Mia Jennings
I’m a marketing professional currently freelancing in digital marketing and marketing services, with previous experience at OMD Dublin.
About
I’m a marketing professional currently freelancing in digital marketing and marketing services, with previous experience at OMD Dublin. I’ve progressed from Account Executive to Account Manager, focusing on client relationship management and data-driven media strategies. I’m passionate about turning briefs into actionable plans, coordinating cross-functional teams, and delivering measurable results for clients.
I hold an MSc in Digital Marketing from UCD Smurfit School and am a contracted member of Ireland’s national women’s hockey team. I enjoy leading teams and sharing knowledge, while staying hands-on with campaign planning, content creation, and performance analysis to drive growth.
- 9 years' experience
- Joined October 2025
Industry experience
- Media & Entertainment
- Professional Services
- Education
- Software & Internet
- Other
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Work experience· 11 roles
Manage social media channels (Instagram, Facebook, LinkedIn) to increase brand awareness and engagement. Design and produce branded social media content using Canva. Plan, execute and monitor paid social advertising campaigns. Conduct online research and competitor analysis to inform content strategy. Monitor content performance, engagement metrics, and audience feedback to optimize posting strategy.
Manage social media channels (Instagram, Facebook, LinkedIn) to increase brand awareness and engagement. Design branded social content with Canva, plan and execute paid social campaigns, conduct online research and competitive analysis to inform content strategy, monitor content performance and engagement metrics, and provide audience feedback to optimize posting strategy.
Acted as the primary client contact, building trusted relationships and delivering tailored media solutions across online and offline channels; translated briefs into actionable internal strategies; coordinated cross-functional specialist teams; oversaw full campaign lifecycle from planning and execution to performance reporting; produced post-campaign analyses and weekly performance updates; mentored and upskilled Account Executives; partnered with finance to ensure invoicing and budget management.
Education· 9
Certifications and awards· 6
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