I’m Nedaei Zohreh, a Brand & Visual Identity Designer focused on crafting strategy-led design systems that communicate clearly and meaningfully. I enjoy shaping brand narratives through logos, typography, packaging, and brand guidelines, ensuring every visual element serves a larger storytelling purpose. My work is informed by a curiosity for Arabic and Persian scripts and their role in shaping culturally aware, globally relevant visual languages.
I work across the full process from concept and storytelling to execution across print and digital platforms. With over six years in branding and identity design, I collaborate with teams to deliver cohesive identities that scale across channels and media, from campaigns to product packaging.
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