I'm a multidisciplinary designer and developer with a passion for crafting beautiful, intuitive digital experiences that create impact. With a background in Computer Science and a foundation in Information Technology, I specialize in blending creative design with technical precision across web, UX/UI, digital marketing, and e-commerce integration. My career spans diverse industries, but I'm especially proud of my work with Femininity by Rachel V and the Celebuton Femininity Foundation, where I played a key role in building their digital presence from the ground up. I helped lead strategy, design, and development efforts that grew the brand’s audience to over 50,000 followers and increased online sales by 40%. I also helped scale the foundation’s non-profit impact by enhancing outreach by 35% and optimizing digital systems for transparency and growth. In addition to that, my role at AshyPanda Designers sharpened my expertise in AI-integrated marketing, content production, and data-driven campaign management, contributing to performance gains of up to 75% in engagement and 50% in ROI. I work fluently with tools like Figma, Canva, Adobe Creative Suite, and platforms such as Shopify, Squarespace, and Stan Store, always ensuring a seamless user experience. My strengths lie in bridging the gap between business objectives and thoughtful design, delivering high-performing digital solutions with creativity, strategy, and technical depth. Let’s build something meaningful together.

Mercy Machocho Akwera

I'm a multidisciplinary designer and developer with a passion for crafting beautiful, intuitive digital experiences that create impact. With a background in Computer Science and a foundation in Information Technology, I specialize in blending creative design with technical precision across web, UX/UI, digital marketing, and e-commerce integration. My career spans diverse industries, but I'm especially proud of my work with Femininity by Rachel V and the Celebuton Femininity Foundation, where I played a key role in building their digital presence from the ground up. I helped lead strategy, design, and development efforts that grew the brand’s audience to over 50,000 followers and increased online sales by 40%. I also helped scale the foundation’s non-profit impact by enhancing outreach by 35% and optimizing digital systems for transparency and growth. In addition to that, my role at AshyPanda Designers sharpened my expertise in AI-integrated marketing, content production, and data-driven campaign management, contributing to performance gains of up to 75% in engagement and 50% in ROI. I work fluently with tools like Figma, Canva, Adobe Creative Suite, and platforms such as Shopify, Squarespace, and Stan Store, always ensuring a seamless user experience. My strengths lie in bridging the gap between business objectives and thoughtful design, delivering high-performing digital solutions with creativity, strategy, and technical depth. Let’s build something meaningful together.

Available to hire

I’m a multidisciplinary designer and developer with a passion for crafting beautiful, intuitive digital experiences that create impact. With a background in Computer Science and a foundation in Information Technology, I specialize in blending creative design with technical precision across web, UX/UI, digital marketing, and e-commerce integration.

My career spans diverse industries, but I’m especially proud of my work with Femininity by Rachel V and the Celebuton Femininity Foundation, where I played a key role in building their digital presence from the ground up. I helped lead strategy, design, and development efforts that grew the brand’s audience to over 50,000 followers and increased online sales by 40%. I also helped scale the foundation’s non-profit impact by enhancing outreach by 35% and optimizing digital systems for transparency and growth.

In addition to that, my role at AshyPanda Designers sharpened my expertise in AI-integrated marketing, content production, and data-driven campaign management, contributing to performance gains of up to 75% in engagement and 50% in ROI.

I work fluently with tools like Figma, Canva, Adobe Creative Suite, and platforms such as Shopify, Squarespace, and Stan Store, always ensuring a seamless user experience. My strengths lie in bridging the gap between business objectives and thoughtful design, delivering high-performing digital solutions with creativity, strategy, and technical depth.

Let’s build something meaningful together.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced

Work Experience

Back-End Developer & Project Manager at Celebuton Femininity Foundation
May 1, 2023 - Present
Empowered minority women entrepreneurs through community-building and non-profit initiatives. Directed project management in developing Celebuton’s online presence, increasing outreach and impact by 35%. Collaborated to generate $20,000 in sales yearly, enhancing financial sustainability. Managed financial documents, including ROI analysis and balance sheets, improving transparency by 59%. Implemented cybersecurity measures to protect digital assets and ensure compliance.
Social Media Marketing Manager & Customer Service at Celebuton Femininity Foundation
May 1, 2023 - Present
Led strategic social media development, attracting 50,000 followers and boosting brand visibility. Created platform-specific strategies using Google and Meta analytics and advanced SEO, driving 70% growth and engagement. Managed a customer care team to improve satisfaction ratings by 40%. Founded a non-profit aligned with Femininity’s values that increased community engagement by 60%.
Front-End Developer & E-Commerce Integration at Celebuton Femininity Foundation
May 1, 2023 - Present
Built company website and integrated online shops with Squarespace, Stan Store, and Shopify, increasing online sales by 40%. Improved user experience and automated messaging to reduce customer inquiries by 30%. Applied advanced SEO, raising site traffic by 50%. Utilized analytics to optimize shopping efficiency by 35%. Executed digital marketing strategies to expand audience reach by 95%, acquiring high-value customers and driving 380% growth. Managed social media campaigns and produced consistent brand content, improving engagement by 50% and boosting revenue by 85%.
Digital Marketer at AshyPanda Designers
December 1, 2025 - August 8, 2025
Led AI-driven digital marketing strategies that increased audience reach and brand visibility by 75%. Managed and analyzed social media campaigns across platforms, improving engagement and user interaction by 60%. Created over 40 bulk content pieces monthly to maintain consistent branding. Managed Meta ads that increased revenue by 45% and enhanced ROI by 50% through data-driven targeting refinement.
Community Representative at Qwetu Karen Student Residences
February 1, 2024 - August 8, 2025
Acted as liaison between residential community and management to improve communication and collaboration. Organized sports events and social hangouts to foster camaraderie and support. Facilitated academic discussions and counseling sessions, enhancing community vibrancy and support.
Community Representative at Qejani Karen Student Residences
February 1, 2024 - August 8, 2025
Pioneered community representation fostering an engaged residential environment focused on collaboration and growth. Organized sports events and peer counseling initiatives, boosting resident support and engagement. Expanded community reach by strengthening franchise reputation and organizing themed social events.
ICT Intern at Ministry of Public Service, Government of Kenya
August 1, 2025 - August 8, 2025
Assisted in troubleshooting hardware and network issues including Ethernet connectivity across various government offices. Participated in software maintenance and installation ensuring operational compliance with ICT standards. Provided basic IT support, device configuration, and inventory management to support digital infrastructure efficiency.
Back-End Developer & Project Manager at Celebuton Femininity Foundation
May 1, 2023 - Present
Directed the project management team in developing the online presence of Celebuton Femininity Foundation and advanced its non-profit initiatives, enhancing outreach and impact by 35%. Collaborated to generate $20,000 in sales over the year, contributing to financial sustainability. Managed financial documents and ROI analysis, improving transparency by 59%. Implemented cybersecurity measures to protect digital assets.
Social Media Marketing Manager & Customer Service at Femininity by Rachel V LLC
May 1, 2023 - Present
Led strategic development and management of social media presence, attracting 50,000 followers and increasing brand visibility. Developed tailored social media strategies using Google and Meta analytics combined with advanced SEO, driving 70% growth and engagement. Managed customer care teams and boosted satisfaction by 40%. Spearheaded the creation of a non-profit aligned with brand values, increasing community engagement by 60%.
Front-End Developer & E-Commerce Integration at Femininity by Rachel V LLC
May 1, 2023 - Present
Built company website and integrated online shops with Squarespace, Stan Store, and Shopify, resulting in a 40% increase in sales. Ensured seamless user experience and implemented automated messaging reducing inquiries by 30%. Used advanced SEO to boost traffic by 50%. Improved efficiency by 35% using analytics and digital marketing strategies expanding audience reach by 95% and gaining high-value customers. Managed impactful social media campaigns with 50% engagement increase. Produced over 40 monthly content pieces with Canva improving output frequency by 60%.
Digital Marketing at AshyPanda Designers
December 1, 2025 - August 8, 2025
Led AI-driven digital marketing strategies to optimize engagement, achieving 75% increase in audience reach and brand visibility. Managed and analyzed campaigns via Instagram, Facebook, and LinkedIn improving engagement by 60%. Created 40+ monthly content pieces using Canva. Managed Meta ads boosting revenue by 45% and increased ROI by 50% through data-driven targeting.
Community Representative at Qwetu Karen Student Residences
February 1, 2024 - August 8, 2025
Served as the inaugural community representative acting as liaison between residential community and management. Led sports and social events to improve camaraderie, organized academic discussions and counseling, fostering a supportive student community environment.
Community Representative at Qejani Karen Student Residences
February 1, 2024 - August 8, 2025
Pioneered the community representative role creating an engaged residential community focused on collaboration. Organized sports events and peer counseling, expanding Qejani’s reputation and community engagement.
Industrial Attachment ICT Support at ICT Unit, Ministry of Public Service, Government of Kenya
August 1, 2025 - August 8, 2025
Assisted in troubleshooting hardware and network issues including Ethernet connectivity across offices. Participated in software maintenance and installations. Supported end-users with IT issues and device configuration. Managed ICT equipment inventory and documentation to support digital infrastructure operations.

Education

Bachelor of Science, Computer Science at Catholic University of Eastern Africa
September 1, 2022 - October 1, 2026
Certificate, Information Technology at University of Dar es Salaam (UCC)
September 1, 2019 - November 1, 2021
General Education Diploma, High School/Secondary Diplomas and Certificates at Pearson Online Academy UK Global
March 1, 2019 - August 8, 2025
Bachelor of Science, Computer Science at Catholic University of Eastern Africa
September 1, 2022 - October 1, 2026
Certificate, Information Technology at University of Dar es Salaam (UCC)
September 1, 2019 - November 1, 2021
General Education Diploma, High School/Secondary Diplomas and Certificates at Pearson Online Academy UK Global
March 1, 2019 - August 8, 2025

Qualifications

Certificate, Information Technology
September 1, 2019 - November 1, 2021
General Education Diploma, High School/Secondary Diplomas and Certificates
March 1, 2019 - August 8, 2025
Certificate, Information Technology
September 1, 2019 - November 1, 2021
General Education Diploma
March 1, 2019 - August 8, 2025

Industry Experience

Education, Non-Profit Organization, Software & Internet, Government, Retail