Hi, I’m Ricky — Lead Web Developer & Solutions Architect I specialize in transforming complex technical requirements into fast, scalable, and incredibly easy-to-manage digital platforms. With a strong background in both front-end engineering and backend architecture, I don't just deliver websites; I deliver comprehensive digital solutions tailored to your business goals. How I can help you: Custom WordPress & E-commerce: I go beyond basic templates. I build highly customized, pixel-perfect WordPress sites and WooCommerce stores using advanced tools (ACF, CPT UI). My priority is to build intuitive, custom admin dashboards so you can easily manage your own content, products, and user data without touching a single line of code. Full-Stack Web Applications: For projects that require robust solutions outside of traditional CMS platforms, I develop high-performance web apps utilizing the MERN stack (MongoDB, Express, React, Node.js). Workflow Automation: I integrate third-party APIs and set up automated workflows to eliminate repetitive tasks, optimize your operations, and improve your site's performance (WPO). My Approach: Communication and extreme ownership are at the core of my process. Operating on EST/CST timezones allows me to collaborate in real-time with clients across the Americas. When you work with me, you get a proactive technical partner dedicated to clean code, responsive design, and hitting deadlines. Let’s connect and discuss how we can bring your next project to life efficiently and flawlessly!

Ricky Salazar

Hi, I’m Ricky — Lead Web Developer & Solutions Architect I specialize in transforming complex technical requirements into fast, scalable, and incredibly easy-to-manage digital platforms. With a strong background in both front-end engineering and backend architecture, I don't just deliver websites; I deliver comprehensive digital solutions tailored to your business goals. How I can help you: Custom WordPress & E-commerce: I go beyond basic templates. I build highly customized, pixel-perfect WordPress sites and WooCommerce stores using advanced tools (ACF, CPT UI). My priority is to build intuitive, custom admin dashboards so you can easily manage your own content, products, and user data without touching a single line of code. Full-Stack Web Applications: For projects that require robust solutions outside of traditional CMS platforms, I develop high-performance web apps utilizing the MERN stack (MongoDB, Express, React, Node.js). Workflow Automation: I integrate third-party APIs and set up automated workflows to eliminate repetitive tasks, optimize your operations, and improve your site's performance (WPO). My Approach: Communication and extreme ownership are at the core of my process. Operating on EST/CST timezones allows me to collaborate in real-time with clients across the Americas. When you work with me, you get a proactive technical partner dedicated to clean code, responsive design, and hitting deadlines. Let’s connect and discuss how we can bring your next project to life efficiently and flawlessly!

Available to hire

Hi, I’m Ricky — Lead Web Developer & Solutions Architect

I specialize in transforming complex technical requirements into fast, scalable, and incredibly easy-to-manage digital platforms. With a strong background in both front-end engineering and backend architecture, I don’t just deliver websites; I deliver comprehensive digital solutions tailored to your business goals.

How I can help you:

Custom WordPress & E-commerce: I go beyond basic templates. I build highly customized, pixel-perfect WordPress sites and WooCommerce stores using advanced tools (ACF, CPT UI). My priority is to build intuitive, custom admin dashboards so you can easily manage your own content, products, and user data without touching a single line of code.

Full-Stack Web Applications: For projects that require robust solutions outside of traditional CMS platforms, I develop high-performance web apps utilizing the MERN stack (MongoDB, Express, React, Node.js).

Workflow Automation: I integrate third-party APIs and set up automated workflows to eliminate repetitive tasks, optimize your operations, and improve your site’s performance (WPO).

My Approach:
Communication and extreme ownership are at the core of my process. Operating on EST/CST timezones allows me to collaborate in real-time with clients across the Americas. When you work with me, you get a proactive technical partner dedicated to clean code, responsive design, and hitting deadlines.

Let’s connect and discuss how we can bring your next project to life efficiently and flawlessly!

See more

Skills

Experience Level

Expert

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Systems Analyst at MS4M
January 1, 2024 - December 31, 2024
Responsible for server administration and database management. Delivered swift incident resolution and improved response times significantly.
Frontend Developer at Digital Kitsune
January 1, 2023 - December 31, 2024
Led UI development and web optimization projects, enhancing performance and ensuring a cross-browser compatible experience for clients.
Lead Web Developer & Technology Consultant at Webbitflow
January 1, 2023 - Present
Specialist in advanced WordPress development, including customized themes and complex business logic implementation. Also experienced in full stack architecture using the MERN stack. Focused on web performance optimization and branding.
Systems Analyst and Full Stack Developer at Vialcons S.A.C
January 1, 2022 - January 1, 2023
Directed the design and development of a corporate web portal while automating business processes for increased efficiency.
Support & Development Analyst at Asesorando Peru E.I.R.L
January 1, 2021 - January 1, 2022
Developed new web features for an electronic invoicing system and provided specialized technical support.

Education

Bachelor's degree at Universidad Nacional Federico Villarreal
January 1, 2017 - January 1, 2022
Graphic Design (UI/UX) at Exclussive Class
January 1, 2010 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Computers & Electronics, Software & Internet, Professional Services, Media & Entertainment
    Full-Stack WordPress Development: Tailored Agency Platform

    Project Overview
    End-to-end design and development of the official corporate website for the tech services agency WebBitFlow. The primary objective was to build a robust, scalable, and highly customized platform to showcase the service portfolio and drive client acquisition.

    My Role & Responsibilities
    As the sole developer handling this project, I managed the entire lifecycle of the website, from initial information architecture conceptualization to final deployment.

    Technical Details & Implemented Solutions:

    • Custom Theme Development: Built a custom WordPress theme from scratch, avoiding heavy page builders to ensure optimal performance, clean code, and fast loading times.
    • Custom Data Architecture: Implemented Custom Post Type UI (CPT UI) to logically structure dynamic content such as services, case studies, and testimonials.
    • Dynamic Custom Fields: Advanced implementation of Advanced Custom Fields (ACF) to create an intuitive backend dashboard, allowing seamless content management without touching code.
    • Clean Coding & Tailored Layouts: Wrote custom PHP, HTML5, and CSS3 to precisely match the agency’s operational requirements and visual identity.

    Outcome
    A high-performance, fully optimized, and easy-to-manage web platform that serves as the core digital presence and primary conversion tool for the agency.

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