Skills
Language
English
Advanced
Hindi
Advanced
Sindhi
Advanced
Work Experience
Social Media Executive at One Digital
June 1, 2024 - June 23, 2024Handling social media marketing for five clients, including content creation, ad campaigns, performance analysis, and reporting. Achieved steady growth and increased engagement through data-driven, platform-tailored strategies. Drove significant growth in Instagram engagement from 7% to 16% across multiple client accounts. Increased Instagram followers significantly, including a campaign moving followers from under 400 to over 4.8K in just five months. Maintained visibility across LinkedIn, Instagram, and YouTube, contributing to follower growth and cross-platform engagement. Used tools like VN, Cap Cut, and Canva for SEO-optimized content while scheduling and posting via Meta Business Suite and Zoho Social. Managed iPhone shoots, festive campaigns, Pinterest mood boards, and website updates via Webflow. Collaborated with brands and teams on promotional materials and maintained client relationships.
Social Media and SEO Executive at Bag2Bag Hotels and Homes
January 1, 2022 - May 31, 2024Grew social media followers from 500 to 12K by boosting creatives and collaborating with influencers through a barter system. Designed posts, edited reels/videos, optimized profiles, and managed community interactions to enhance brand presence. Managed Instagram highlights and theme-based posts. Ensured timely responses to queries and monitored reviews to maintain a positive online reputation. Created 500-word SEO-optimized blogs improving audience reach and engagement. Executed on-page SEO activities including keyword research, title and description optimization, alt tags, and link strategies, plus off-page SEO through backlinks, social bookmarking and directory submissions to improve traffic and rankings. Managed social media for multiple short-term client accounts including IFortis Corporate, RC Diamonds, Fantastiqo, Switchbell, and Opportunity Track.
Social Media Executive at Rama Arts Company
September 1, 2020 - March 31, 2021Gained experience in digital marketing focusing on social media management, content creation, blog curation, and design.
Customer Service at Wipro Pvt. Ltd.
June 1, 2019 - November 30, 2019Performed customer service duties.
Social Media Manager at One Digital
June 1, 2024 - August 1, 2025Led data-driven social media marketing strategies across Instagram, Facebook, LinkedIn and YouTube; developed content calendars, built SEO-friendly campaigns, and collaborated with design and brand teams to boost engagement and client recognition.
Social Media Executive at Ram Arts Company
September 1, 2020 - March 1, 2021Managed social media channels, created posts and campaigns for brand visibility, and tracked engagement across platforms; implemented content strategy to grow audience.
Digital Marketing / Social Media (Current/TBD) at Rethink Passion
August 1, 2025 - PresentResults-driven digital marketing executive with 3.5 years of experience in social media management, digital communications, and brand awareness; leads growth-focused campaigns and client engagement.
Education
B.COM at R.K.T. College, Mumbai University
January 1, 2015 - December 31, 2017HSC at C.H.M. College, Mumbai University
January 1, 2013 - December 31, 2014Qualifications
Industry Experience
Media & Entertainment, Professional Services, Travel & Hospitality, Retail, Software & Internet, Education
Skills
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