Sabrina Naouri

Available to hire

I am a digital marketing professional with over 15 years of experience specializing in digital campaigning, content strategy, and marketing production.

About

I am a digital marketing professional with over 15 years of experience specializing in digital campaigning, content strategy, and marketing production. I’m passionate about storytelling and leveraging new technology to enhance brand reach, conversion, and engagement. I love developing creative digital campaigns that boost brand visibility and connect effectively with audiences.

Throughout my career, I’ve gained deep expertise in SEO, social media management, and content creation while leading cross-functional teams and maintaining strong professional relationships. I enjoy using my skills to drive innovative marketing solutions that deliver tangible results.

  • Joined July 2025

Industry experience

  • Financial Services
  • Gaming
  • Media & Entertainment
  • Non-Profit Organization
  • Telecommunications
  • Professional Services
  • Travel & Hospitality
  • Energy & Utilities
  • Consumer Goods

Projects · 3

Movers & Shakers is a Dutch recruitment agency specializing in fashion and lifestyle industries, connecting professionals to roles in areas like marketing, e-commerce, sales, buying, HR, and supply chain. Responsibilities: Production of content and developing digital brand style for social media, website and newsletters. As Online Marketer I helped improve visibility and traffic through content distribution. Community management. Content creation and implementation of social media advertising campaigns for Facebook, LinkedIn, and Instagram. Set up and manage Google Adwords campaigns and improve search optimization. Determine brand strategy and implementation tactics. Implement a consistent look-and-feel. Media: Website, newsletters, social media Instagram, LinkedIn, advertising Facebook, Google & SEO. digitalmarketing branding socialmedia websiteoptimization

  • Digital Marketer

The Duurzame Week is an annual sustainability festival in Utrecht, Netherlands, focused on promoting eco-friendly practices and raising awareness about sustainability. Highlights include the Duurzaam Weekend Festival with activities like vertical gardening workshops, a sustainable pub quiz, and guided tours of local sustainable businesses, fostering community involvement and encouraging sustainable lifestyles. Responsibilities: Festival communications and corporate marketing strategies, managing a team of 20+ professionals. Responsible for communications, media, and Public Relations. Media: Print Magazine, flyers, posters, event materials (signs etc.), public relations, YouTube, Instagram, Facebook. branding

  • Brand Strategist
  • Social Media Manager

Executed international campaigns, improving content quality and engagement across key markets. Collaborated with agencies to maximize performance, setting the foundation for SHV’s internal digital agency model. Produced global digital marketing or lead generation campaigns, maximizing content performance for B2B campaign in Poland, Italy & Spain focused on restaurants & hotels.

  • Brand Strategist
  • Content Producer
  • Digital Marketer
  • +1

Work experience· 10 roles

Senior Product Manager · MedidaNov 2021 – Jul 2024 · 2 yrs 9 mos

Implemented business strategies for client websites, resulting in 134% year-over-year traffic growth. Enhanced engagement and conversions through strategic content and SEO optimization.

Marketing Communication Manager · Duurzame WeekJun 2021 – Nov 2021 · 6 mos

Developed festival and corporate marketing strategies while managing a team of 20+ professionals. Increased brand awareness and engagement through innovative marketing initiatives.

Global Digital Content Manager · SHV EnergyNov 2019 – Apr 2020 · 6 mos

Improved global content performance and campaign effectiveness, enhancing brand visibility.

Digital Marketer · PSA FinanceNov 2018 – Jan 2019 · 3 mos
Senior Content Marketer · RabobankSep 2018 – Nov 2018 · 3 mos
Digital Marketing Manager · Athlon Car LeaseDec 2017 – Aug 2018 · 9 mos
Content Manager · Nestlé NespressoSep 2016 – Feb 2017 · 6 mos
Brand Manager · NationaleVacaturebank.nlSep 2015 – Apr 2016 · 8 mos

Education

Bachelor's degree · University of Applied Sciences - Amsterdam2005 – 2011
Vocational Education · Graafschap College - Doetinchem1995 – 1997

Certifications and awards

Board Member Marketing & Co-Executive Director International Advertising Association Dutch Chapter2015 – 2020
Social Media Marketing & PR at Embassy of Dutch Creativity2015 – 2017

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