Design Interactive: Brand Systems + XR Interfaces

The brief: Design Interactive builds training and interactive products for defense, government and commercial clients. Its own brand looked dated, and its products needed interface design for AR and VR headsets.

What I did: Over four years I was promoted twice, from design intern to Multimedia Designer. With the art director, I pitched and delivered a company rebrand: a modern logo and design system, rolled out to business cards, collateral, presentations, environmental graphics and identities for each division. I designed trade-show exhibits for I/ITSEC and interface elements for VR and AR applications, including Microsoft HoloLens. For a hospice VR app, I led the experience design: I organized about 20 hours of 360° footage from a veterans’ remembrance trip into navigable chapters, so veterans in hospice care could experience the trip themselves.

The result: The rebrand became the company’s identity. The hospice VR project made local news.