Available to hire
With over five years of experience in print and digital design, design is my bread and butter. I have led dozens of integrated campaigns, produced a wide range of creative assets, and built consistent brand identities for retail, B2B, and corporate clients. Skilled in Adobe Creative Suite and experienced in both print and online production, I enjoy creating clear, effective design that supports business goals and improves workflows.
Lets make great design together!
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Work Experience
Brand & Marketing Designer at G.L. Black Holdings Inc.
December 18, 2023 - July 29, 2025- Directed 20+ integrated branding campaigns across digital, print, and environmental platforms, increasing brand visibility and driving a 100% uplift in audience engagement.
- Designed and produced 100+ assets (social media, branded merchandise, trade shows, packaging, signage, sales tools), resulting in 50% higher event attendance, improved customer retention and brand awareness.
- Partnered with cross-functional teams to align creative direction with business goals, ensuring brand consistency across 4 divisions and supporting measurable ROI on marketing spend. Introduced streamlined design workflows, cutting production turnaround by 20% and boosting internal collaboration efficiency.
Junior Art Director at AdFarm
September 1, 2023 - September 22, 2025Initiated creative direction for multi-channel agricultural marketing campaigns, helping clients achieve up to a 25% increase in campaign engagement. Collaborated with copywriters, account managers, and clients to deliver concepts that strengthened brand alignment across 10+ client portfolios. Presented and pitched design concepts directly to stakeholders, resulting in 95% approval rate on first-round submissions. Ensured visual elements maintain consistency with brand identity and guidelines, addressing creative challenges to meet project objectives, improving delivery speed by 15%.
Graphic Designer at Avenue Living Communities
April 5, 2021 - September 30, 2022- Directed design and rollout of community-wide branding refresh, creating visual identity guidelines that improved brand awareness by 20%.
- Produced a wide range of deliverables (print, digital, environmental) across 30+ properties, enhancing brand consistency and marketing effectiveness.
- Applied user-centered design strategies to marketing materials, driving higher lease inquiry rates through improved resident-facing collateral.
- Collaborated with Art Director and copywriters to design visual brand identity, guidelines, and graphic systems across print, digital and environmental platforms.
Brand & Marketing Designer at G.L. Black Holdings Inc.
July 1, 2025 - September 22, 2025Directed 20+ integrated branding campaigns across digital, print, and environmental platforms, increasing brand visibility and driving a 100% uplift in audience engagement. Designed and produced 100+ assets (social media, branded merchandise, trade show materials, packaging, signage, and sales tools), resulting in 50% higher event attendance and improved customer retention and brand awareness. Partnered with cross-functional teams to align creative with business goals and ensure brand consistency across four divisions, supporting ROI on marketing spend. Introduced streamlined design workflows, cutting production turnaround by 20% and boosting internal collaboration efficiency.
Education
Bachelor of Design, Interdisciplinary Design at NSCAD University
September 4, 2017 - May 1, 2021Graphic Design Diploma at McKenzie College of Art & Design
September 7, 2015 - July 22, 2016Visual Arts Foundation Diploma at McKenzie College of Art & Design
September 8, 2014 - July 24, 2015Qualifications
Industry Experience
Media & Entertainment, Professional Services, Real Estate & Construction, Retail, Software & Internet
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