Available to hire
I’m a marketing professional currently freelancing in digital marketing and marketing services, with previous experience at OMD Dublin. I’ve progressed from Account Executive to Account Manager, focusing on client relationship management and data-driven media strategies. I’m passionate about turning briefs into actionable plans, coordinating cross-functional teams, and delivering measurable results for clients.
I hold an MSc in Digital Marketing from UCD Smurfit School and am a contracted member of Ireland’s national women’s hockey team. I enjoy leading teams and sharing knowledge, while staying hands-on with campaign planning, content creation, and performance analysis to drive growth.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Account Executive at OMD Ireland (Omnicom Group)
August 1, 2024 - October 15, 2025Supported the execution of client strategies through media planning and supplier bookings; conducted post-campaign analyses to track performance against targets; monitored competitors and compiled share of voice data; built and managed relationships with clients, suppliers and internal teams; coordinated cross-functional resources to deliver on deadlines across multiple client engagements.
Account Manager at OMD Ireland (Omnicom Group)
August 1, 2024 - PresentActed as the primary client contact, building trusted relationships and delivering tailored media solutions across online and offline channels; translated briefs into actionable internal strategies; coordinated cross-functional specialist teams; oversaw full campaign lifecycle from planning and execution to performance reporting; produced post-campaign analyses and weekly performance updates; mentored and upskilled Account Executives; partnered with finance to ensure invoicing and budget management.
Digital Marketing Internship at Renatus – Private Equity
August 1, 2022 - October 15, 2025Supported Digital Marketing Manager on SEO, Social Media, competitive analysis, content creation and Google Ads.
Hockey Coach at The High School Dublin
January 1, 2022 - October 15, 2025Coached hockey at The High School Dublin and other schools & clubs.
Social Media Team Member at Loreto Hockey Club
January 1, 2023 - October 15, 2025Managed the club email marketing programme on Mailchimp and generated content for campaigns on Instagram, Facebook and Twitter.
Digital Marketing Freelancer at Emerald Homecare
December 1, 2025 - PresentManage social media channels (Instagram, Facebook, LinkedIn) to increase brand awareness and engagement. Design branded social content with Canva, plan and execute paid social campaigns, conduct online research and competitive analysis to inform content strategy, monitor content performance and engagement metrics, and provide audience feedback to optimize posting strategy.
Account Executive at OMD Ireland (Omnicom Group)
April 1, 2023 - August 1, 2024Supporting the execution of client strategies through media planning and supplier bookings; conducting post-campaign analyses to track performance against targets; monitoring competitors and compiling share of voice data; building relationships with clients, suppliers, and internal teams; managing priorities across multiple client projects to meet deadlines.
Digital Marketing Intern at Renatus – Private Equity
June 1, 2022 - August 1, 2022Supported the Digital Marketing Manager on a range of activities, including SEO, social media, content creation and Google Ads; contributed to competitive analysis and overall digital marketing planning.
Freelance Digital Marketing at Emerald Homecare
December 1, 2025 - PresentManage social media channels (Instagram, Facebook, LinkedIn) to increase brand awareness and engagement. Design and produce branded social media content using Canva. Plan, execute and monitor paid social advertising campaigns. Conduct online research and competitor analysis to inform content strategy. Monitor content performance, engagement metrics, and audience feedback to optimize posting strategy.
Social Media Manager at Loreto Hockey Club
January 1, 2021 - December 31, 2023Managed the club’s email marketing program via Mailchimp, in addition to generating content for campaigns on Instagram, Facebook, and Twitter.
Hockey Coach at The High School Dublin
January 1, 2017 - December 31, 2022Coached hockey across The High School Dublin and other schools/clubs, contributing to player development and team performance.
Education
Master of Science in Digital Marketing at UCD Michael Smurfit Graduate Business School
January 1, 2021 - January 1, 2022Bachelor of Social Science at University College Dublin
January 1, 2017 - January 1, 2021Leaving Certificate at The High School Rathgar
January 1, 2011 - January 1, 2017MSc in Digital Marketing at UCD Michael Smurfit Graduate School of Business, University College Dublin
January 1, 2021 - January 1, 2022Bachelor of Social Science (2.1) at University College Dublin
January 1, 2017 - January 1, 2021Leaving Certificate at The High School, Rathgar
January 1, 2011 - January 1, 2017Master of Science (MSc) in Digital Marketing at University College Dublin, Michael Smurfit Graduate School of Business
January 1, 2021 - January 1, 2022Bachelor of Arts in Social Science at University College Dublin
January 1, 2017 - January 1, 2021Leaving Certificate at The High School, Rathgar, Dublin
January 1, 2011 - January 1, 2017Qualifications
Google Ads Certification
January 1, 2021 - October 15, 2025Hootsuite Social Media Certificate
January 1, 2021 - October 15, 2025Google Ads Certification (SEO)
January 11, 2030 - April 8, 2026Hootsuite Social Media Certification
January 11, 2030 - April 8, 2026Google Ads Certification in SEO
January 11, 2030 - April 8, 2026Hootsuite Social Media Certification
January 11, 2030 - April 8, 2026Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Other
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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