I’m a communications and digital content professional currently working in local government, where I’ve helped reshape the way our council approaches social media and content creation. A big part of my role has been bringing more personality and creativity into our content while still making sure it’s informative and valuable for the community. I love finding that sweet spot between fun, relatable content and messaging that actually connects with people and gets engagement. From filming reels and jumping on trends to creating campaigns and community storytelling content, I’m passionate about making content feel more human, modern, and engaging.
I also co-own The Social Aisle, a social media and content creation business where I work with small businesses and organisations to help grow and elevate their online presence. Through contract work, I’ve supported clients with content creation, social media management, digital storytelling, strategy, and building brands that feel authentic online.
One thing I’m especially passionate about is behind-the-scenes content creation for weddings, special events, and milestone moments. I genuinely love capturing the little in-between moments that people don’t always see, the emotions, the chaos, the excitement, the happy tears, the laughs and turning them into content people can look back on forever. Whether it’s BTS footage, TikToks, Instagram Reels, or real-time event content, I love creating content that feels natural, emotional, and true to the moment.
What makes me stand out is that I bring both strategy and creativity. I understand what works online, how to connect with audiences, and how to create content that feels genuine while still performing well. I’m also super comfortable working remotely and have plenty of experience managing projects, content, and client relationships independently while staying organised and connected with teams virtually.
As a social media manager for a wedding celebrant, I’d bring a mix of creativity, storytelling, and genuine passion for capturing special moments. I understand how important it is to create content that not only looks beautiful, but also feels personal and meaningful to couples and their families.
If you’d like to look at some of my wedding content, my business page is @thesocialaisle
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