic and paid social campaigns, always aiming for measurable results. I’ve expanded my profile with training in Manual QA, driven by a strong interest in software quality and its impact on user experience.

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Skills

Experience Level

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Social Media Manager Freelance at Freelance (Clients: Google via Nodus Company, Xolomon Tree S.L, independent Psychologists)
February 1, 2025 - Present
Designed and executed LinkedIn and Instagram strategies aligned with the conversion funnel. Created SEO-optimized content for blogs, posts, and paid media campaigns including LinkedIn Ads, Meta Ads, Google Ads. Managed online communities, editorial planning, and professional profile optimization. Increased average LinkedIn engagement by 35% in 3 months for B2B clients. Delivered performance reports with actionable insights to inform decision-making.
Content Marketing Specialist at Xolomon Tree S.L
December 31, 2024 - August 25, 2025
Led content strategy to position the brand in the clinical research sector. Coordinated SEO campaigns, email marketing, and LinkedIn Ads. Tripled blog traffic within 6 months through SEO and content optimisation. Designed communication materials and marketing collateral. Managed media relations with specialised health sector publications.
Responsable de Comunicación at Proyecto Startup
November 30, 2021 - August 25, 2025
Created and led the communications department for a group of tech and fashion companies. Managed brand identity and developed multichannel campaigns (offline/online). Organized corporate events and coordinated creative teams.
Social Media Manager (Freelance) at Freelance (Clients: Google via Nodus Company, Xolomon Tree S.L., independent psychologists)
February 1, 2025 - Present
Designed and executed LinkedIn and Instagram strategies aligned with the conversion funnel. Created SEO-optimized content for blogs, posts, and paid media campaigns (LinkedIn Ads, Meta Ads, Google Ads). Managed online communities, editorial planning, and professional profile optimization. Increased average LinkedIn engagement by 35% in 3 months for B2B clients. Delivered performance reports with actionable insights to inform decision-making.
Content Marketing Specialist at Xolomon Tree S.L
December 1, 2024 - October 13, 2025
Led content strategy to position the brand in the clinical research sector. Coordinated SEO campaigns, email marketing, and LinkedIn Ads. Tripled blog traffic within 6 months through SEO and content optimisation. Designed communication materials and marketing collateral. Managed media relations with specialised health sector publications.
Responsable de Comunicación at Proyecto Startup
November 1, 2021 - October 13, 2025
Created and led the communications department for a group of tech and fashion companies. Managed brand identity and developed multichannel campaigns (offline/online). Organized corporate events and coordinated creative teams.
Social Media Manager at Freelance
February 1, 2025 - Present
Designed and executed LinkedIn and Instagram strategies aligned with the conversion funnel. Created SEO-optimized content for blogs, posts, and paid media campaigns (LinkedIn Ads, Meta Ads, Google Ads). Managed online communities, editorial planning, and professional profile optimization. Increased average LinkedIn engagement by 35% in 3 months for B2B clients. Delivered performance reports with actionable insights to inform decision-making.
Content Marketing Specialist at Xolomon Tree S.L
December 1, 2024 - October 13, 2025
Led content strategy to position the brand in the clinical research sector. Coordinated SEO campaigns, email marketing, and LinkedIn Ads. Tripled blog traffic within 6 months through SEO and content optimisation. Designed communication materials and marketing collateral. Managed media relations with specialised health sector publications.
Responsable de Comunicación at Proyecto Startup
November 1, 2021 - October 13, 2025
Created and led the communications department for a group of tech and fashion companies. Managed brand identity and developed multichannel campaigns (offline/online). Organized corporate events and coordinated creative teams.
Social Media Manager at Freelance
February 1, 2025 - Present
Designed and executed LinkedIn and Instagram strategies aligned with the conversion funnel. Created SEO-optimized content for blogs, posts, and paid media campaigns (LinkedIn Ads, Meta Ads, Google Ads). Managed online communities, editorial planning, and professional profile optimization. Increased average LinkedIn engagement by 35% in 3 months for B2B clients. Delivered performance reports with actionable insights to inform decision-making.
Content Marketing Specialist at Xolomon Tree S.L
December 1, 2024 - October 13, 2025
Led content strategy to position the brand in the clinical research sector. Coordinated SEO campaigns, email marketing, and LinkedIn Ads. Tripled blog traffic within 6 months through SEO and content optimisation. Designed communication materials and marketing collateral. Managed media relations with specialised health sector publications.
Head of Communications at Proyecto Startup
November 1, 2021 - October 13, 2025
Created and led the communications department for a group of tech and fashion companies. Managed brand identity and developed multichannel campaigns (offline/online). Organized corporate events and coordinated creative teams.

Education

Master in Digital Marketing at ThePower Business School
January 1, 2021 - December 31, 2022
Bachelor of Journalism at Universidad CEU Cardenal Herrera
September 6, 2015 - June 30, 2019
Master in Digital Marketing at ThePower Business School
January 1, 2021 - January 1, 2022
QA Manual Bootcamp at QA Manual Bootcamp
January 1, 2024 - January 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Healthcare, Software & Internet, Media & Entertainment, Life Sciences

Skills

Experience Level