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I am a Strategic Marketing Leader with over 14 years’ experience delivering scalable growth across digital transformation, content strategy, and revenue-driven campaigns. I combine analytical rigor with creative execution to accelerate high-quality lead generation, customer acquisition, and revenue growth across digital channels and content ecosystems. I excel at leading cross-functional teams, managing complex campaigns, and translating data-driven insights into actionable marketing solutions that resonate with diverse audiences. I thrive in fast-paced, collaborative environments, consistently driving innovation, engagement, and measurable business performance.…I am a Strategic Marketing Leader with over 14 years’ experience delivering scalable growth across digital transformation, content strategy, and revenue-driven campaigns. I combine analytical rigor with creative execution to accelerate high-quality lead generation, customer acquisition, and revenue growth across digital channels and content ecosystems. I excel at leading cross-functional teams, managing complex campaigns, and translating data-driven insights into actionable marketing solutions that resonate with diverse audiences. I thrive in fast-paced, collaborative environments, consistently driving innovation, engagement, and measurable business performance.

Reha Joshi Raja

Marketing Strategist, Content Strategist, Growth Marketer, +2

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I am a Strategic Marketing Leader with over 14 years’ experience delivering scalable growth across digital transformation, content strategy, and revenue-driven campaigns. I combine analytical rigor with creative execution to accelerate high-quality lead generation, customer acquisition, and revenue growth across digital channels and content ecosystems. I excel at leading cross-functional teams, managing complex campaigns, and translating data-driven insights into actionable marketing solutions that resonate with diverse audiences. I thrive in fast-paced, collaborative environments, consistently driving innovation, engagement, and measurable business performance.…I am a Strategic Marketing Leader with over 14 years’ experience delivering scalable growth across digital transformation, content strategy, and revenue-driven campaigns. I combine analytical rigor with creative execution to accelerate high-quality lead generation, customer acquisition, and revenue growth across digital channels and content ecosystems. I excel at leading cross-functional teams, managing complex campaigns, and translating data-driven insights into actionable marketing solutions that resonate with diverse audiences. I thrive in fast-paced, collaborative environments, consistently driving innovation, engagement, and measurable business performance.

Available to hire

I am a Strategic Marketing Leader with over 14 years’ experience delivering scalable growth across digital transformation, content strategy, and revenue-driven campaigns. I combine analytical rigor with creative execution to accelerate high-quality lead generation, customer acquisition, and revenue growth across digital channels and content ecosystems. I excel at leading cross-functional teams, managing complex campaigns, and translating data-driven insights into actionable marketing solutions that resonate with diverse audiences. I thrive in fast-paced, collaborative environments, consistently driving innovation, engagement, and measurable business performance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Work Experience

Founder & Freelancer at R Marketing Consultancy

April 1, 2026 - Present

Founder and freelancer providing strategic marketing consultancy, brand development, and campaign execution for clients across digital channels. Built client pipelines, crafted go-to-market strategies, and delivered data-driven campaigns and content to drive growth.

Marketing Lead, Lifecycle Services at Clinigen Group

April 1, 2022 - April 1, 2026

Spearheaded development and execution of annual marketing strategies aligned with business objectives; oversaw end-to-end marketing operations (budget, campaign planning, optimization); built and maintained a high-performing marketing and sales pipeline; delivered YoY revenue and profitability gains; designed customized campaign strategies; created content and marketing collateral; managed corporate events and activations; conducted market intelligence and competitive analysis; led social media strategy; directed website development and UX optimization; administered CRM platforms to streamline lifecycle management; developed predictive funnels and analytics to maximize ROI across channels. Achievements included a 300% increase in LinkedIn followers, 300% growth in monthly unique page views, 268% uplift in total website page views, and a 248% uplift in qualified pipeline.

Marketing Lead at Aptean Group

July 1, 2018 - September 1, 2020

Led integrated marketing strategy for two ERP SaaS units; defined product positioning and messaging; launched go-to-market plans for three software products; implemented ABM and nurture campaigns; optimized digital funnels and lead scoring; directed annual content strategy and assets; drove thought leadership and brand authority; enhanced website and SEO; supported sales with demand generation.

Head of Marketing at CASCAID – part of Xello (Canada)

November 1, 2016 - July 1, 2018

Led global marketing for a careers information software provider; managed a three-person marketing team; planned and executed integrated campaigns; collaborated cross-functionally with sales and product to align messaging and strategies; built and scaled a content marketing engine; implemented agile marketing sprints; advised executives on market positioning and product roadmap; partnered with sales, product, and customer success to support upsell/cross-sell initiatives.