I'm a multidisciplinary visual designer passionate about blending branding, product UI, and campaign visuals to create cohesive experiences. I'm currently leading design at Careem, driving end-to-end in-app creatives, AI-driven optimization, and UI journeys like Rewards and Store to boost engagement and conversion.…

PALAK CHUGH

I'm a multidisciplinary visual designer passionate about blending branding, product UI, and campaign visuals to create cohesive experiences. I'm currently leading design at Careem, driving end-to-end in-app creatives, AI-driven optimization, and UI journeys like Rewards and Store to boost engagement and conversion.…

Available to hire

I’m a multidisciplinary visual designer passionate about blending branding, product UI, and campaign visuals to create cohesive experiences.

I’m currently leading design at Careem, driving end-to-end in-app creatives, AI-driven optimization, and UI journeys like Rewards and Store to boost engagement and conversion.

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Experience Level

Work Experience

Lead Designer at Careem
September 1, 2025 - Present
Managing in-app creatives and campaigns across all business verticals, while leading the redesign and enhancement of new app UI experiences.
Lead Visual Designer at Cred
February 1, 2023 - September 1, 2025
Drove end-to-end in-app creatives across all LOBs, utilizing AI for scalable translation and optimization. Designed and enhanced key in-app UI journeys such as Rewards and Store to improve engagement and conversion.
Senior Visual Designer at Fynd
August 1, 2022 - February 1, 2023
Worked for Fynd platform, executed whole branding and websites.
Senior Visual Designer at Meesho
April 1, 2022 - August 1, 2022
Worked on In-app assets, and campaign.
Graphic Designer at Plan B
February 1, 2021 - April 1, 2022
Worked on branding projects for brands like Croma, Unibic, Zayn & Myza, Havmore, Pinelabs etc.
Visual Designer at Reliance Brands Limited
April 1, 2020 - January 1, 2021
Worked on Mothercare social media and video content.
Graduation Project at DDB Mudra
December 1, 2019 - March 1, 2020
Worked on branding for Tanishq, Sonata, McArthur's, Bowl Company, etc.

Education

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Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Other

Skills

Experience Level