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I have 6+ years of experience in digital marketing (SEO, SMM, google ads, Facebook ads, Online Reputation Management, Content Optimization, Youtube Optimization, App Store Optimization). SEO: responsible for a projects from scratch (website audit, Keyword analysis, competitor analysis, Onpage, Offpage, content marketing, technical SEO). Also, I am keeping myself updated with Algorithmic trends regularly. Social Media Marketing: Responsible for end to end profile optimization, content & Creative works, budget management, KPI oriented approach. SEM: Worked with google adwords, DV360, CM360 to publish ads along with budget management. Involved in projects from creation of media plan to reporting. ORM: Online Reputation management, by contiously monitoring the repuation in search engine portal, GMB and Social Media Pages OOH : Out of home marketing campaign to reach people directly via the newspaper flyers, magazine advertizing. Experienced with clients across different countries in many verticals(education, healthcare, FMCG, ecommerce, Crm, finance, legal, etc..) I also have experience in content writing for blogs, websites and guest postings. Have designing skills with adobe Illustrator, adobe Photoshop and canva. Created logos, banners, social media posts for clients.…I have 6+ years of experience in digital marketing (SEO, SMM, google ads, Facebook ads, Online Reputation Management, Content Optimization, Youtube Optimization, App Store Optimization). SEO: responsible for a projects from scratch (website audit, Keyword analysis, competitor analysis, Onpage, Offpage, content marketing, technical SEO). Also, I am keeping myself updated with Algorithmic trends regularly. Social Media Marketing: Responsible for end to end profile optimization, content & Creative works, budget management, KPI oriented approach. SEM: Worked with google adwords, DV360, CM360 to publish ads along with budget management. Involved in projects from creation of media plan to reporting. ORM: Online Reputation management, by contiously monitoring the repuation in search engine portal, GMB and Social Media Pages OOH : Out of home marketing campaign to reach people directly via the newspaper flyers, magazine advertizing. Experienced with clients across different countries in many verticals(education, healthcare, FMCG, ecommerce, Crm, finance, legal, etc..) I also have experience in content writing for blogs, websites and guest postings. Have designing skills with adobe Illustrator, adobe Photoshop and canva. Created logos, banners, social media posts for clients.

RUDRAPRIYA ARPUTHASAMY

Digital Marketer, Marketing Strategist, Social Media Manager, +2

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I have 6+ years of experience in digital marketing (SEO, SMM, google ads, Facebook ads, Online Reputation Management, Content Optimization, Youtube Optimization, App Store Optimization). SEO: responsible for a projects from scratch (website audit, Keyword analysis, competitor analysis, Onpage, Offpage, content marketing, technical SEO). Also, I am keeping myself updated with Algorithmic trends regularly. Social Media Marketing: Responsible for end to end profile optimization, content & Creative works, budget management, KPI oriented approach. SEM: Worked with google adwords, DV360, CM360 to publish ads along with budget management. Involved in projects from creation of media plan to reporting. ORM: Online Reputation management, by contiously monitoring the repuation in search engine portal, GMB and Social Media Pages OOH : Out of home marketing campaign to reach people directly via the newspaper flyers, magazine advertizing. Experienced with clients across different countries in many verticals(education, healthcare, FMCG, ecommerce, Crm, finance, legal, etc..) I also have experience in content writing for blogs, websites and guest postings. Have designing skills with adobe Illustrator, adobe Photoshop and canva. Created logos, banners, social media posts for clients.…I have 6+ years of experience in digital marketing (SEO, SMM, google ads, Facebook ads, Online Reputation Management, Content Optimization, Youtube Optimization, App Store Optimization). SEO: responsible for a projects from scratch (website audit, Keyword analysis, competitor analysis, Onpage, Offpage, content marketing, technical SEO). Also, I am keeping myself updated with Algorithmic trends regularly. Social Media Marketing: Responsible for end to end profile optimization, content & Creative works, budget management, KPI oriented approach. SEM: Worked with google adwords, DV360, CM360 to publish ads along with budget management. Involved in projects from creation of media plan to reporting. ORM: Online Reputation management, by contiously monitoring the repuation in search engine portal, GMB and Social Media Pages OOH : Out of home marketing campaign to reach people directly via the newspaper flyers, magazine advertizing. Experienced with clients across different countries in many verticals(education, healthcare, FMCG, ecommerce, Crm, finance, legal, etc..) I also have experience in content writing for blogs, websites and guest postings. Have designing skills with adobe Illustrator, adobe Photoshop and canva. Created logos, banners, social media posts for clients.

Available to hire

I have 6+ years of experience in digital marketing (SEO, SMM, google ads, Facebook ads, Online Reputation Management, Content Optimization, Youtube Optimization, App Store Optimization).

SEO: responsible for a projects from scratch (website audit, Keyword analysis, competitor analysis, Onpage, Offpage, content marketing, technical SEO). Also, I am keeping myself updated with Algorithmic trends regularly.

Social Media Marketing: Responsible for end to end profile optimization, content & Creative works, budget management, KPI oriented approach.

SEM: Worked with google adwords, DV360, CM360 to publish ads along with budget management. Involved in projects from creation of media plan to reporting.
ORM: Online Reputation management, by contiously monitoring the repuation in search engine portal, GMB and Social Media Pages

OOH : Out of home marketing campaign to reach people directly via the newspaper flyers, magazine advertizing.

Experienced with clients across different countries in many verticals(education, healthcare, FMCG, ecommerce, Crm, finance, legal, etc…)

I also have experience in content writing for blogs, websites and guest postings. Have designing skills with adobe Illustrator, adobe Photoshop and canva. Created logos, banners, social media posts for clients.

Skills

SEO

Email Marketing

Experience Level

SEO

Expert

Email Marketing

Expert

Language

English

Fluent

Work Experience

Digital Marketing Specialist at DB Golf Training & Performance Center Pte ltd

March 1, 2025 - Present

Develop and present marketing strategies aligned with revenue growth, KPIs, and conversion targets. Conduct technical SEO audits and optimize structured data (Schema.org) to enhance SERP visibility and rich results. Execute GEO and AEO strategies to improve visibility across AI search platforms and voice search results. Create and manage SEO-optimized WordPress pages with technical compliance and UX best practices. Implement and manage UTM parameters, CID tracking, and conversion tracking across campaigns. Configure and optimize GTM, GA4 events, conversion APIs, and tracking pixels for funnel tracking. Manage Meta Ads focusing on ROAS, CPA optimization, audience segmentation, and retargeting strategies. Plan and deploy campaigns including OOH marketing, aligning offline efforts with digital attribution tracking. Monitor campaign performance, conduct A/B tests, and continuously optimize based on data insights to maximize conversions and revenue growth. Streamline client onboarding workf

Assistant Digital Marketing Manager at Mediacorp Pte Ltd

March 1, 2022 - September 30, 2022

Strategized promotions with the content team, aligning KPIs and budgets for optimal results. Developed media plans with the agency, ensuring KPI alignment. Executed and tracked campaigns on Meta Ad Manager, DV360, and Google Ads. Enhanced data accuracy by implementing tracking codes across sources. Improved campaign setup with streamlined URL tagging in Google Tag Manager.

Digital Marketing Specialist at Glacier Technologies

June 1, 2018 - September 30, 2021

Boosted online visibility and engagement through SEO, SMM, and Paid Ads. Led website development to enhance user experience. Implemented Technical, Onpage & Off page SEO strategies to increase organic traffic and rankings. Optimized backlinks and DA/PA for improved performance. Secured business opportunities with tailored RFP strategies. Created engaging content using Canva, Capcut, Adobe tools. Reported campaign performance to clients worldwide. Managed PPC and Social Media Ads, maximizing conversions and ROI. Developed content aligned with brand goals and audience engagement. Improved website performance with A/B tests and optimization. Trained a 5-member team in SEO and SMM best practices.

Digital Marketing Executive at PPTS (India) Pvt Ltd

September 1, 2016 - May 31, 2018

Boosted brand visibility through SEO, PPC, SMM, ASO, and ORM strategies. Enhanced search rankings and traffic with tailored SEO strategies. Secured new business with strategic RFP responses. Optimized social media & paid ads for high ROI and engagement with detailed reports. Created social media assets to boost brand appeal. Crafted blog content to drive traffic and improve domain authority. Maximized ROI by monitoring and adjusting ad spend and performance. Implemented innovative growth strategies for brand expansion. Improved conversions with A/B testing and optimization.

Jr SEO Analyst at Marvel Technology

May 1, 2015 - September 30, 2016

Optimized SEO processes to improve search rankings. Crafted RFPs with strategic SEO plans and timelines. Performed SEO audits and keyword research to boost traffic. Created SEO-friendly content for enhanced visibility and engagement. Coordinated on-page SEO with developers for effective implementation. Executed link building and backlink analysis for site authority. Monitored SEO performance with Google tools, refining strategies as needed. Reported weekly on SERP rankings and provided actionable insights. Updated with SEO trends to ensure compliance with latest algorithms.