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Hi, I'm Parth Joshi, a passionate social media strategist and performance marketer with over 6 years of experience driving brand engagement and lead generation across diverse markets like India, the US, and Europe. I specialize in crafting platform-specific content strategies and leveraging data-driven campaigns to grow brand presence and foster meaningful community engagement. I enjoy collaborating with creative teams to deliver compelling storytelling and consistent brand messaging. Whether managing content calendars, optimizing paid ads, or analyzing performance metrics, my goal is to create impactful social media experiences that resonate with audiences and help brands succeed.…Hi, I'm Parth Joshi, a passionate social media strategist and performance marketer with over 6 years of experience driving brand engagement and lead generation across diverse markets like India, the US, and Europe. I specialize in crafting platform-specific content strategies and leveraging data-driven campaigns to grow brand presence and foster meaningful community engagement. I enjoy collaborating with creative teams to deliver compelling storytelling and consistent brand messaging. Whether managing content calendars, optimizing paid ads, or analyzing performance metrics, my goal is to create impactful social media experiences that resonate with audiences and help brands succeed.

Parth Joshi

Digital Marketer, Social Media Manager, Performance Marketer, +3

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Hi, I'm Parth Joshi, a passionate social media strategist and performance marketer with over 6 years of experience driving brand engagement and lead generation across diverse markets like India, the US, and Europe. I specialize in crafting platform-specific content strategies and leveraging data-driven campaigns to grow brand presence and foster meaningful community engagement. I enjoy collaborating with creative teams to deliver compelling storytelling and consistent brand messaging. Whether managing content calendars, optimizing paid ads, or analyzing performance metrics, my goal is to create impactful social media experiences that resonate with audiences and help brands succeed.…Hi, I'm Parth Joshi, a passionate social media strategist and performance marketer with over 6 years of experience driving brand engagement and lead generation across diverse markets like India, the US, and Europe. I specialize in crafting platform-specific content strategies and leveraging data-driven campaigns to grow brand presence and foster meaningful community engagement. I enjoy collaborating with creative teams to deliver compelling storytelling and consistent brand messaging. Whether managing content calendars, optimizing paid ads, or analyzing performance metrics, my goal is to create impactful social media experiences that resonate with audiences and help brands succeed.

Available to hire

Hi, I’m Parth Joshi, a passionate social media strategist and performance marketer with over 6 years of experience driving brand engagement and lead generation across diverse markets like India, the US, and Europe. I specialize in crafting platform-specific content strategies and leveraging data-driven campaigns to grow brand presence and foster meaningful community engagement.

I enjoy collaborating with creative teams to deliver compelling storytelling and consistent brand messaging. Whether managing content calendars, optimizing paid ads, or analyzing performance metrics, my goal is to create impactful social media experiences that resonate with audiences and help brands succeed.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Fluent

Gujarati

Advanced

Work Experience

Freelance Social Media & Paid Ads Consultant at Remote

July 1, 2024 - Present

Developed tailored content strategies for B2B and D2C clients targeting Indian and US markets. Managed content calendars, planned campaigns, and executed brand-aligned social media strategies. Collaborated with designers and writers to launch multimedia campaigns across Facebook, Instagram, and LinkedIn. Increased LinkedIn engagement by 3x for a US-based SaaS client through thought leadership content and community engagement. Monitored analytics using Meta Business Suite and LinkedIn Analytics; optimized campaigns for engagement and CTR.

Paid Ads & Social Media Manager at REPS - Digital Marketing Agency

July 1, 2024 - July 25, 2025

Oversaw paid and organic social media strategies across Meta, LinkedIn, and TikTok for 10+ brands. Grew Instagram following by 120% YoY and boosted engagement rate by 35% through platform-specific storytelling. Coordinated with creative teams to ensure consistent brand messaging and design alignment. Implemented influencer collaboration strategies and managed community engagement on Instagram and Facebook. Created and shared weekly analytics reports with actionable insights for content and campaign improvement.

PPC, SEO & Content Strategist at Brand You Creative Agency

October 31, 2022 - July 25, 2025

Planned and managed organic and paid social media calendars across multiple brands. Worked closely with designers and writers to launch content tailored to specific audience personas. Handled SEO, community engagement and responses, maintaining a consistent brand voice across all platforms. Ran performance-driven social campaigns that supported both branding and lead-gen KPIs.

Sr. Digital Marketing Executive at Citta Solutions Pvt. Ltd.

July 1, 2021 - July 25, 2025

Led social media marketing and ORM for in-house and client brands. Managed content distribution and scheduled posts using third-party tools. Tracked campaign metrics and made strategic adjustments to boost visibility and engagement.

Digital Marketing Executive → Intern at 99YRS Media

December 31, 2020 - July 25, 2025

Supported B2B LinkedIn and Facebook strategy development and execution. Assisted in building social campaigns, tracking KPIs, and preparing weekly performance reports.

Education

Bachelor of Commerce at Gujarat University

June 1, 2014 - May 1, 2017

Bachelor of Commerce at Shree Narayana College of Commerce, Ahmedabad

January 1, 2017 - December 31, 2017

Qualifications

Certified Digital Marketing Professional - LIPS India

January 1, 2018 - December 31, 2018

Industry Experience

Consumer Goods, Education, Financial Services, Healthcare, Manufacturing, Non-Profit Organization, Real Estate & Construction, Software & Internet, Professional Services, Travel & Hospitality, Other, Media & Entertainment, Retail