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I’m Olena Franchuk, a product designer who thrives at the intersection of UX, data, and complex systems. I blend experience in UX research, data analysis, and industrial engineering to shape practical, system-level design that aligns usability with business needs. I enjoy turning ambiguity into clear, scalable design solutions that teams can actually ship and iterate. I’m actively exploring how AI shapes product design and workflows, and I value collaborative, iterative processes, user feedback, and delivering measurable outcomes. I thrive in environments where multi-disciplinary collaboration is the norm and where design decisions are justified by real user and business evidence.…I’m Olena Franchuk, a product designer who thrives at the intersection of UX, data, and complex systems. I blend experience in UX research, data analysis, and industrial engineering to shape practical, system-level design that aligns usability with business needs. I enjoy turning ambiguity into clear, scalable design solutions that teams can actually ship and iterate. I’m actively exploring how AI shapes product design and workflows, and I value collaborative, iterative processes, user feedback, and delivering measurable outcomes. I thrive in environments where multi-disciplinary collaboration is the norm and where design decisions are justified by real user and business evidence.

Olena Franchuk

Product Designer, UX Designer, UI Designer

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I’m Olena Franchuk, a product designer who thrives at the intersection of UX, data, and complex systems. I blend experience in UX research, data analysis, and industrial engineering to shape practical, system-level design that aligns usability with business needs. I enjoy turning ambiguity into clear, scalable design solutions that teams can actually ship and iterate. I’m actively exploring how AI shapes product design and workflows, and I value collaborative, iterative processes, user feedback, and delivering measurable outcomes. I thrive in environments where multi-disciplinary collaboration is the norm and where design decisions are justified by real user and business evidence.…I’m Olena Franchuk, a product designer who thrives at the intersection of UX, data, and complex systems. I blend experience in UX research, data analysis, and industrial engineering to shape practical, system-level design that aligns usability with business needs. I enjoy turning ambiguity into clear, scalable design solutions that teams can actually ship and iterate. I’m actively exploring how AI shapes product design and workflows, and I value collaborative, iterative processes, user feedback, and delivering measurable outcomes. I thrive in environments where multi-disciplinary collaboration is the norm and where design decisions are justified by real user and business evidence.

Available to hire

I’m Olena Franchuk, a product designer who thrives at the intersection of UX, data, and complex systems. I blend experience in UX research, data analysis, and industrial engineering to shape practical, system-level design that aligns usability with business needs. I enjoy turning ambiguity into clear, scalable design solutions that teams can actually ship and iterate.

I’m actively exploring how AI shapes product design and workflows, and I value collaborative, iterative processes, user feedback, and delivering measurable outcomes. I thrive in environments where multi-disciplinary collaboration is the norm and where design decisions are justified by real user and business evidence.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Product Designer at Freelance / Independent Practice

August 1, 2023 - Present

Product Designer at Independent practice

August 1, 2023 - Present

Designed a proactive delivery-risk management dashboard for a B2B engineering client, building a design system from scratch to ensure visual and interaction consistency; replaced manual sprint reporting with a real-time risk-awareness interface, reducing reporting time from hours to minutes without disrupting existing workflows. Also designed an accessible appointment-scheduling app for a primary care clinic, using accessibility-first research and WCAG-aligned patterns to remove phone-call barriers and deliver a clear, intuitive booking experience validated through iterative usability testing. Applied a systems-thinking approach across independent client engagements spanning B2B and consumer product design.

UX/UI Designer (Contractor, Part-time) at NielsenIQ

April 1, 2022 - August 1, 2023

Led data quality control dashboard revamp across three analytics teams by translating conflicting requirements into a unified interface; supported migration from legacy ETL to streaming data delivery; designed an accessible real-time interface; reduced onboarding time; redesigned three separate team interfaces into one coherent experience.

UX/UI Designer at NielsenIQ

April 1, 2022 - August 1, 2023

Led a data-quality control dashboard across three analytics teams (interviews, workflow analysis, infrastructure constraints) and distilled complex, conflicting requirements into a single unified interface — supporting a shift from legacy ETL to streaming data delivery without disrupting data delivery or team workflows, contributing to faster data processing and lower infra costs. Challenged the initial brief of three separate team interfaces; findings enabled one adaptive interface, reducing system complexity and development workload. Used notation-friendly wireframes and walkthroughs as primary artifacts, enabling faster onboarding and fewer implementation ambiguities.

Business Data Analyst (Contractor) at NielsenIQ

May 1, 2021 - August 1, 2023

Cut client project delivery time from 1–2 days to 5 hours by diagnosing a daily failing trends data pipeline and replacing the legacy source with a reliable one; led a finance data project for US banking products; managed Jira backlog and delivered 30+ tasks per month.

Data Analyst at NielsenIQ

May 1, 2021 - August 1, 2023

Cut client project delivery time from 1–2 days to 5 hours by diagnosing a trends data pipeline, eliminating it as a bottleneck by designing a reliable data source and deprecating the legacy system. Executed specialized data research projects for major client contracts; used analyses directly in negotiations to demonstrate accuracy and reliability. Led a finance data projects team (US banking products) and managed Jira backlog, prioritizing and delivering 30+ tasks per month.

Engineer-Technologist (Grain Storages) at United Grain Technology Ltd

May 1, 2011 - May 1, 2021

Led end-to-end design of large-scale grain storage facilities (1M+ ton overall capacity); prepared technical documentation in AutoCAD; balanced client budgets, site constraints, and regulatory requirements; coordinated with international equipment suppliers and assembly teams across organizational and language boundaries.

Engineer-Technologist, Grain Storages at United Grain Technology Ltd

May 1, 2011 - May 1, 2021

Led end-to-end design of large-scale grain storage facilities (1M+ tons overall capacity) — preparing technical documentation in AutoCAD, balancing client budget, site limitations, and regulatory requirements while maintaining long-term usability and maintainability across scope, from concept through stakeholder approval and implementation. Coordinated with international equipment suppliers, engineering, and assembly organizations — managing technical requirements and delivery across organizational and language boundaries.