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I’m a WordPress & WooCommerce developer with 5+ years of hands-on experience building, customizing, optimizing, and maintaining production websites. I specialize in custom theme development and WooCommerce solutions, including REST API integrations, custom post types, taxonomies, hooks/filters, and Elementor-based landing page development. I also focus heavily on performance, security hardening, technical SEO, and accessibility—improving Core Web Vitals, page speed, and overall stability across WordPress deployments. I’ve delivered 30+ custom websites and managed 100+ production WordPress sites, troubleshooting issues across themes, plugins, hosting, DNS/SSL, and migrations, while supporting integrations such as CRM, forms, automation, and funnels.…I’m a WordPress & WooCommerce developer with 5+ years of hands-on experience building, customizing, optimizing, and maintaining production websites. I specialize in custom theme development and WooCommerce solutions, including REST API integrations, custom post types, taxonomies, hooks/filters, and Elementor-based landing page development. I also focus heavily on performance, security hardening, technical SEO, and accessibility—improving Core Web Vitals, page speed, and overall stability across WordPress deployments. I’ve delivered 30+ custom websites and managed 100+ production WordPress sites, troubleshooting issues across themes, plugins, hosting, DNS/SSL, and migrations, while supporting integrations such as CRM, forms, automation, and funnels.

Rashpal Singh Kalsi

Web Developer, Full Stack Developer, Front-End Developer, +4

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I’m a WordPress & WooCommerce developer with 5+ years of hands-on experience building, customizing, optimizing, and maintaining production websites. I specialize in custom theme development and WooCommerce solutions, including REST API integrations, custom post types, taxonomies, hooks/filters, and Elementor-based landing page development. I also focus heavily on performance, security hardening, technical SEO, and accessibility—improving Core Web Vitals, page speed, and overall stability across WordPress deployments. I’ve delivered 30+ custom websites and managed 100+ production WordPress sites, troubleshooting issues across themes, plugins, hosting, DNS/SSL, and migrations, while supporting integrations such as CRM, forms, automation, and funnels.…I’m a WordPress & WooCommerce developer with 5+ years of hands-on experience building, customizing, optimizing, and maintaining production websites. I specialize in custom theme development and WooCommerce solutions, including REST API integrations, custom post types, taxonomies, hooks/filters, and Elementor-based landing page development. I also focus heavily on performance, security hardening, technical SEO, and accessibility—improving Core Web Vitals, page speed, and overall stability across WordPress deployments. I’ve delivered 30+ custom websites and managed 100+ production WordPress sites, troubleshooting issues across themes, plugins, hosting, DNS/SSL, and migrations, while supporting integrations such as CRM, forms, automation, and funnels.

Available to hire

I’m a WordPress & WooCommerce developer with 5+ years of hands-on experience building, customizing, optimizing, and maintaining production websites. I specialize in custom theme development and WooCommerce solutions, including REST API integrations, custom post types, taxonomies, hooks/filters, and Elementor-based landing page development.

I also focus heavily on performance, security hardening, technical SEO, and accessibility—improving Core Web Vitals, page speed, and overall stability across WordPress deployments. I’ve delivered 30+ custom websites and managed 100+ production WordPress sites, troubleshooting issues across themes, plugins, hosting, DNS/SSL, and migrations, while supporting integrations such as CRM, forms, automation, and funnels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

English

Fluent

Work Experience

WordPress Developer at Rep Stack Management

January 1, 2026 - January 1, 2026

Managed, optimized, and maintained 100+ WordPress websites across multiple industries. Diagnosed and resolved production issues involving WordPress, themes, plugins, hosting, DNS, SSL, and performance bottlenecks. Improved Core Web Vitals, PageSpeed, and overall site performance through technical optimization, SEO improvements, and responsive/accessibility enhancements.

WordPress Developer at Avenue Digital Stories

February 1, 2022 - January 1, 2026

Led end-to-end development of 30+ WordPress and custom websites. Improved page speed and Lighthouse scores by 35–50% using custom WordPress themes and WooCommerce solutions. Secured sites through malware removal and WordPress hardening, and managed migrations on Linux servers using cPanel hosting.

WordPress Developer

February 1, 2022 - January 1, 2026

Managing and improving 100+ WordPress websites across diverse industries. Improved Core Web Vitals and PageSpeed scores through technical optimization. Implemented technical SEO enhancements, content updates, and blog management to improve search visibility. Developed custom WordPress solutions such as landing pages and responsive enhancements using Elementor and custom code. Integrated and managed GoHigh Level CRM, forms, automations, and funnels. Ensured website security via malware removal and WordPress hardening, with managed Linux hosting, cPanel hosting, and migrations. Delivered website migrations with minimal downtime. Coordinated with clients to understand requirements and implemented solutions across both client-facing and internal initiatives.

Senior Web Developer & Team Lead at Avenir Digital Stories

February 1, 2022 - Present

Oversee the design, development, launch, and enhancement of more than 15 dynamic websites and applications. Created scalable REST APIs using PHP/Laravel, seamlessly integrated with Angular front-end frameworks. Adapted WordPress themes and plugins to align with the specific needs of clients. Implemented AI features through APIs in various Angular-based applications. Oversaw complete server setup, configured SSL, optimized performance, and executed malware recovery. Collaborated directly with clients to outline project scope, deliverables, and set expectations. Conducted performance evaluations, applied SEO enhancements, and ensured mobile compatibility and adherence to security best practices. Managed and resolved issues on multiple live websites, including performance problems and security breaches.

WordPress Developer

August 1, 2021 - January 31, 2022

Led end-to-end development for 30+ WordPress and custom websites at Arihant Web Consultancy / similar engagement. Improved performance metrics including PageSpeed and Lighthouse scores by 35–50% through custom WordPress themes and WooCommerce solutions. Secured websites using malware removal and WordPress hardening on managed Linux servers with cPanel hosting and migrations. Collaborated directly with clients on requirements.

Web Developer at Arihant Web Consultancy

August 1, 2021 - February 1, 2022

Constructed new websites and modernized existing WordPress sites. Oversaw website migrations, enhanced performance, and strengthened security measures. Facilitated client meetings to gather requirements and deliver customized digital solutions.

Digital Marketing Intern at Woovly (SWAP Program)

February 1, 2020 - April 1, 2020

Assisted in campaign design and digital marketing content for student ambassador program.