Available to hire
Hi, I’m Rahat Mansoor, a strategic and impact-driven digital communications professional with over 4 years of experience creating engaging web, email, and social media strategies. I specialize in audience-centered content, optimizing digital platforms for user experience and SEO, and driving measurable engagement across multiple channels. I enjoy using analytics and CRM tools to tell compelling stories that amplify brand reach and support mission-driven goals.
I’m passionate about leveraging data-driven digital marketing approaches to grow business and community engagement, working collaboratively with teams to deliver meaningful results. When I’m not optimizing campaigns or designing websites, I like to keep up with the latest trends in digital marketing and explore creative multimedia storytelling tools.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Language
English
Fluent
Urdu
Fluent
Panjabi, Punjabi
Fluent
Work Experience
Digital Marketing Coordinator at The Tate Group
March 1, 2025 - June 8, 2025Led end-to-end digital marketing strategy for B2B/B2C e-commerce brand across North America. Increased website conversions by enhancing UX and SEO on Shopify-powered site. Grew social media engagement by 40% via strategic campaign planning and branded storytelling. Implemented email campaigns that increased CTR and product inquiries by 35%. Collaborated cross-functionally with design and sales teams for seasonal campaigns. Delivered monthly performance reports using Google Analytics and internal dashboards.
Digital Marketing Consultant at Canadian Connections
January 1, 2024 - February 28, 2025Developed and executed digital strategy resulting in 95% website traffic growth, 72% social media follower increase, and 50% email subscriber growth. Maximized Google Ad Grant spend and improved keyword performance through SEO audit. Created video and multimedia campaigns to increase donor visibility and community engagement. Automated lead nurturing campaigns via Mailchimp, increasing engagement and donor retention. Provided executive-level reporting and analytics recommendations.
Admin Assistant & Website Designer (Contract) at Catholic Cross-Cultural Services
January 1, 2023 - March 31, 2023Redesigned 25+ mobile-responsive web pages resulting in a 70% increase in page traffic. Created email campaigns that drove a 30% increase in program registration. Supported community outreach and optimized accessibility across digital platforms.
Website Designer & SEO Specialist (Contract) at Canadian College of Healthcare & Pharmaceutics
February 1, 2021 - December 31, 2022Launched dynamic website with e-commerce integration and online registration. Improved organic traffic by 40% through keyword research, link building, and on-page SEO. Developed digital campaigns that boosted student inquiries and enrollment by 35%.
Financial Services Representative at CIBC
June 1, 2022 - December 31, 2022Educated clients on digital banking tools and improved product adoption. Provided personalized financial solutions, enhancing client satisfaction and retention. Contributed to cross-sell opportunities and product uptake through customer insight analysis.
Digital Marketing Coordinator at The Tate Group
March 1, 2025 - June 12, 2024Led end-to-end digital marketing strategy for B2B/B2C e-commerce brand across North America. Increased website conversions by enhancing UX and SEO on Shopify-powered site. Grew social media engagement by 40% via strategic campaign planning and branded storytelling. Implemented email campaigns that increased CTR and product inquiries by 35%. Collaborated cross-functionally with design and sales teams for seasonal campaigns. Delivered monthly performance reports using Google Analytics and internal dashboards.
Digital Marketing Consultant at Canadian Connections
January 1, 2024 - February 28, 2025Developed and executed digital strategy resulting in 95% website traffic growth, 72% social media follower increase, and 50% email subscriber growth. Maximized Google Ad Grant spend and improved keyword performance through SEO audit. Created video and multimedia campaigns to increase donor visibility and community engagement. Automated lead nurturing campaigns via Mailchimp, increasing engagement and donor retention. Provided executive-level reporting and analytics recommendations.
Admin Assistant & Website Designer (Contract) at Catholic Cross-Cultural Services
January 1, 2023 - March 31, 2023Redesigned 25+ mobile-responsive web pages resulting in a 70% increase in page traffic. Created email campaigns that drove a 30% increase in program registration. Supported community outreach and optimized accessibility across digital platforms.
Website Designer & SEO Specialist (Contract) at Canadian College of Healthcare & Pharmaceutics
February 1, 2021 - December 31, 2022Launched dynamic website with e-commerce integration and online registration. Improved organic traffic by 40% through keyword research, link building, and on-page SEO. Developed digital campaigns that boosted student inquiries and enrollment by 35%.
Financial Services Representative at CIBC
June 1, 2022 - December 31, 2022Educated clients on digital banking tools and improved product adoption. Provided personalized financial solutions, enhancing client satisfaction and retention. Contributed to cross-sell opportunities and product uptake through customer insight analysis.
Digital Marketing Coordinator at The Tate Group
March 1, 2025 - June 6, 2025Led end-to-end digital marketing strategy for a B2B/B2C e-commerce brand across North America. Increased website conversions by enhancing UX and SEO on the Shopify-powered site. Grew social media engagement by 40% through strategic campaign planning and branded storytelling. Implemented email campaigns that increased click-through rates and product inquiries by 35%. Collaborated cross-functionally with design and sales teams for seasonal campaigns. Delivered monthly performance reports using Google Analytics and internal dashboards.
Digital Marketing Consultant at Canadian Connections
January 1, 2024 - February 28, 2025Developed and executed digital strategy resulting in 95% website traffic growth, 72% social media follower increase, and 50% email subscriber growth. Maximized Google Ad Grant spend and improved keyword performance through SEO audit. Created video and multimedia campaigns to increase donor visibility and community engagement. Automated lead nurturing campaigns via Mailchimp, increasing engagement and donor retention. Provided executive-level reporting and analytics recommendations.
Admin Assistant & Website Designer (Contract) at Catholic Cross-Cultural Services
January 1, 2023 - March 31, 2023Redesigned 25+ mobile-responsive web pages, increasing page traffic by 70%. Created email campaigns that drove a 30% increase in program registration. Supported community outreach and optimized accessibility across digital platforms.
Website Designer & SEO Specialist (Contract) at Canadian College of Healthcare & Pharmaceutics
February 1, 2021 - December 31, 2022Launched a dynamic website with e-commerce integration and online registration. Improved organic traffic by 40% through keyword research, link building, and on-page SEO. Developed digital campaigns that boosted student inquiries and enrollment by 35%.
Financial Services Representative at CIBC
June 1, 2022 - December 31, 2022Educated clients on digital banking tools and improved product adoption. Provided personalized financial solutions, enhancing client satisfaction and retention. Contributed to cross-sell opportunities and product uptake through customer insight analysis.
Education
Postgraduate Certificate at George Brown College
January 1, 2023 - December 31, 2024MBA at Preston Institute of Management Sciences
January 1, 2005 - December 31, 2008Bachelor of Computer Science at Petroman Institute of Computer Sciences
January 1, 1998 - December 31, 2000Postgraduate Certificate at George Brown College
January 1, 2023 - December 31, 2024MBA at Preston Institute of Management Sciences
January 1, 2005 - December 31, 2008Bachelor at Petroman Institute of Computer Sciences
January 1, 1998 - December 31, 2000Postgraduate Certificate at George Brown College
January 1, 2023 - December 31, 2024MBA at Preston Institute of Management Sciences
January 1, 2005 - December 31, 2008Bachelor of Computer Science at Petroman Institute of Computer Sciences
January 1, 1998 - December 31, 2000Qualifications
Google Digital Marketing & E-Commerce
January 1, 2023 - December 31, 2023Google Ads Search Certification
January 1, 2023 - December 31, 2023HubSpot Email Marketing
January 1, 2023 - December 31, 2023Google Digital Marketing & E-Commerce
January 1, 2023 - December 31, 2023Google Ads Search Certification
January 1, 2023 - December 31, 2023HubSpot Email Marketing
January 1, 2023 - December 31, 2023Google Digital Marketing & E-Commerce
January 1, 2023 - December 31, 2023Google Ads Search Certification
January 1, 2023 - December 31, 2023HubSpot Email Marketing
January 1, 2023 - December 31, 2023Industry Experience
Education, Gaming, Healthcare, Manufacturing, Non-Profit Organization, Professional Services, Consumer Goods, Other, Retail, Financial Services, Media & Entertainment
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