Creative Strategist integrating AI across concept development, visual direction, content production, and creative workflows. Developed end-to-end visual direction for a DTC brand (Rozpal) in 10 weeks, from initial concept and brand identity to packaging and launch-ready video content. Backed by 4 years of hands-on experience in motion design and video production across agency and client projects. Builds repeatable AI video production pipelines and combines market research with execution-ready creative systems.…

OLEKSANDR YAKYMCHUK

Creative Strategist integrating AI across concept development, visual direction, content production, and creative workflows. Developed end-to-end visual direction for a DTC brand (Rozpal) in 10 weeks, from initial concept and brand identity to packaging and launch-ready video content. Backed by 4 years of hands-on experience in motion design and video production across agency and client projects. Builds repeatable AI video production pipelines and combines market research with execution-ready creative systems.…

Available to hire

Creative Strategist integrating AI across concept development, visual direction, content production, and creative workflows. Developed end-to-end visual direction for a DTC brand (Rozpal) in 10 weeks, from initial concept and brand identity to packaging and launch-ready video content.

Backed by 4 years of hands-on experience in motion design and video production across agency and client projects. Builds repeatable AI video production pipelines and combines market research with execution-ready creative systems.

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Work Experience

Founder & Creative Strategist at Rozpal (U.S. DTC Brand)
May 1, 2026 - Present
Developed the visual direction and creative assets for an occasion-first spice and hot-sauce brand in 10 weeks, from initial concept through a launch-ready three-bottle World Cup gift set. Directed brand identity including logo mark, color and typography system, and packaging labels; consolidated work into a full brand book covering name rationale and brand voice. Created final label artwork in Adobe Illustrator across three SKUs while working within manufacturing constraints (fixed print area, color accuracy, and a supplier-mandated nutrition panel) through supplier sign-off. Built a full AI video production pipeline (concept → script → prompt → generation → post) for launch content published across owned channels. Synthesized market research and buyer motivations into positioning and creative direction.
Founder & Brand Strategist — Rozpal (U.S. DTC Brand) at Rozpal
May 1, 2026 - Present
Researched, positioned, and built an occasion-first spice and hot-sauce DTC brand in 10 weeks, launching a three-bottle World Cup gift set. Directed brand identity and label design; authored a full brand book (name rationale, positioning, color/typography system, and voice). Sourced and negotiated directly with a U.S. co-packer and 3PL fulfillment partner, securing production terms with no monthly minimums or inventory risk. Synthesized three buyer motivations (gifting, gameday, flavor discovery) into a unified positioning statement used for brand and design decisions. Designed an AI video production pipeline (concept → script → prompt → generation → post) and applied data-driven launch gates (50+ signups, measurable engagement), pausing on funding rather than validation.
Experience AI Video Creator (Contract) at Vortex.video
February 1, 2026 - April 30, 2026
Executed end-to-end AI video production based on approved concepts, including prompting, generation, and post-production for client deliverables. Diagnosed recurring generative-AI issues (motion, continuity, and interaction artifacts) and resolved them through prompt iteration, model switching, and manual correction to keep outputs consistent in a fast-changing pipeline.
Motion Designer / Video Producer at Entsolve
January 1, 2025 - January 31, 2026
Produced explainer, promotional, and hero videos plus 3D product visualizations for the agency and its clients, including Brumm Digital. Worked within structured agency production pipelines from raw footage through post-production and client revisions, delivering professional client work and adapting to team workflows.
Motion Design & Video Production (Freelance) at Fiverr, Upwork, direct clients
December 1, 2023 - November 1, 2025
Delivered 3D/2D motion graphics, explainer videos, and short-form content for international clients, including a two-month graphics/social/ad campaign engagement for a Turkish partner. Managed multiple concurrent clients across different styles, formats, and production pipelines, adapting scope and workflows to each client.
Motion Design & Video Production — Freelance at Fiverr / Upwork / Direct clients
December 1, 2023 - November 30, 2025
Delivered 3D/2D motion graphics, explainer videos, and short-form content for international clients, including a two-month graphics/social/ad campaign engagement for a Turkish partner. Managed multiple concurrent clients with differing styles, formats, and production pipelines, adapting scope and workflow without a team to rely on.
Motion Design & Video Production — Freelance at Fiverr, Upwork, direct clients
December 1, 2023 - November 30, 2025
Delivered 3D/2D motion graphics, explainer videos, and short-form content for international clients, including a two-month graphics/social/ad-campaign engagement for a Turkish partner. Managed multiple concurrent clients across differing styles, formats, and production pipelines without a team, adapting scope and workflows per client.

Education

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Qualifications

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet, Consumer Goods
    Rozpal — Product Development Case Study

    A comprehensive case study documenting the end-to-end development of Rozpal, a U.S. DTC food brand—from market research and positioning to supplier negotiations, branding, AI production workflows, and launch strategy. The project demonstrates my approach to solving business problems through strategy, systems thinking, and AI-assisted execution.